ImPRessions - Crenshaw Communications

MAY 18, 2018

Some customers are initially attracted to certain brands because they like their ad message. Others are loyal because of a good experience with product quality or customer service. It is well documented that today’s rising generations value a company’s ethical stance and an authentic commitment to social responsibility.

Brand 149

Brand Branding Storytelling B2B 149

Sword and the Script

DECEMBER 20, 2022

Online communities deepen connections and build relationships with customers and prospects that impact product development, customer service, and marketing strategies.”. ~ Grace Platon , Communications Strategist, Communicate Grace, LLC. PR adopts AI as a research and content tool. next year, down from 6.4% estimated in June.

Marketing 187

Marketing Content Marketing Data Social Media 187

Stuart Bruce

OCTOBER 30, 2014

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. We’ll look at ethics and governance. But why be afraid of big government when we freely provide our life story to social networks and give up our privacy to airlines in return for a bribe of a few more air miles.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Sword and the Script

DECEMBER 11, 2018

Calls for GDPR style American laws to codify privacy as a human right will increase, culminating in American laws in 2020. 15) Ethics in PR revisited. While most PR pros ARE ethical, it’s something we should all take into consideration. 16) Customer-centric companies win. Also see Off Script Q&A No.

Social Media 90

Social Media Marketing Media Creativity 90