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Misinformation 2.0: Deepfakes are the biggest threat to media today

PR in High Definition

For journalists, publishing a breaking story based on a video that is later proved false can damage their reputation, erode the trust of readers in the newspaper or magazine they write for, and even lead to libel lawsuits. Unfortunately, as proven by Facebook and Instagram recently, social media companies are opting to turn a blind eye.

Media 74
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Future of PR: 2020 edition

Stephen Waddington

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. I appreciate your comments by email, Facebook and Twitter. The internet has fragmented into a series of closed networks operated by platforms including Facebook, Google, Instagram and Twitter. Representing the public that we serve 4.

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An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Sword and the Script

Here are a few examples: Social media: PR practitioners use social media platforms like Twitter, Facebook, and Instagram to get their message out to the public. Earned media refers to media coverage that is not paid for, such as when a journalist writes about an organization in a newspaper or magazine.

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

a) Many community newspapers going away and hopefully still being available in some kind of online format. There are ethical and practical issues around it, but it’s a breakthrough that’s all the more impressive given the expectation of an improved, next-gen model next year. I see a few things.

Marketing 187
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Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. I won’t be predicting that Whisper is the next Twitter or Snapchat is the next Facebook. We’ll look at ethics and governance. Almost 70% of Facebook time is spent on mobile. The importance of data.