Beyond PR

MAY 12, 2017

A strong reason for PR pros to start concentrating more on SEO. In the advanced digital landscape and a mobile-first world, digital PR is already closely integrated with SEO. A case in point is that of Google’s algorithms, which apart from the SEO industry, also have a profound impact on the PR industry.

Google 64

Google Digital PR Mobile SEO 64

Norton's Notes

JULY 17, 2014

The Guardian reports on the BBC cuts by stating: Some of the savings – £12m – will be reinvested in digital platforms and enhancing the BBC’s original journalism. In addition the World Service will receive an extra £13m to invest in digital journalism and the development of further language TV services over the next three years.

Journalism 50

Journalism Digital PR SEO Wikipedia 50

Landis PR

JANUARY 3, 2024

Photo courtesy of Pixabay The key error Cruise made was not being transparent with the public nor with state and local transportation officials about how and why these incidents happened. Undoubtedly, Cruise has the technology and protocols in place to learn from and prevent these events from happening again.

Transportation 59

Transportation Film Television Education 59

The Proactive Report

JULY 23, 2017

A new report from BrightEdge reveals that although marketers at B2C and B2B Fortune 500 brands recognize the AI, voice and hyper-local revolution is here, most are not yet planning to adapt their marketing strategies to these new ideas. Get the Digital PR Tips News letter. Optimized for search engine algorithms. 888 243 3470.

Strategy 149

Strategy SEO B2C Engineering 149

The Proactive Report

MARCH 5, 2017

Facebook has the largest digital audience, so Facebook Live is the obvious choice to reach and engage almost any audience. If you’re a one-man-brand, a small business or a large concern, this technology can boost your marketing and digital PR efforts. And you can do that. Decide on the content. Follow me on Twitter.

Facebook 100

Facebook Video Privacy Digital PR 100

Doctor Spin

MARCH 1, 2024

Various companies, organisations, and institutions have in-house PR teams that hire entry-level PR professionals. Nonprofits often have PR departments or hire PR professionals to manage their communications and outreach efforts. Digital marketing- and social media agencies. Technology companies.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

PR Conversations

NOVEMBER 22, 2023

Although the accelerating decline in the influence of national and local media signalled an end to the dominance of a journalist-to-PR career pathway, it also weakened the established case for the importance of PR in the C-suite (boardroom). After all, publics were enabled to act as equals and amplify crisis situations.

Education 52

Education Reputation Leadership Technology 52

The Proactive Report

JANUARY 21, 2017

Media Relations is a core part of PR and can be one of the trickiest. A colleague of mine is a master of TV placements, both local and national. Since I now have a blog about PR and technology, I’m on lists like Cision. It says right at the top that I cover how technology affects the practice of PR.

How To 100

How To Media Case Study Resources 100

Sword and the Script

MARCH 1, 2022

This is how you wind up with a press release on a local ABC news affiliate in Buffalo even though your tech client is in San Francisco. My impression is that he seems to be plugged into the market, open to market feedback and has experience growing and leading a technology company. PR tech news mentions. iSentia adds a new CTO.

Software 116

Software Case Study Advertising Advertising 116

Critical Mention

AUGUST 19, 2018

He explains that digital PR and marketing are an inexpensive way to build a community surrounding your company. When done well, digital tactics can not only be highly entertaining but also have the ability to create a lot of engagement and even go viral. This book is geared for all levels of marketing professionals.

Pinterest 71

Pinterest Viral YouTube Mobile 71

Buzzstream

MARCH 21, 2024

In fact, for most digital PRs, they are a necessary part of their digital PR toolkit. Up-to-Date Lists Ask any digital PR professional, and they will say you need to update your lists if you want to utilize them successfully. In this case, any general news site could work—local, national, etc.

Construction 62

Construction How To Media Google 62

Buzzstream

JANUARY 5, 2024

Whether you are doing blogger outreach, digital PR, link building, or even sales, these 12 techniques can help identify the missing piece of the puzzle. They typically use a mix of public data, crawling technologies, and databases to find and verify email addresses. Crunchbase has contact information for startups.

How To 83

How To LinkedIn Tools Google 83

Landis PR

SEPTEMBER 18, 2023

Organizations are still hosting events to meet business goals but in a more responsible way, but now we are planning with consideration about how the event will impact investors, partners, and attendees, but also its workers, the local community, and the planet.

Government 69

Government Measurement Groups Corporate 69

Burrelles Fresh Ideas

JUNE 13, 2023

That’s why many companies are turning to partnerships and active involvement in their local communities to boost their PR efforts without breaking the bank. To continue generating fresh ideas requires staying ahead of emerging trends in technology and cultural shifts.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

5W PR

DECEMBER 5, 2018

For executives, social media is a crucial resource because it helps them to make choices based on things like social proof and local endorsements. Around 84% of business decision makers say that they’re influenced by social media when making purchasing decisions.

LinkedIn 76

LinkedIn B2B Social Media Marketing 76

ZudePR

JULY 20, 2016

I don’t know what the figure is for Glasgow PR firms, but I imagine it’s similar. Here are 28 top observations from MY first 28 months as a solo digital PR pro (just in case you ever need them ). You Should Read This If: You’re c onsidering setting up your own (in my case solo) PR firm. Digital PR is an ill-defined term.

Digital PR 60

Digital PR SEO Small Business Blogging 60

PR Conversations

JUNE 3, 2016

What is your idea of PR nirvana? I love local government and creating a real change — so it might be something like working on a behaviour change social media campaign to get people to drive more safely or report abuse. How would you like to end your PR career? What is your PR motto? Can I have three please? Organisation.

Government 40

Government Social Media Local Corporate 40

ZudePR

MARCH 22, 2018

However, I spent most of the time working at my local health club for the sociability. Having downed tools on 28 December, I picked them up again on 5 January, and limbered up for a few days: A: What technology would I use to write the book? I retained the two docs so I could see the “fat outline” structure in one document.

Writing 83

Writing Google Blogging Exercises 83