Prohibition

JANUARY 31, 2023

The same can also apply for TV series that are returning or sporting events – whatever is relevant for your brand. So, for instance, as Valentine’s Day is coming up, you can use social listening to analyse what users are discussing online about the awareness date and tailor any relevant comms to add value to this conversation.

How To 62

How To Analysis Comparison B2C 62

Prohibition

JULY 10, 2023

Inspired by the controversial Croc, the boot is of the same giant dimensions as its red counterpart and was sported by Estonian rapper, TOMM¥ €A$H, at Paris Fashion Week. However, it’s not clear if the boot was actually created in partnership with Crocs or if MSCHF just borrowed the look for a talking point.

Tourism 62

Tourism Fashion Social Media B2C 62

Prohibition

DECEMBER 13, 2022

Digital PR is a broad landscape, especially when it comes to campaigns. If you are still getting to grips with digital PR campaigns, it can be hard to know which type is best to bring your campaign to life and help you to reach your target audience. Reactive digital PR. Proactive digital PR.

Digital PR 62

Digital PR Analysis B2C Examples 62

5W PR

JANUARY 4, 2020

Oreo successfully hijacked a major event during a sporting event, to showcase their companies brand identity, wit and voice. It is not necessary to focus efforts on a negative news story to add your real-time spin. For example, we all remember the now-classic Oreo Superbowl Ad. Social Media for Newsjacking.

Sports 78

Sports Social Media Twitter Brand 78

Solo PR Pro

JUNE 30, 2015

Upgrade Your Digital PR Campaigns With Facebook Ads: Secret Strategies for Success – Jennifer Spivak, Digital Marketing Entrepreneur. Crisis Communications: Through the Digital Noise – Melissa Agnes, President and Co-Founder of Agnes + Day.

Hotels 40

Hotels Conference Analytics Sports 40

ZudePR

JULY 20, 2016

I don’t know what the figure is for Glasgow PR firms, but I imagine it’s similar. Here are 28 top observations from MY first 28 months as a solo digital PR pro (just in case you ever need them ). You Should Read This If: You’re c onsidering setting up your own (in my case solo) PR firm. Digital PR is an ill-defined term.

Digital PR 60

Digital PR SEO Small Business Blogging 60

Solo PR Pro

APRIL 26, 2016

This is a guest post by Solo PR Pro founder and former president, Kellye Crane. Lately, I’ve seen many cars sporting a paw print bumper sticker with the pro-adoption motto, “Who Rescued Who?”

Internal 40

Internal International Conference Energy 40

ZudePR

SEPTEMBER 8, 2015

I’ve seen her in action at a parent-teacher sports club I volunteer at. The post Last Night a Blog Post Changed My Life appeared first on Glasgow PR Agencies | Scottish Digital PR Company | Zude. I went to a meeting at my kids’ primary late last year. She’s a force to be reckoned with.

Blogging 75

Blogging Print System Sports 75

Landis PR

JANUARY 22, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Anni Kosunen, Ellun Kanat. For the original blog, please visit here. Photo courtesy of Pixabay For CMOs, understanding the importance of effective communication measurement is vital.

Measurement 59

Measurement Communications Crisis Communications Crisis 59

Landis PR

JANUARY 16, 2024

Independent PR agencies usually seek membership in a regional or global PR network primarily because they want to expand their reach and do more business. Photo Courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Gábor Jelinek, Executive Director. For the original blog, please visit here.

Agency 59

Agency Internal International Meeting 59

Landis PR

DECEMBER 18, 2023

How do today’s PR teams keep up? Note: This is a reposted blog by our Public Relations Global Network Partner, Amanda Hill – Three Box Strategic Communications. For the original blog, please visit here. Photo courtesy of Pixabay Your audience’s attention is more fragmented than ever.

Conference 59

Conference Consumer Social Media Google 59

Landis PR

SEPTEMBER 18, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Danielle Dickinson – The Castle Group. For the original blog, please visit here.

Government 69

Government Measurement Groups Corporate 69

Landis PR

OCTOBER 2, 2023

By Brianne Murphy Miller Note: This is a reposted blog by Public Relations Global Network. For the original blog, please visit here. All relationships take effort, and that includes the one between client and communications agency. Considering that “communication” is the function, these relationships deserve a bit more time and effort!

Agency 64

Agency Meeting Technology Software 64

5W PR

JANUARY 14, 2019

In the weeks leading up to the recent edition of the Victoria’s Secret Fashion Show , the program and the brand came under fire from critics and social activists that feel the brand is out of touch with the younger consumer market.

Brand 68

Brand Branding Publicity Fashion 68

Presspage

JULY 3, 2018

Since 1907, Pirelli has also been a key sponsor in sports competitions. As more and more global brands see the benefit of a purpose-built PR platform to drive their digital PR campaigns, Pirelli's switch to PressPage can be compared to today's ever-faster tyre changes at Formula 1 races. PressPage Pit Crew.

Infographics 90

Infographics Fashion Energy Sports 90

Critical Mention

OCTOBER 24, 2019

Map out your PR career plan: PR Career Guide: Public Relations Job Titles, Descriptions, & Salary. Our take on PRNEWS: If you couldn’t already tell from its name, PRNews is the center for latest news on PR awards, events, research and more. PRNEWS Blog.

Blogging 68

Blogging Resources Education Creativity 68

The Proactive Report

FEBRUARY 13, 2016

A perfect example of this is a photo of a successful athlete being shown in action, and visually connecting them to a sports brand. This medium can help engage your audience and communicate your brand message effectively. A good photo reflects the reality of your business. The Coke animals meme communicates the brand story of Coke.

Training 100

Training Film Infographics Examples 100

The Proactive Report

FEBRUARY 13, 2016

A perfect example of this is a photo of a successful athlete being shown in action, and visually connecting them to a sports brand. This medium can help engage your audience and communicate your brand message effectively. A good photo reflects the reality of your business. The Coke animals meme communicates the brand story of Coke.

Training 100

Training Film Infographics Examples 100

ZudePR

JUNE 6, 2016

The idea for this post came after I was experiencing a growing sense of frustration late last year due to the distractions inherent in my job as a digital PR (distractions I would wager the majority of people reading this post will be familiar with). Like many of us who work in digital marketing, social media is the #1 distraction.

Writing 114

Writing SEO Social Media Blogging 114

Landis PR

DECEMBER 11, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Nick Leighton – NettResults. For the original blog, please visit here. A well-orchestrated communications strategy is pivotal for fostering company growth in today’s competitive business landscape. Now is the time to plan for 2024.

Strategy 59

Strategy Company Communications Construction 59

ZudePR

MAY 31, 2015

“I don’t really draw the (full disclosure) line as it is a bit like sport. The post How to Get On in New Communications: Be Nice appeared first on Glasgow PR Agencies | Scottish Digital PR Company | Zude. “Even if I tell people how to do stuff it doesn’t equate to my experience and expertise.

Communications 81

Communications How To Blogging Content Marketing 81

Landis PR

DECEMBER 4, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Katie Casciato – Roopco. For the original blog, please visit here.

Marketing 59

Marketing Content Marketing B2B Storytelling 59