Will your culture scale as you grow? Ask these 9 key questions

PR Daily

Are you a talent magnet for candidates and employees, with persuasive answers to the big questions: “Why do we exist? Clarity about your employee value proposition, employee experience and employer brand is essential when you’re scaling your workforce.

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CBI sets out urgent requirement for internal and external communication on AI

Stephen Waddington

Ethics, employee engagement and wider stakeholder management are the three pillars of the CBI’s report AI: Ethics into practice. UK businesses have an opportunity to lead by example and take an ethical approach to the adoption of artificial intelligence (AI) according to the CBI.

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Corporate Reputation And The Whistleblower Culture

ImPRessions - Crenshaw Communications

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal slack messages that unpacked a punitive workplace culture. Exposure of unethical activities can have bad repercussions for lots of employees, not just those directly involved.

How To Protect Reputation In The Age Of Leaks

ImPRessions - Crenshaw Communications

” Today a far bigger and more damaging Uber story broke; according to documents provided to The New York Times , Uber has been using a secret app to deny rides to regulators in areas where its service is banned. Most companies hire PR agencies to help them get out positive news.

Who talks to (and about) colleagues like that?

PR Conversations

Even in smaller organizations, many recognize that “employee engagement” (related to where staff feel their individual contributions are valued) results in healthier work environments and trust in leadership, higher job satisfaction, increased productivity and staff retention. The employees.

The Death Of A PR Firm, By Bad PR

ImPRessions - Crenshaw Communications

When it was called out for crossing ethical lines by using false propaganda and fake grassroots in 2011, Bell Pottinger blasted critics but apparently never saw fit to police its methods. Do right by your employees.

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Why authenticity is crucial for diversity and inclusion initiatives

PR Daily

Embracing employees and other constituencies of all colors, creeds and gender orientations affects internal culture and the bottom line—and it requires full commitment at all levels. RELATED: Share your award-worthy employee comms work. ].

Future of PR: 2020 edition

Stephen Waddington

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Gender diversity in PR is an issue as old as the industry itself Gender issues in the PR industry are well documented. Purpose unifies management, employees, and communities.

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Why legal trouble is just the tip of the iceberg

PR Daily

in what they report, provided the information they rely upon comes from official documents. As a hypothetical, you fire an employee for poor performance. Journalists can write a story that essentially says an ex-employee is accusing your company of engaging in a Ponzi scheme.

9 PR blunders of 2018

PR Daily

Just this month Bloomberg reported that “Internal Facebook documents released by a U.K. Eagle-eyed Ragan.com editor Robby Brumberg has a bone to pick with People for the Ethical Treatment of Animals. Now the university’s accreditation is under review for alleged ethical issues.

4 Ways PR Creates Brand Attachment

ImPRessions - Crenshaw Communications

It is well documented that today’s rising generations value a company’s ethical stance and an authentic commitment to social responsibility. But the storytelling should go beyond the founders and employees.

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Amid red-hot immigration debate, U.S. tech leaders speak out

PR Daily

Employees at Microsoft have been protesting the company’s contract with the Immigration and Customs Enforcement (ICE) agency after revelations that facial recognition software can be used to target minorities. A high majority of our employees grew up in the United States.

Why and how video poses new PR risks

PR Daily

People for the Ethical Treatment of Animals has a long list of viral hits exposing the mistreatment of animals, among them one that shows Chinese farmers yanking angora wool by the fistful out of the skin of their screaming rabbits. “We Employee posts can pose risks.

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Public relations in 2018

Stephen Waddington

12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. I shared a first draft of this article as a Google Document via Twitter; with MA PR students at Newcastle University; and with colleagues at Ketchum on an international webinar. The conversation around ethics will inevitably get louder in 2018.

Is Any PR Good PR?

Media Bullseye

A spokesperson for the company stated that the responses came from some of SeaWorld’s proud employees who were asserting their trust in their company. An earnings release from earlier this year documents revenue from the second quarter of this year in comparison to last year.

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10 Tips to Become More Likeable


“It is the unspoken ethic of all magicians to not reveal their secrets.” A well-documented phenomenon in psychology is “mirroring,” or the unintentional mimicry of the gesture, speech pattern or attitude of another person. Have happy, likeable employees?

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Leading Healthy Teams: Lessons from Leadercast 2019 for Solo PR Pros

Solo PR Pro

Start with your employees, giving them the level of information and training to act like owners and they will take care of your customers and your shareholders. Ensure that your employees can truly represent you in every aspect of your business.

AT&T and Novartis doing damage control in light of Michael Cohen deals

PR Daily

Now, with Cohen under investigation by special prosecutor Robert Mueller, the companies are backtracking, removing executives who brokered the deals and apologizing to employees and customers. Meanwhile, Novartis employees are angry over the drug giant’s financial entanglements with Cohen.

Spotting a Problem Client Before It’s Too Late

Solo PR Pro

Do they show a propensity towards repeatedly revising documents and continually reworking something unnecessarily? This can provide fertile ground for ethical – and legal – issues to possibly arise.

How to land your guest post on 10 outstanding websites

PR Daily

Untitled Document. CONFERENCE: Join us McDonald's HQ and learn how to use storytelling to drive employee and customer engagement. About: Fast Company covers technology, ethical economics, leadership and design.

BuzzStream, GDPR, and You


The important thing to remember is that the GDPR is primarily concerned with handling data ethically and according to the intended purpose. Formal definition: The Data Processor is any person (other than an employee of the Data Controller) who processes data on behalf of the Data Controller.

7 Lessons That Ryan Lochte’s Olympic Crisis Can Teach PR Pros


The same goes for any incriminating digital files – e-mails, documents and presentations – that might reveal your company’s most embarrassing actions. Your brand and company may never employ a 12-time Olympic gold medal-winning swimmer such as Ryan Lochte as its celebrity spokesperson.

Maximising resilience of health and well-being assets in crisis situations

PR Conversations

I am sure there are statistics somewhere that record the number of employees who stick around long term after a crisis has occurred and if there aren’t, then there should be.

Event Marketing Is Back, Baby: Two Experiential Experts Examine The ‘Fearless Girl’ Campaign


We invite people to use their own cameras to document what they’re doing and how it connects with our client’s brand, which they then post and share with thousands of friends.”. An Unhappy Coda The latest bump in 'Fearless Girl's' legacy occurred in October 2017, when the client’s parent company, State Street Corp, agreed to pay a $5 million settlement to 300 women and 15 black employees in a pay disparity suit after an audit found gender-based gaps in compensation.

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