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3 ‘firefighting’ lessons for public affairs pros

PR Daily

Here’s a peek at how public affairs pros can keep pace with change—courtesy of Scott Thomsen, who will share more insights in Ragan’s March 4 Speechwriters & Public Affairs Conference. Public affairs pros need to prepare the same way.”. “It’s

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Remote lawmaking changes the game for public affairs pros

PR Daily

Reevaluating your public relations strategy and reallocating resources to account for this changing environment will set organizations apart as they seek to advance their policy agenda.”. The post Remote lawmaking changes the game for public affairs pros appeared first on PR Daily.

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10 Top Media Trends for 2021

PR Daily

The COVID-19 pandemic and the ensuing economic crisis changed how people live and how industries operate. With social distancing in place, it was now necessary for all but rare exceptions, and for public relations professionals, this meant training clients to make skype interviews interesting.

Media 166
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For better crisis responses, follow the 3 C’s

PR Daily

How do you manage a communication plan for a crisis with no end in sight? Ragan Consulting Group has a new video featuring guidance from crisis communication expert Nick Lanyi, which touches on questions every communicator should be considering right now.

Crisis 165
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From crisis to hope: Marriott’s journey through COVID-19

PR Daily

At the beginning of the pandemic, CEO Arne Sorenson shared a powerful video message with stakeholders as the company stared down the worst public health crisis in a generation—events that would lead to layoffs and massive global disruption. RELATED: Showcase your crisis comms work ].

Crisis 148
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Incoming! How to handle media requests in a crisis

PR Daily

Here are some tips and best practices for when and how to respond to crisis inquiries and keep your head on straight. It’s one of the greatest challenges any media relations professional will face: A crisis hits your organization out of the blue. In crisis comms, silence is not golden.

Crisis 135
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How governments use social media tools in times of crisis

PR Daily

Speaking at Ragan’s recent Speechwriters and Public Affairs Virtual Conference, City of Kansas City, Missouri’s April Leonard offered essential tips. Handling that responsibly was her topic for Ragan’s Speechwriters and Public Affairs Virtual Conference on March 31.

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How to make your message accessible for a global audience

PR Daily

As companies continue to expand operations, supply chains, and environmental, social and governance (ESG) goals beyond traditional borders, it is crucial to think strategically about how corporate public affairs initiatives and partnerships are designed and received across nations and regions.

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How to benchmark storytelling, expertise and the latest digital media strategies

PR Daily

SVPs, EVPs, VPs, and directors of: Public relations. Public affairs. Tackle topics such as the changing role of PR, media relations and how to broker exclusives, content marketing, crisis communications and reputation management strategies. You’re a senior communications pro. You see conferences tailored towards pros just getting their feet wet or communicators with only a few years of experience under their belt.

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What inclusive language looks like for modern speechwriters

PR Daily

Franklin is co-founder of Speechwriters of Color , an organization seeking to improve representation and reach for diverse communicators, and will lead a session on inclusive language in speechwriting at Ragan’s Speechwriting and Public Affairs Virtual Conference March 4.

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Turning a negative perception issue into an opportunity

PR Daily

How the Entertainment Software Association’s “Game Generation” campaign helped the gaming industry shift the public narrative around video games. 8 for our Crisis Communications Virtual Conference ].

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Can corporate communications stay in the spotlight post-COVID?

PR Daily

Will the gains remain once the crisis fades? Corporate affairs became fashionable again. And someone had to expedite the cadence of communications to public officials to near real time.

Corporate 148
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7 PR trends to follow for 2021

PR Daily

RELATED: Join us for our Speechwriters & Public Affairs Virtual Conference ]. COVID-19 Crisis Communications Marketing Media Relations PR Industry Storytelling The Workplace

Trends 169
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How to measure the impact of communications during COVID-19

PR Daily

Many organizations have overhauled their master plans for outreach and engagement because of the crisis. It enables an organization to stay in touch with community stakeholders and participate in the conversation around an all-consuming crisis.

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Why meaningful sustainability messaging is essential for long-term business success

PR Daily

RELATED: Join us for our Crisis Communications Virtual Conference ]. Kedem was one of four comms executives to address a recent meeting of Ragan’s Crisis Leadership Network. Crisis Communications PR Industry Storytelling The Consultant is In

Airlines 124
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A shortcut to story structure: ‘And, but, therefore’ offers a speechwriting roadmap

PR Daily

When it comes to speechwriting, storytelling structure is everything. He made his case for structure—and offered some shortcuts to help writers find the essential elements of their speech quickly—in his presentation for Ragan’s Speechwriting and Public Affairs Virtual Conference on March 4.

Film 135
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10 imminent changes and challenges for communicators to anticipate

PR Daily

There will be a public relations backlash to the #MeToo movement. COVID-19 Crisis Communications Executive Communication PR Industry Storytelling Writing & Editing

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Boeing, Airbus call for pause of 5G rollout, Least resonant stories of 2021, and Bill Gates tweets about canceling holiday plans

PR Daily

It’s a reminder that in driving policy or public affairs, partnerships and consensus are everything. It’s also a reminder that public messengers must prepare for the inevitable blowback from using online platforms.

Airlines 111
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5 PR takeaways from Inauguration Day

PR Daily

Here are the lessons that stood out from the many public speeches of the solemn occasion held every four years to mark the beginning of a new presidential term. Joe McLeod is a public relations consultant with McLeod Communications.

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3 ESG FAQs for communicators

PR Daily

Jessie Sitnick, vice president of public affairs at Argyle PR, shared these takeaways in a recent Ragan Training webinar titled “ESG for Communicators”: 1. As storytellers, communicators are uniquely positioned to include these elements in the organization’s brand narrative.

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Mars Wrigley’s Allyson Park shares top skills for rising comms pros

PR Daily

I believe careers are a bit like a chess game,” Allyson Park, global vice president of corporate affairs for Mars Wrigley, shared in an interview with our DePaul University graduate class. She explained that, especially in a crisis, it’s important to write quickly and clearly.

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5 ways your organization can highlight workforce development on Labor Day

PR Daily

The COVID-19 public health crisis certainly hasn’t made it any easier to upskill workers that employers are looking for. These efforts will help burnish your reputation, earn community goodwill and improve your standing in future public policy debates. As the U.S.

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How PR pros see 2021 as a year of opportunity for DE&I

PR Daily

Rachel Noerdlinger, managing director at Mercury Public Affairs , offers “equity” as an example of a word that must be clearly defined to ensure progress in the workplace. RELATED: Join us for Ragan's Storytelling in Disruptive Times Webinar ].

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Crucial messaging advice to consider ahead of an unprecedented holiday season

PR Daily

8 for our Crisis Communications Virtual Conference ]. The resurgent crisis has many organizations considering how to encourage employees to forgo the usual holiday festivities. “We’re The standard holiday messages should include a nod to the public-health situation.

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Marriott, Norwegian Air and more announce layoffs; Target, other chains offer special hours for at-risk shoppers, and EU asks Netflix to slow streaming

PR Daily

Good morning, PR pros: If you’re struggling to communicate your crisis response to the COVID-19 pandemic, 3BL Media is offering the use of its newswire service for free. How are you addressing COVID-19 crisis communications within your organization and with your employees?

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3 comms lessons from GameStop’s wild ride

PR Daily

The public is getting a crash course on stock market strategy this week. RELATED: Join us for our Speechwriters & Public Affairs Virtual Conference ]. Either public discussion of public stocks is legal, or it isn't.

Reddit 114
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An inside look at AARP’s rapid response team

PR Daily

It’s a great unknown that we’re all dealing with,” said Reshma Mehta, director of grassroots advocacy at AARP, at Ragan’s Speechwriting and Public Affairs Virtual Conference on March 25. “It’s

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Facebook bets on video with new tools, Twitter to shut down Periscope, and Ally Bank offers New Year’s babies $250

PR Daily

But each video that’s created is also posted to a public “Collab” feed, where people can view and play along with it if they choose. 24-25, Speechwritiers and Public Affairs on March 4, and our Social Media & Digital Communiciations Summit on March 16.

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The risks and rewards of pursuing ESG priorities

PR Daily

Jessie Sitnick , VP of corporate and public affairs at Toronto-based Argyle , shared a wealth of tremendous guidance with Ragan’s Crisis Leadership Network members on the perils and benefits of pursuing an Environmental, Social and Governance (ESG) plan.

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6 lessons from a never-delivered Apollo 11 disaster statement

PR Daily

How prepared are you for a fatal crisis? When preparing your crisis playbook, are you readying to communicate—both internally and externally—in case of tragedies that involve loss of life? Being prepared for the unthinkable is good thinking as part of a crisis communications plan,” says David Meerman Scott, co-author (with Richard Jurek) of Marketing the Moon: The Selling of the Apollo Lunar Program. NASA public affairs people prepared.

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Why you should address the coronavirus with employees

PR Daily

for our Speechwriting & Public Affairs Conference ]. Their sophisticated risk assessment and triage resources can assist when an employee becomes ill or winds up in the middle of a political crisis.

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Pornhub donates 50k masks and offers free subscriptions, digital platforms and tech partner to share COVID-19 information, and Tony Awards postponed

PR Daily

It’s a good example of appropriate marketing during the crisis: Focus on your audience and their needs, and marry your marketing message with a CSR effort. When a global human crisis happens, it is up to everyone to work together to help support the community. CRISIS DAILY NEWSLETTER.

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30 jobs in the PR and marketing world

PR Daily

RELATED: Join us for our Brand Storytelling & Content Marketing Conference at Disneyland. ]. Public affairs director—WeWork (Texas). Public relations coordinator—Baptist Memorial Health Care (Tennessee). Public relations manager—Lands’ End (Wisconsin). Communications and public relations associate—Eataly (Canada). Public relations graduate internship—Golin (Illinois). Public affairs specialist—U.S.

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Brands donate to frontline workers, Yelp pauses GoFundMe effort after backlash, and Ralph Lauren to make 250k masks

PR Daily

Charitable actions can be greatly appreciated during this crisis, but make sure those efforts don’t come at the cost of privacy and autonomy. RELATED: Stream our Crisis Communications Virtual Conference on March 31—without leaving your desk ]. CRISIS DAILY NEWSLETTER.

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Amazon, others restrict employee travel, social media’s growing dominance for marketing, and airlines halt flights over coronavirus fears

PR Daily

for our Speechwriting & Public Affairs Conference ]. Ragan Communications and PR Daily , in partnership with the Institute for Public Relations and the University of Florida, will deliver the answer through the inaugural Social Media Career Survey.

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Top 10 Influential PR Businesses to Follow in 2020

Critical Mention

There are lots of useful public relations and communication news sources one can benefit from across the internet. Message: We are a progressive public relations agency, designed to reach a profoundly diverse global market.

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Barbie grows more inclusive, Zuckerberg says Facebook needn’t be liked, and Popeyes Chicken debuts clothing line

PR Daily

for our Speechwriting & Public Affairs Conference ]. Consider that as you map out your corporate social responsibility strategies for the year and update your crisis response plans.

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5 PR lessons from CES 2020

PR Daily

for our Speechwriting & Public Affairs Conference ]. After a great deal of public outcry that called out the role of gender-bias in the decision, the award was reinstated.

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Pepsi’s new catchphrase, TikTok’s transparency report, and the best times to post on social media

PR Daily

for our Speechwriting & Public Affairs Conference ]. Crisis Communications External Communications Marketing Media Relations Morning Scoop PR Industry Social Media Storytelling Visual & Video Communications Writing & Editing

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Popeye’s chicken sandwich returns, Adobe breach hits 7.5M, and rushing to measure ROI won’t produce results

PR Daily

FREE DOWNLOAD: 8 Tips on How to Manage a PR Crisis Effectively ]. Why you should care: Watch for continued crisis and reputation management lessons as the company continues to struggle with its brand image issues. Related reading: 4 crisis management keys. Timing is everything: When to issue your crisis response. Outside of an unforseen PR crisis, what's the scariest thing you might encounter?