Doctor Spin
JANUARY 8, 2022
On the Internet today, everything is marketing and paid — except perhaps for Wikipedia and a few remaining journalists not hiding behind paywalls. How Marketing Kicked Our PR Ass. Digital PR specialists must share what they do, how they do it, and why. Cover photo by Jerry Silfwer ( Prints / Instagram ).
Doctor Spin
JANUARY 8, 2022
On the Internet today, everything is marketing, and everything is paid—except perhaps for Wikipedia and a few remaining journalists not hiding behind paywalls. Digital PR specialists must share what they do, how they do it, and why. If you’re working as a digital PR specialist like me, put together a digital PR course.
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Sword and the Script
AUGUST 13, 2019
In the course of putting together the monthly PR technology summary ( PR Tech Sum ), I’ve realized that no news site has compiled a complete list of all the acquisitions around Cision. Oh, sure, there are bits and pieces, but even the Wikipedia entry , at the time of this writing, is woefully incomplete.
Norton's Notes
JULY 17, 2014
Digital journalism can mean many things according to Wikipedia: Digital journalism also known as online journalism is a contemporary form of journalism where editorial content is distributed via the Internet as opposed to publishing via print or broadcast. Journalism Social Media digital journalism digital PR'
Where the Fishermen Ain't
OCTOBER 26, 2015
It least it wasn’t in the print edition!”. Late-2000s-to-Early-2010s: Chief-of-Staff calls, freaking out about the Wikipedia article about the company’s CEO. PR person (who keeps up with such things) encourages discussion with Wikipedia volunteers. Executive suite says something like, “Well, thank God!
Where the Fishermen Ain't
AUGUST 27, 2015
It least it wasn’t in the print edition!”. Late-2000s-to-Early-2010s: Chief-of-Staff calls, freaking out about the Wikipedia article about the company’s CEO. PR person (who keeps up with such things) encourages discussion with Wikipedia volunteers. Executive suite says something like, “Well, thank God!
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