5W PR

MARCH 6, 2024

Today’s public relations professionals face a digital frontier unlike any we’ve known. But cyberattacks are bursting onto the public stage. This pushes cybersecurity to the boardroom table, and PR professionals find themselves front and center, the voice calming the public during the digital dispute.

Privacy 78

Privacy Data Education Tools 78

Melissa Agnes

SEPTEMBER 4, 2020

Investing in your professional online reputation is an important Crisis Ready strategy—and ReputationDefender has launched a service to help make this process easy for you. Most online reputation management companies focus solely on helping their clients fix their online reputations. Who is ReputationDefender?

Brand 234

Brand Branding Reputation Crisis 234

ImPRessions - Crenshaw Communications

AUGUST 21, 2018

Privacy regulations. The GDPR privacy rule officially blazed into our lives in May. And it won’t be the last data protection or privacy regulation we’ll see. In July, the state of California passed its own data privacy regulations called CCPA , and other states are sure to follow. Big tech’s reputation challenges.

Trends 157

Trends Privacy Data Reputation 157

ImPRessions - Crenshaw Communications

JUNE 5, 2019

Good will and strong community relations are also in demand as Silicon Valley is blamed for a host of problems, from data privacy threats to income inequality. Yet even if the PR program is executed internally, public relations and influencer marketing can help put a tech company on the map. News creates a market presence.

Technology 246

Technology Company Banking Education 246

ImPRessions - Crenshaw Communications

JUNE 26, 2019

Public relations teams and their agencies typically want to advise a CEO directly, and we routinely urge leaders to build a public profile through social media and high-level content. But when should the CEO of a major company serve as its public spokesperson? To show leadership during a serious crisis situation.

Trade Shows 271

Trade Shows Leadership Airlines Corporate 271

The Hoyt Organization

FEBRUARY 19, 2024

Negative reviews can hurt your brand’s reputation and turn away potential customers. Negative reviews can be an opportunity to showcase excellent customer service and improve your online reputation , but only if you respond to them correctly. Therefore, having online reviews is crucial for your business’s success.

Policies 103

Policies Construction Reputation Privacy 103

MaccaPR

FEBRUARY 19, 2018

and Pepsi’s “ Black Lives Matter’’ TV ad bungle with Kendall Jenner – it would be easy to miss one of the smaller yet most portentous PR crisis of this year: The CrossFit Gym Member-Shaming Instagram Fail. CRISIS LESSON #1: EVERYTHING YOU BELIEVE IS PRIVATE WILL BE SHARED PUBLICLY. The first rule for any online crisis ?

Instagram 98

Instagram Crisis Local Privacy 98

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

Yes, 2017 feels like a lifetime ago, given our breakneck news cycle, but there were plenty of public relations lessons over the year for big brands and business categories. Here’s a look at those who came out on top, and others who took a reputation beating last year. The Winners. Mainstream media. Tired of hearing about Uber?

Airlines 180

Airlines Reputation Journalism Crisis 180

ImPRessions - Crenshaw Communications

DECEMBER 4, 2018

Public relations is an intensely competitive industry. Jobs are more in demand than ever, as brands in every vertical and size have come to recognize the value of positive reputation and third-party endorsement. What’s your crisis PR background? One bad moment can lay waste to a brand reputation.

B2B 159

B2B Apparel Product Launch Agency 159

Reputation Us

MAY 12, 2020

When it comes to navigating crisis, I have been in the eye of many storms. As the president of ReputationUs and with 28 years of experience behind me, I have been striving to refine the art of managing corporate reputations during a crisis into a well-honed specialty. From the Credit Union Times. May 11, 2020.

Crisis 78

Crisis Financial Banking Crisis Management 78

ImPRessions - Crenshaw Communications

MARCH 3, 2020

“Newsjacking” is how public relations people secure reactive coverage by jumping on a story that’s already in the news. The announcement may mean nothing to most consumers, but for our clients in media, ad tech, data privacy, and digital security, it’s a big deal. A fast news cycle invites B2B newsjacking.

B2B 256

B2B Pitching Conference Privacy 256

ImPRessions - Crenshaw Communications

JUNE 5, 2019

Good will and strong community relations are also in demand as Silicon Valley is blamed for a host of problems, from data privacy threats to income inequality. Yet even if the PR program is executed internally, public relations and influencer marketing can help put a tech company on the map. News creates a market presence.

Company 120

Company Banking Education B2C 120

ImPRessions - Crenshaw Communications

SEPTEMBER 29, 2017

Will its reputation suffer real harm as a result, or will it rise to the occasion and grow up? voters, I was initially skeptical about any real impact on Facebook’s reputation or its business. Most important, perhaps, is Facebook’s identity crisis — or, rather, identity denial, as the stakes have risen.

Facebook 157

Facebook Reputation Mobile Privacy 157

ImPRessions - Crenshaw Communications

MARCH 2, 2020

“Newsjacking” is how public relations people secure reactive coverage by jumping on a story that’s already in the news. The announcement may mean nothing to most consumers, but for our clients in media, ad tech, data privacy, and digital security, it’s a big deal. A fast news cycle invites B2B newsjacking.

B2B 156

B2B How To Pitching Conference 156

Sword and the Script

OCTOBER 25, 2022

More crisis work. “A A lot more crisis work in addition to more duties usually shared between departments. Actual and perceived crisis 24/7. “A COVID, labor issues, economic issues, and crisis issues piled on top of each other.”. Crisis after crisis. Adherence to privacy regulations.”. Remote work.

Communications 119

Communications Crisis Internal International 119

ImPRessions - Crenshaw Communications

APRIL 6, 2018

has radically changed journalism and public relations , two industries that rely on the free exchange of information and ideas. The online communications revolution has unleashed a Pandora’s box of disturbing problems that threaten privacy, democracy — even the concept of objective truth. The startups.

Government 149

Government YouTube Wikipedia Google 149

Flack's Revenge

DECEMBER 20, 2018

Services now include everything from consumer listening to mainstream and social media relations; crisis/reputation management; digital, video and graphics production; influencer, sponsorship, and cause-related marketing; and nation-wide experiential activations. Thanks for participating, Deborah Weinstein! Why so many disciplines?

Marketing 244

Marketing Facebook Social Media Community 244

Critical Mention

JUNE 13, 2018

Over the past couple of years, there’ve been some serious PR blunders, leaving companies red-faced and scrambling to rebuild their image and win back the public’s trust. When a company faces a crisis, its CEO must step up and restore his or her organization’s PR image in a crisis. Wells Fargo.

Company 87

Company Banking Crisis Facebook 87

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

At a certain point, most small businesses outgrow their first forays into public relations. When considering an agency to handle reputation management and media relations for a company, consider these signs as indicators of the need to boost PR efforts. But we in public relations do. A company crisis is looming.

Company 136

Company Interviews Reputation Privacy 136

The Stalwart Blog

NOVEMBER 18, 2019

Dave Oates: Hey, thanks for joining us for another edition of the Public Relations Security video cast where we talk to experts in all facets of crisis events and crisis management. The post Lawyering up on Data Protection and Cybersecurity appeared first on Public Relations Security. Tell us about it. Lily Li: Sure.

Data 60

Data Privacy System Crisis Communications 60

NewsWhip

JUNE 2, 2021

The media ecosystem seems to have all the predictability of a storm, with reputation threats, crises and major news events exploding on millions of potential vectors. . Predictive Crisis Management . It forms part of a wider trend of predictive analytics informing everything from cybersecurity threat detection to food safety.

Media 88

Media Data Reddit Crisis 88

ImPRessions - Crenshaw Communications

APRIL 11, 2017

It goes against all the instincts of a public relations specialist to turn down a media opportunity. A top-tier publication may contact the PR team with an inbound request, and it’s a terrific opportunity that falls into our lap. When the outlet is questionable.

Interviews 160

Interviews Media Local Privacy 160

Shift Communications

AUGUST 4, 2015

These rules might sound strict and contain a bit of legal-sounding jargon but please keep in mind that our overall goal is simple: to participate online in a respectful, relevant way that protects our reputation and of course follows the letter and spirit of the law. Refer all social media activity around crisis topics to Legal Affairs.

Guidelines 60

Guidelines Social Media Media Privacy 60

Flatiron Communications

FEBRUARY 16, 2015

I was surprised by just how little public attention was given to office supplies chain Staples after President Obama “shamed” its management during a recent interview with Buzzfeed’s Ben Smith. A string of bad stories in and of itself literally defined a crisis. NYS Attorney General Eric Schneiderman.

Crisis Management 28

Crisis Management Crisis Insurance Insurance 28

Rock the Status Quo

DECEMBER 11, 2014

Sometimes public relations feels exactly like this piggy’s situation, but without the humor. Busting our humps day after day to pitch creative stories that go nowhere, then madly celebrating ( even if it’s in the privacy of our own office ) when we finally land one. (I know… Moderation, Carrie, moderation!)

Interviews 174

Interviews Real Estate Media Pitching 174

Stephen Waddington

MAY 8, 2018

The third edition of #FuturePRoof celebrating the NHS at 70, has been developed at a time when the organisation is in crisis. Every member of staff has a role to play in public engagement. The greatest challenge is not how the NHS is funded but how to have an honest conversation with the public about its future.

Communications 63

Communications Healthcare Print Community 63

PRSay

JANUARY 16, 2020

For organizations of all sizes, the ability to identify, understand and manage an increasingly complex array of reputational threats will be integral to success in the years ahead. In today’s world, being prepared with a comprehensive crisis plan is no longer enough. Controversial statements.

Reputation 173

Reputation Privacy Banking Ethics 173

Rock the Status Quo

MARCH 30, 2015

Brand opportunities for its messenger app that could take public Facebook conversations to a private level – labeled Messenger Business – and an update to the comments feature could allow website-based comments to show up on a Facebook story. For PR pros, however, it might not cause too many ripples in the crisis control front.

Facebook 100

Facebook Customer Service YouTube Crisis Management 100

David PR Group

JUNE 2, 2014

Public records, alleged defamation and bona fide news stories are unlikely to be removed.” ” While this news is biggest in Europe, it also affects the ongoing debate in the United States about privacy and information posted on the Internet about private U.S. We probably say no because she’s a public figure and famous.

Google 40

Google Policies Reputation Crisis Communications 40

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2017

Public relations people like to talk about anticipating or “getting in front of” a crisis; in fact, for a taste of a real-life crisis simulation, check out this stress-inducing story by The New York Times ‘ Sapna Maheshwari. And what can we learn from how Equifax handled the crisis? How did it escalate?

Crisis 149

Crisis Crisis Management Reputation Financial 149

PR Conversations

APRIL 27, 2015

The PRoust Questionnaire provides a quick insight into a public relations practitioner’s interests and point of view, as well as his or her professional beliefs and values. I enjoy the adrenaline rush of crisis communications. I discovered I was good at public relations. Who do you think has great public relations?

Film 40

Film Crisis Communications Ethics Crisis 40

PR Conversations

APRIL 27, 2015

The PRoust Questionnaire provides a quick insight into a public relations practitioner’s interests and point of view, as well as his or her professional beliefs and values. I enjoy the adrenaline rush of crisis communications. I discovered I was good at public relations. Who do you think has great public relations?

Film 40

Film Crisis Communications Ethics Crisis 40

Sword and the Script

DECEMBER 26, 2023

Public relations will be pivotal in elevating trust through promotions of client wins, industry accreditations, awards, analyst remarks and influencer endorsements. There’s no point in building a reputation if the startup is facing an existential threat. ” ~ Megan Paquin , APR, CPRC, Managing Director, Paquin Public Relations 10.

Writing 188

Writing Communications Marketing B2B 188

PR in High Definition

AUGUST 29, 2017

Fake news has already caused havoc in the political sphere and causes reputational damage. Squashing fake news is much like reacting to a crisis for your brand. If you have access to a media database like Gorkana, you can use that to check the legitimacy of a publication. For PR professionals, this trend is of concern.

Reputation 54

Reputation Brand Branding Reddit 54

The Hoffman Agency

AUGUST 29, 2019

While they proved to know more about PR than we expected, we decided to give them an inside look at our world, by putting them through a crisis communications activity. Not a single guest had a background in communications, but they brought with them an ideal of how they want a company they know and trust to react if a crisis strikes.

Crisis 31

Crisis Airlines Privacy Crisis Communications 31

Sword and the Script

DECEMBER 20, 2022

Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit. Michelle Garrett , Public Relations Consultant and Writer, Garrett Public Relations. More show and less tell.

Marketing 185

Marketing Content Marketing Data Social Media 185

Reputation Us

JANUARY 4, 2016

Limiting your hospital’s vulnerability to a loss of security and reputation. ” Remembering Your Reputation. “If patient data is breached, the hospital’s reputation is immediately jeopardized. Advance preparation and understanding can help your hospital manage a crisis.

Strategy 60

Strategy Healthcare Crisis Communications Crisis 60