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Secret Sauce: What it is, and How to Apply for best PR Results

Flack's Revenge

I like “secret sauce” Most who work in IT understand that this refers to the magical ingredient that sets a technology or solution apart. When was “secret sauce” first used to describe information technology? Not all technology products have a secret sauce. IP (short for intellectual property). Or proprietary tech.

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How To Create a Simple Facebook Messenger Bot

Cision

Facebook Messenger bots (chatbots) are a controversial feature that was added to the standalone Messenger service earlier this year. Recently, Facebook started allowing its Messenger chatbots to take payments – making the interaction between chatbot not only a customer service feature but an e-commerce feature.

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Time for PR to Take Back Reputation Management

David PR Group

If you don’t believe me, ask Wikipedia (cue groans.) I know that our profession has an “it’s complicated” relationship with Wikipedia, but millions of people use it each day, and here’s what it says about reputation management: Reputation management refers to influencing and controlling an individual’s or business’s reputation.

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#19: Building a framework for reputation management

NewsWhip

I don’t know if it even exists anymore, but basically I wrote a lot of user manuals on how to use technologies when people needed that. Chris: So if anyone’s behind a computer right now, we can all go to Wikipedia, right? And we can see, what does Wikipedia say? It comes down to every customer service interaction.

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Public relations in 2018

Stephen Waddington

Wikipedia continues to grow as a global knowledge resource. The skills, technology and workflow used in media and public relations are converging. Action: Learn about this technology. Bots have been developed to help with customer service, support and sales. Pinterest has posted sustained growth in visual imaging.

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