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4 Powerful Examples of Earned Media in 2020

Critical Mention

Alternative Modes of Transportation. During the quarantine, many forms of public transportation were shut down leaving people to find other methods to get around. Early on, TV stations started recommending bicycles as a safer alternative to public transportation and great leisure activity that adhered to social distancing guidelines.

Examples 130
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Sick and Healthy "Viral Marketing"

Mindful Marketing

To unpack the last example more, there are few things as anxiety-inducing as walking into a grocery store during a crisis, only to find shelves empty of bread, which may be the most staple of foods for Americans. The result is on Sunday morning, many of our amazing distributors and sales teams are out making deliveries to help feed people.

Viral 75
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#20: Building the bridge between infrastructure and data-driven media intelligence

NewsWhip

In this session, we will hear from the Chief Innovation Officer at Kivvit, Zach Silber, who built an award-winning insights team advising clients spanning the energy, utilities, natural resources, and transportation sectors. ?Zach It’s an idea. I mean, there’s a lot of politics around this infrastructure bill. You can just happen.

Data 78