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Remakes & Remixes: Replicating Successful Digital PR Campaigns

Buzzstream

That Digital PR Campaign has been done before – can you do it again? This post originally started out as a talk called Difficult Second Album Syndrome which I gave at Drink Digital earlier this year. When we launched the Instagram piece – everyone was talking about it. Louise (@louisevparker) May 7, 2021.

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5 tips for avoiding image plagiarism in digital PR

PR in High Definition

Memes, public Instagram images, and screenshots of funny things that’ve made it into the media via Facebook are just a few examples of the popular content we see constantly in today’s digital world. PRs and journalists are not immune to this – we use and re-use a vast amount on content on a daily basis. For example.

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Communication Challenges for your PR Team in 2023: World Communication Week

The Proactive Report

A negative news story can get published online and go viral in minutes, spinning out of control and triggering a PR crisis before an organization even has time to contemplate its response. Your PR team needs to be ready to address any crisis that starts on social media and escalates to other traditional media.

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5 tips for avoiding image plagiarism in digital PR

PR in High Definition

Memes, public Instagram images, and screenshots of funny things that’ve made it into the media via Facebook are just a few examples of the popular content we see constantly in today’s digital world. PRs and journalists are not immune to this – we use and re-use a vast amount on content on a daily basis. For example.

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Why Video is Vital in 2023

The Proactive Report

Users on Facebook and Instagram spend half their time online watching videos. The success of Reels on Instagram led to Meta expanding that feature to Facebook as well. One of his videos went viral on TikTok and that led to over 100,000 new followers within a week and then radio stations far and wide picked it up. Facebook Reels.

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Changing The Way of Search – TikTok’s New Trending Terms Update

Prohibition

Instead of being able to not only predict viral content, soon TikTok creators will be instrumental in creating trending videos and ranking organic content. Through TikTok search, Instagram discover page or further detailed influencer mapping you can find established influencers in this niche.

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Waterhouse PR: Cision Cut Our Media Monitoring From Hours to Minutes

Cision

Scrubbing through Twitter, Facebook and Instagram to find what was working for our clients and what people were talking about was a total time suck,” says Natalie Jenereski, a digital PR strategist at Waterhouse. Natalie Jenereski, digital PR strategist at Waterhouse Public Relations.

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