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Customer Service

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The Snowball Effect: How Your Company Culture Affects Your Customer Service and Informs Your Communications Strategy

Barokas

AUGUST 22, 2019

It’s also the foundation for customer service, which in turn shapes the company’s brand and communications strategies. When your company’s culture, customer service and communications strategy are all aligned – it can help your business maintain a healthy reputation and even lead to brand loyalty.

Customer Service

Customer Service Company Strategy Communications

Your profession needs you

Stephen Waddington

JULY 10, 2017

Increasingly our public services, from swimming pools to transportation, are driven by profit rather than public service. I’m not suggesting we return to the 1950s, but I do think organisations should stop trying to fix their reputation with a veneer of public relations lipstick. Julian Stodd’s work in this area is exemplary.

Telecommunications

Telecommunications Handbook Transportation Community

Public Relations Today

The Snowball Effect: How Your Company Culture Affects Your Customer Service and Informs Your Communications Strategy

Your profession needs you

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