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5 Trends Shaping Tech PR In 2018

ImPRessions - Crenshaw Communications

Privacy regulations. The GDPR privacy rule officially blazed into our lives in May. And it won’t be the last data protection or privacy regulation we’ll see. In July, the state of California passed its own data privacy regulations called CCPA , and other states are sure to follow. 5 tech PR trends.

Trends 157
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Want To Work In Tech PR? Here Are 5 Questions

ImPRessions - Crenshaw Communications

I like to ask candidates how they would support specific product launches from a media relations point of view for our B2B tech clients. What’s your crisis PR background? In B2B tech, the threats can be even worse, with data privacy and compliance issues potentially often lurking below the surface of the public conversation.

B2B 159
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Deborah Weinstein on the Challenges Confronting PR and Digital Marketing

Flack's Revenge

Services now include everything from consumer listening to mainstream and social media relations; crisis/reputation management; digital, video and graphics production; influencer, sponsorship, and cause-related marketing; and nation-wide experiential activations. Why so many disciplines?

Marketing 244
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What is Predictive Media Intelligence?

NewsWhip

While the edges of this field are nebulous, we will focus on five areas: Predictive Media Monitoring. Predictive Crisis Management . The Future of Predictive Media Intelligence. What is Predictive Media Monitoring? What is Predictive Crisis Management? . How do I do Predictive Media Planning?

Media 88
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5 Tips For Responding To Negative Online Reviews

The Hoyt Organization

It also demonstrates professionalism and respect for the individual’s privacy with the negative experience. Move Difficult Conversations To Private Channel While addressing negative online reviews publicly is critical, try to delve deeper into each customer’s issues privately.

Policies 103
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15 Social Media Trends to Follow in 2019

Critical Mention

To help you create your social media marketing strategy, we have 15 of the top social media trends you need to follow in 2019! With the data privacy scandal that rocked Facebook in 2018, transparency became a critical social media trend this year. Transparency.

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7 Signs Your Company Is Ready To Step Up Its PR

ImPRessions - Crenshaw Communications

When considering an agency to handle reputation management and media relations for a company, consider these signs as indicators of the need to boost PR efforts. A company crisis is looming. These include product recalls, data breaches or any issues related to the following: Consumer privacy commitment.

Company 136