Prohibition

NOVEMBER 16, 2022

Over the past few years, digital PR has become significantly more important for brands and now goes way beyond ‘building links’ It includes increased brand awareness, brand positioning, SEO ranking, marketing share, share of voice, social media performance, organic traffic, sales and more – all encompassed in one.

Digital PR 62

Digital PR Brand Branding SEO 62

Stuart Bruce

OCTOBER 6, 2016

The PRCA Digital PR and Communications Report 2016 reveals a sharp rise in digital PR budgets, but continuing concern over the lack of investment in training. It’s the fourth annual Digital PR and Communications report the PRCA has produced. More education and training needed to acquire digital PR skills.

Training 119

Training Digital PR Media Training Education 119

PR in High Definition

JUNE 3, 2020

Likewise, if the content is associated with a news event, it’s vital you’re publishing true information and won’t have to retract items later. The post 5 tips for avoiding image plagiarism in digital PR appeared first on Firefly Communications. Make sure it is credible. Try your best to ensure that it’s original content.

Digital PR 77

Digital PR Viral Creativity Examples 77

PR News

JUNE 12, 2017

In the course of your career, you’ll have attended dozens if not hundreds of industry events where – if you’re like most human attendees – you’ve exchanged business cards as if by rote, refilled your coffee cup endless times and listened to experts tell you something new as you take notes, tweet and daydream about… Continued.

Industry 102

Industry Course Blogging Conference 102

PR in High Definition

JUNE 3, 2020

Likewise, if the content is associated with a news event, it’s vital you’re publishing true information and won’t have to retract items later. The post 5 tips for avoiding image plagiarism in digital PR appeared first on Firefly. Make sure it is credible. Is the person who posted this image the first person to post it?

Digital PR 48

Digital PR Viral Creativity Examples 48

Buzzstream

AUGUST 12, 2020

Don’t pitch them about your company’s latest charity event. . As PR professionals in 2020, we end up wearing many hats – hey, no one said it was easy though. . The post Make These 4 Edits To Your Digital PR Outreach appeared first on BuzzStream. If so, don’t pitch them your guest post. . Get your email opened. .

Digital PR 62

Digital PR Pitching Interviews Writing 62

Waxing UnLyrical

DECEMBER 11, 2013

With this shift in the media landscape to digital platforms, digital PR needs to catch up to the trend. Holding events both online and offline is now part of media management. What are your thoughts on the Indian PR digital evolution? Will India See a Rise in Digital PR?

Digital PR 79

Digital PR Newspapers Advertising Advertising 79

Beyond PR

MAY 12, 2017

A strong reason for PR pros to start concentrating more on SEO. In the advanced digital landscape and a mobile-first world, digital PR is already closely integrated with SEO. A case in point is that of Google’s algorithms, which apart from the SEO industry, also have a profound impact on the PR industry.

Google 64

Google Digital PR Mobile SEO 64

Doctor Spin

MARCH 1, 2024

Digital marketing- and social media agencies. With the rise of digital PR and social media marketing, agencies specializing in these areas often hire entry-level PR professionals. Event planning companies. Networking events and conferences. PR internships and entry-level programs.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

5W PR

APRIL 10, 2022

Sponsor Adoption Events. A fundraising event like that would benefit shelters and also make pet parents aware that a business supports pet-centric events. Digital PR. To ensure that a pet brand or pet store can be found online, certain PR strategies should be adopted. On-site Event.

Marketing 78

Marketing Local Social Media Blogging 78

Agility PR Solutions

AUGUST 17, 2020

The practice of marketing across a variety of platforms, including email, the website blog, social media, digital PR, apps, printed ads, retail location, as well as promotional events is called all-platform marketing.

Retail 78

Retail Print Marketing Digital PR 78

The Proactive Report

MAY 1, 2017

At the PR News Measurement conference last week in Washington DC I was disappointed to discover that 70 percent of the attendees surveyed prior to the event had not heard of the Barcelona Principles. Get the Digital PR Tips Newsletter. The number was better, but still less than half of the respondents said yes.

Measurement 133

Measurement Analytics Survey Google 133

Deirdre Breakenridge

NOVEMBER 13, 2017

However, when you think about it, it’s not that the press release is dead, but rather it has been reinvented to reflect the shift towards digital PR. Today’s generation of PR professionals are more visual, they prefer graphics and images to help understand a message. Storytelling will become more creative.

Trends 0

Trends Storytelling Creativity Reputation 0

Solo PR Pro

JUNE 30, 2015

This year, we’ve joined forces with the well-respected Florida Public Relations Association (FPRA) Conference – being held August 10-12, in Orlando – to help develop a program jam-packed with sessions of interest to the Solo PR Pro community. Hope to see you again this year for another terrific event!

Hotels 40

Hotels Conference Analytics Sports 40

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

A milestone event. A corporate celebration or brand anniversary is a time-honored example of the power of PR and marketing working in concert to tell the same story. Most such occasions are foreseeable, so there’s usually ample lead time to align the various corporate functions, from HR to PR and beyond.

Marketing 310

Marketing Product Launch Corporate Viral 310

Axia PR

SEPTEMBER 8, 2017

Everything from influencing public perception with outstanding marketing campaigns and developing effective crisis communication strategies to holding news conferences and organizing successful events falls under the umbrella of traditional PR. However, traditional PR is no longer enough.

Crisis Communications 128

Crisis Communications Conference Crisis Digital PR 128

Rock the Status Quo

AUGUST 11, 2014

More preferable items included events, subject matter experts, white papers, product specs, locations or a facilities list, FAQs and a timeline or history of the company. Digital PR' Comments I expanded on this a bit more on LinkedIn –. by CarrieMorgan.

How To 242

How To Survey Resources Social Media 242

The Proactive Report

MARCH 5, 2017

Facebook has the largest digital audience, so Facebook Live is the obvious choice to reach and engage almost any audience. If you’re a one-man-brand, a small business or a large concern, this technology can boost your marketing and digital PR efforts. Get the Digital PR Tips newsletter in your inbox every Monday morning.

Facebook 100

Facebook Video Privacy Digital PR 100

The Proactive Report

DECEMBER 17, 2014

When I think back, even a few years ago, you did not look around at an event or a happening and see everyone holding up a lump of tech that captures the moment and streams it to the ether. Online PR digital PR google online PR' The world has indeed changed. Watch the video and see for yourself.

Google 124

Google Digital PR Web Video 124

Flack's Revenge

DECEMBER 5, 2018

I have been blogging about challenges confronting digital PR and social media marketing. In a nutshell, issues have surfaced over the past couple of years (related to fake news, online manipulation, growing privacy concerns as examples) that I believe drive the need to take stock and possibly reevaluate digital strategies.

Social Media 149

Social Media Marketing Media B2B 149

Maxim Behar

NOVEMBER 22, 2020

Maxim Behar will be one of the judges of PRCA MENA Regional Awards 2021 , honouring the year’s most effective and creative digital PR and communications campaigns, individuals, and teams across The Middle East and North Africa. Winners will be announced at the PRCA MENA Regional Awards 2021 event in Dubai on February 2021.

Ethics 52

Ethics Government Journalism Local 52

The Proactive Report

JULY 10, 2014

Digital PR Tip: Remarketing. Is remarketing a valid PR tactic? Native advertising (branded content) has blurred the line between between advertising and PR. Using social advertising to amplify your content is a skill every PR practitioners should master. How does it remarketing on Facebook work?

Facebook 171

Facebook Advertising Advertising Digital PR 171

Prohibition

JULY 7, 2023

A well-executed PR campaign can generate buzz around new menu items, highlight the unique culinary experiences offered by a restaurant , or showcase the quality and sustainability of food products. They work closely with their clients to develop comprehensive PR strategies that align with their business goals.

Agency 62

Agency Case Study How To Crisis 62

The Resolution Blog

JULY 20, 2015

If we can't answer the question we'll be inviting our digital PR friends in to help answer too. Our first question was sent in following the FutureComms event last month. Somebody asked us: “What is SEO and why is the PR industry talking about it”? There are no tricks, just ask.

SEO 120

SEO Training Education Digital PR 120

Critical Mention

NOVEMBER 18, 2018

At a very young age I was planning tea parties and putting together events for family members and I realized what I loved the most about doing this was two things: 1) the thrill of inviting people, and 2) bringing people together around a shared interest. Laying the groundwork early led me to focus solely on digital PR.

Interviews 80

Interviews Strategy Social Media Digital PR 80

Landis PR

JANUARY 3, 2024

Undoubtedly, Cruise has the technology and protocols in place to learn from and prevent these events from happening again. Photo courtesy of Pixabay The key error Cruise made was not being transparent with the public nor with state and local transportation officials about how and why these incidents happened.

Transportation 59

Transportation Film Television Education 59

5W PR

JANUARY 4, 2020

This is a method of marketing that essentially involves companies or brands maximizing the buzz of current news stories and events in order to raise awareness about their own company or brand. Picking the Right News Stories and Events. Many of today’s news stories and current events have some negative aspect to them.

Sports 78

Sports Social Media Twitter Reputation 78

Buzzstream

FEBRUARY 3, 2021

I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications.

Digital PR 170

Digital PR Industry Strategy Film 170

PRSay

MAY 22, 2020

Justin Joffe is the editor of publications and research at Muck Rack, a digital PR and journalism platform, working to change the way professionals approach public relations and encourage better relationships with the media through a unique mix of technology and partnership. Photo credit: Raw Pixel.

Pitching 162

Pitching Journalism Survey Report 162

Landis PR

JANUARY 16, 2024

Now, of course, these events are more like conferences, but the real purpose is to spend a couple of days together so that people can become friends and can share sensitive information about their businesses. To date those in-person meetings form the backbone of our network. Our members come together twice a year.

Agency 59

Agency Internal International Meeting 59

The Proactive Report

SEPTEMBER 21, 2017

September is AMEC’s Global Measurement Month with many events around the world focused on PR measurement. The kick-off event was held in Hong Kong and addressed the touchy subject of AVE’s. The event promised tips and tricks on how to manage clients and stakeholders who still demand those pesky AVEs.

Measurement 113

Measurement Analytics Course Advertising 113

Burrelles Fresh Ideas

AUGUST 2, 2023

By utilizing broadcast media, they can connect with people who may not be actively seeking information online or who belong to demographic groups less engaged with digital platforms. Engaging a mass audience through broadcast media is invaluable for publicizing major events, launching products, and shaping public perception.

Radio 74

Radio Television Media Local 74

Prohibition

DECEMBER 13, 2022

Digital PR is a broad landscape, especially when it comes to campaigns. If you are still getting to grips with digital PR campaigns, it can be hard to know which type is best to bring your campaign to life and help you to reach your target audience. Reactive digital PR. Proactive digital PR.

Digital PR 62

Digital PR Analysis B2C Examples 62

Deirdre Breakenridge

OCTOBER 26, 2015

At my school, we just launched our student-run PR firm this fall. What a valuable learning experience it has been so far: working with clients, practicing leadership skills, receiving trainings in digital PR and graphic design, and developing a true bond among one another.

Education 150

Education Twitter Leadership Trends 150

Rock the Status Quo

NOVEMBER 12, 2014

Try one of these ideas to leverage the instant gratification nature of digital PR. Do they have regular speaker events? It’s no time to sit back and relax, or be over-confident. Post by Nadia Cakes. So, what can you do next? Taking time to go through them will help you identify new opportunities. Help them launch one.

Real Estate 195

Real Estate Pitching B2C Fashion 195

Waxing UnLyrical

FEBRUARY 7, 2014

Yes, the chat which has become somewhat of an institution as far as industry-wide digital PR events go (and I am thrilled about that), has been going strong for four whole years. Events Measurement MeasurePR Resources Shonali Burke #meeasurePR katie paine metrics' Do you know what Feb. Whodathunkit?! Back in 2010, Ms.

Measurement 89

Measurement Media Training Google Resources 89

Waxing UnLyrical

OCTOBER 2, 2012

The event had people from across the country and even some expats who pitched their ideas, shared their vision and built teams to execute their ideas. When one of my friends introduced me to this community, I thought it would be a great event to participate in, while also getting to meet new people and entrepreneurs-to-be.

Mobile 101

Mobile Pitching Twitter Social Media 101