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Brexit – 12 immediate actions for PR, corporate communications and public affairs professionals

Stuart Bruce

Public relations, corporate communications, public affairs and corporate affairs professionals will have an essential role in helping employers and clients to navigate this period of momentous change. Failure to address these issues puts your business or organisation at risk and could even precipitate a crisis. corporate communications Crisis Communications Politics Public Affairs public relations Reputation Management Brexit EU European Union

The Chief Reputation Officer (CRO): A New Seat At The C-Suite Table

Reputation Us

Having a favorable reputation has been proven financially valuable and overall critical to an organization. Statistics from our 2019 survey on the Importance of Corporate Reputation quantify this. 93 percent of participants of the survey indicated reputation is important when choosing among products or services of similar quality and price. But who oversees a company’s reputation? Enter the Chief Reputation Officer or CRO. Reputation: Like A Priceless Asset.

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737 Max Flies Again – Will Boeing’s Reputation Follow?

Glean.info Blog

The Federal Aviation Administration (FAA) has cleared the Boeing 737 Max to fly again, but can Boeing’s reputation soar again? PR crisis experts criticized Boeing’s crisis communications response, saying it was slow to act and lacked transparency.

When The Crisis PR Guy Is The Crisis

ImPRessions - Crenshaw Communications

There’s not a major corporation today that doesn’t have a small army of PR and reputation experts helping it navigate a tricky media and government relations landscape. That happened this week when the Campbell Soup Company found itself in hot water after a bizarre tweet from its own head of government affairs — an executive who ironically lists “crisis management” among his skills. Senate – not an unusual pedigree for a Public Affairs VP.

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So what do you do for a job Stuart?

Stuart Bruce

First Paul Sutton wrote ‘Painting yourself into a corner’ about pivoting his business and following the advice “Carve yourself… Continue Reading → Conference Speaking corporate communications Crisis Communications Measurement and Evaluation PR strategy Public Affairs public relations Reputation ManagementA couple of recent blog posts by people who I admire and respect have made me think about my own career.

Incoming! How to handle media requests in a crisis

PR Daily

Here are some tips and best practices for when and how to respond to crisis inquiries and keep your head on straight. It’s one of the greatest challenges any media relations professional will face: A crisis hits your organization out of the blue. In crisis comms, silence is not golden.

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The 3 biggest mistakes in most crisis comms plans

PR Daily

I’ve seen a lot of crisis communications plans. Ninety percent of them get a couple of things right: They have a list of their comms team contacts, often with a phone tree so everyone gets called promptly when a crisis hits. They also lay out at least a few specific roles for the first comms team members who start working on the crisis. In a real crisis, time gets compressed. A crisis is a tough climate in which to operate. Crisis Communications

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How short-term and long-term crisis responses require different mindsets

PR Daily

Modern crisis management and mitigation have become exceedingly complex. When I started in this business in 2000, after practicing law for nine years, crisis was purely reactive,” says Harlan Loeb, chair for crisis and reputation risk advisory services at Edelman.

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The 3 biggest mistakes organizations make on day one of a crisis

PR Daily

But on any given day, a crisis could blow your schedule to smithereens. Day one of this crisis will go much more smoothly if you’ve prepared for it. That’s really the biggest mistake organizations make when it comes to crisis communications: thinking they won’t need a plan.)

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PR and social media set for continued growth

Stuart Bruce

Lots of new research around at the moment that point to a positive future for the public relations business. Yesterday, the Financial Times published the fifth FTSE350 Boardroom Bellwether survey which revealed that almost half the boards of the UK’s largest public companies have not discussed their social media strategies in the past 12 months.

PR rising in Africa rising

Stuart Bruce

After a week in Nairobi meeting African PR professionals I believe that Africa can be the next big growth area for public relations. Paul Holmes, founder and CEO of the eponymous Holmes Report, the news, research and insight resource for global public relations, said: “Your ambition shouldn’t be to catch up with the US. The African PR sector consists of six main elements: In-house public relations teams in government and public sector organisations.

Crisis Management Lessons From Boeing’s 737 Max Disasters

PRSay

When two of Boeing’s new 737 MAX passenger jets crashed within five months of each other in late 2018 and early 2019, killing a total of 346 people in Ethiopia and Indonesia, the company faced the worst crisis in its 100-year history. Thought Leadership Crisis Communications crisis managemen

How Big Data Will Modernize Your Crisis Communications Plan

PRSay

For every enterprise, brand or organization, a crisis always looms as a persistent — yet inevitable — threat on the horizon. In today’s digitally-fueled world, the tiny spark of a crisis can erupt into a massive fire overnight, leaving a corporate brand and reputation in a heap of smoldering ashes. Consider the recent crisis that Volkswagen faced. Proactive enterprises have planned ahead by creating comprehensive crisis communications plans.

Top 10 Influential PR Businesses to Follow in 2020

Critical Mention

There are lots of useful public relations and communication news sources one can benefit from across the internet. Message: We are a progressive public relations agency, designed to reach a profoundly diverse global market.

What Is Public Relations (PR)?

Doctor Spin

What is public relations (PR)? To add to this already long list, I’ve created a definition which I think work well today: PR (public relations) = strategic communication via owned and earned channels to establish and maintain beneficial relationships with influencers and publics. But instead of talking with what marketers classify as target groups, in communications, we talk to stakeholders and publics. So, What Is Public Relations?

Can corporate communications stay in the spotlight post-COVID?

PR Daily

Will the gains remain once the crisis fades? Corporate affairs became fashionable again. And someone had to expedite the cadence of communications to public officials to near real time.

Crisis PR lessons from the Oscars snubs and upcoming boycott

PR Daily

It’s a PR crisis of Hollywood’s own making. Celebrities, public figures and social media users have lashed out at The Academy of Motion Picture Arts and Sciences, owing to the complete absence of black actors and filmmakers among this year’s nominees. As the crisis deepens, here are a few things PR pros can learn from it: 1. If this not the case, the president should say so and educate the public. RELATED: Keep your cool in a crisis with these 13 tips.

Facebook fires back at NYT over the platform’s crisis response

PR Daily

A story in the Times describes tactics that Facebook executives—including CEO Mark Zuckerberg and COO Cheryl Sandberg—allegedly employed to limit its reputational damage after revelations surfaced about Cambridge Analytica and Russian interference in the U.S. The New York Times reported : While Mr. Zuckerberg has conducted a public apology tour in the last year, Ms. FREE GUIDE: 3 helpful tips for your crisis comms prep ].

13 Fortunate Truths about PR

PR Matters

The purpose of PR is genuinely unique , because it’s the only profession solely concerned with the protection and growth of an organization’s and/or individual’s reputation through credible communication [ Tweet Quote ]. The practice of PR is reputation management [ Tweet Quote ]. PR ―along with all other communication channels― must be able to withstand ever-increasing public and social media scrutiny of its credibility and honesty [ Tweet Quote ].

The risks and rewards of pursuing ESG priorities

PR Daily

But a more precise update for 2021 would be: “Reputation is everything.”. ESG strikes to the root of your reputation and how you’re perceived by the outside world—and by those within your walls. Reputational risks to confront.

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13 Truths About PR ? How Many Do You Believe In?

PR Matters

The purpose of PR is genuinely unique , because it’s the only profession solely concerned with the protection and growth of an organization’s and/or individual’s reputation through credible communication [ Tweet Quote ]. The practice of PR is reputation management [ Tweet Quote ]. PR ―along with all other communication channels― must be able to withstand ever-increasing public and social media scrutiny of its credibility and honesty [ Tweet Quote ].

Turning a negative perception issue into an opportunity

PR Daily

How the Entertainment Software Association’s “Game Generation” campaign helped the gaming industry shift the public narrative around video games. 8 for our Crisis Communications Virtual Conference ].

EKA: How Media Monitoring Aligns with Strategic Communications

Critical Mention

Englander Knabe & Allen (EKA) is a strategic communications firm in Southern California that specializes in assisting organizations with reputation issues, media strategy and implementation. EKA is a leader in providing public and private sector experience and assistance when making critical decisions. “EKA is a government relations and public affairs firm specializing in political consulting, government relations, policy issues, and crisis communications strategy.”

Crucial messaging advice to consider ahead of an unprecedented holiday season

PR Daily

8 for our Crisis Communications Virtual Conference ]. The resurgent crisis has many organizations considering how to encourage employees to forgo the usual holiday festivities. “We’re Greg Jawski, senior vice president and North American reputation lead for Porter Novelli , agrees.

3 comms lessons from GameStop’s wild ride

PR Daily

The public is getting a crash course on stock market strategy this week. What are comms pros to make of this fascinating story—and what does it mean for investor relations and reputation management? RELATED: Join us for our Speechwriters & Public Affairs Virtual Conference ].

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Maximising resilience of health and well-being assets in crisis situations

PR Conversations

The following is the result of our subsequent shared musings concerning the impact of crisis situations on the health and well-being of public relations practitioners. Catherine: We do a great deal to educate practitioners on the practical aspects of managing a crisis but rarely do you encounter a crisis plan which addresses the need for support for people involved with crisis communication.

Marriott, Norwegian Air and more announce layoffs; Target, other chains offer special hours for at-risk shoppers, and EU asks Netflix to slow streaming

PR Daily

Good morning, PR pros: If you’re struggling to communicate your crisis response to the COVID-19 pandemic, 3BL Media is offering the use of its newswire service for free. How are you addressing COVID-19 crisis communications within your organization and with your employees?

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Why and how companies are turning to brand journalism

PR Daily

TAP , the digital publication produced by a team at Denver Water, did. “I I get what you are saying,” wrote Steve Snyder, the public utility’s head of communications, in an open letter to Jay-Z. As a public utility, Denver Water did not need more customers.

30 jobs in the PR and marketing world

PR Daily

Public relations specialist—Project Management Institute (Pennsylvania). Public affairs manager—WeWork (Florida). Public engagement communications manager—University of Michigan (Michigan). Public relations assistant—Citi Communications (Florida). Public relations assistant manager—UNIQLO Canada (Canada). Public relations coordinator—University of South Carolina (South Carolina). Public relations director—Organic Valley (Wisconsin).

Q&A with Kivvit CIO Zach Silber on distilling data for their clients

NewsWhip

Zach is the Chief Innovation Officer at Kivvit, a national data-driven public affairs & strategic communications agency. Kivvit specializes in data-driven public affairs work, reputation management, and crisis communications.

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30 jobs in the PR and marketing world

PR Daily

They will have experience developing reputation driving campaigns and managing issues. Public affairs manager—Advocate Health Care (Illinois). Director of public affairs and communications—American Express (New York). Senior manager of brand public relations—The Coca-Cola Co. Public relations director—Western Governors University (Utah). Director of external affairs—One Earth Future Foundation (Colorado).

Why you should address the coronavirus with employees

PR Daily

By not communicating and engaging employees on sensitive matters like the coronavirus, companies could experience decreased productivity, increased costs, reputational risk and other performance challenges. for our Speechwriting & Public Affairs Conference ].

Pornhub donates 50k masks and offers free subscriptions, digital platforms and tech partner to share COVID-19 information, and Tony Awards postponed

PR Daily

It’s a good example of appropriate marketing during the crisis: Focus on your audience and their needs, and marry your marketing message with a CSR effort. When a global human crisis happens, it is up to everyone to work together to help support the community. CRISIS DAILY NEWSLETTER.

The “data-led approach” of MHP + Mischief: Q&A with Digital Director, Darika Ahrens

NewsWhip

Darika: MHP + Mischief brings together more than 200 strategic communications professionals with expertise spanning areas from consumer and corporate comms to financial PR, health communications, policy and crisis. Darika: During a crisis can be a stressful and time-pressured moment.

6 lessons from a never-delivered Apollo 11 disaster statement

PR Daily

How prepared are you for a fatal crisis? When preparing your crisis playbook, are you readying to communicate—both internally and externally—in case of tragedies that involve loss of life? Being prepared for the unthinkable is good thinking as part of a crisis communications plan,” says David Meerman Scott, co-author (with Richard Jurek) of Marketing the Moon: The Selling of the Apollo Lunar Program. NASA public affairs people prepared.

Hidden PR Tools In Top Movies

ImPRessions - Crenshaw Communications

The iconic publication sends a 15 year-old reporter to travel with the band on tour in order to write an in-depth piece. At the confluence of advertising, marketing, and public relations was the genius stunt by the fictional Wonka Corporation to release golden tickets hidden inside their popular candy bars throughout England. Jerry McGuire (1996) – Reputation Management. His bad reputation prevented him from getting paid well and being able to support his family.

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Six social media and digital communications trends for 2015

PR Conversations

As a result of the recent course, I’ve been reflecting on how in 2015, professional use of social media and digital communications will be essential for anyone working in PR, internal communications, public affairs, marketing and many other functions, in almost every type of organisation. Securing a reputation for content leadership. Those who secure a reputation for content leadership will be increasingly valued as influencers and trusted sources.

Brands donate to frontline workers, Yelp pauses GoFundMe effort after backlash, and Ralph Lauren to make 250k masks

PR Daily

Charitable actions can be greatly appreciated during this crisis, but make sure those efforts don’t come at the cost of privacy and autonomy. RELATED: Stream our Crisis Communications Virtual Conference on March 31—without leaving your desk ]. CRISIS DAILY NEWSLETTER.

Popeye’s chicken sandwich returns, Adobe breach hits 7.5M, and rushing to measure ROI won’t produce results

PR Daily

FREE DOWNLOAD: 8 Tips on How to Manage a PR Crisis Effectively ]. Why you should care: Watch for continued crisis and reputation management lessons as the company continues to struggle with its brand image issues. Moves to cut jobs and marketing campaigns, along with focusing on ways to decrease underage vaping, are meant to repair Juul’s tattered reputation, as well as its relationships with regulators and consumers. Related reading: 4 crisis management keys.

Barbie grows more inclusive, Zuckerberg says Facebook needn’t be liked, and Popeyes Chicken debuts clothing line

PR Daily

Why you should care: The success of Barbie’s new looks show that diversity and inclusion efforts aren’t only good for your organization’s reputation: They can also boost your bottom line. for our Speechwriting & Public Affairs Conference ].