Remove Crisis Remove Measurement Remove Privacy Remove Storytelling
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How to be more sophisticated in your privacy messaging

PR Daily

Privacy and data security are among the top challenges facing comms pros in the months ahead. How can you make sure you are prepared for the future of privacy and are compliant with increasingly stringent laws? Privacy requests and preferences.

Privacy 139
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4 attorneys general sue Google over user privacy, addressing trust crisis for your audience, and Unilever announces layoffs

PR Daily

We have always built privacy features into our products and provided robust controls for location data. What it means: The lawsuit represents the latest bipartisan efforts to hold tech companies accountable for their data privacy practices. MEASURED THOUGHTS.

Privacy 109
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Cruise lines embrace CDC restrictions amid government fight, P&G works to overcome Apple’s privacy measures, and eBay removes auction for art made in Japanese internment camp

PR Daily

CRISIS COMMUNICATIONS. CRISIS LEADERSHIP NETWORK. Looking for more insight on how to address the current global crisis and lead your organization into a strong recovery? CRISIS COMMUNICATIONS. MEASURED THOUGHTS.

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US companies address Texas abortion law, TikTok overtakes YouTube in average watch time, and Proton Mail walks back privacy claims

PR Daily

MEASURED THOUGHTS. Proton Mail walks back some of its brashest claims on privacy. The company has gone on to change the language on its website about how it will maintain the privacy of users. Your privacy comes first.” Also: Business travel is grounded in Sept.,

Privacy 119
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Olympic athletes engage fans on TikTok, data privacy builds consumer trust in e-commerce, and Activision Blizzard CEO apologizes to employees

PR Daily

MEASURED THOUGHTS. Respondents rated data privacy and security above whether the brand has good customer service or even if they make good products. Also: NYC announces free mega concert, Twitter launches shopping feature and Adobe gives college kids free access to analytics platform.

Privacy 144
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Intel announces new Ohio plant, social media users increasingly value privacy, and CVS Health CEO stresses purpose over politics

PR Daily

MEASURED THOUGHTS. A new survey from Go Verizon found that 81% of people are more concerned about their privacy on social media than they were last year. CRISIS COMMUNICATIONS.

Privacy 102
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Bank of America shares minimum wage benchmarks, privacy drives brand trust, and Amazon expands worker safety initiative

PR Daily

MEASURED THOUGHTS. A report from Morning Consult reveals that the highest emotional driver of brand trust for consumers is whether the company respects and protects the customer’s data, privacy and security, which respondents rated with a net importance score of 74.

Banking 103
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How and why you should be measuring reputation in 2020

PR Daily

Yet for all the talk of corporate purpose, and the reputational benefits earned through its pursuit, there is a lack of guidance on how to measure reputation’s existence and value. ” With audience variation in mind, start with understanding what can be measured.

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Venmo responds to privacy vulnerability, consumers want companies to address social justice issues, and Twitter users roast CDC guidelines

PR Daily

Buzzfeed reports that it has found President Joe Biden’s account on peer-to-peer money transfer app Venmo after ten minutes of searching, revealing a web of the president’s personal transactions that create major national security privacy concerns for the popular app. MEASURED THOUGHTS.

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Vaccine makers share strategy for Omicron variant, what communicators are measuring in 2022, and Best Buy touts employee safety

PR Daily

This new messaging includes more specific commitments—such as BioNTech/Pfizer’s timeline to know next steps and AstraZeneca’s focus on researching in South Africa—which live up to the “proactive, not reactive” goal of crisis communications. MEASURED THOUGHTS.

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United and Boeing turn to Twitter after flight crisis, Clubhouse takes heat on privacy, and Bay Area school board resigns over public WebEx call

PR Daily

United, Boeing and the FAA turn to Twitter after flight crisis. Videos of the crisis quickly made the rounds on social media: Terrifying video shows an engine of United Airlines flight 328 on fire. CRISIS COMMUNICATIONS. CRISIS LEADERSHIP NETWORK. MEASURED THOUGHTS.

Privacy 112
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Facebook launches ‘Privacy Checkup,’ most agencies offer social media services, and Starbucks closes 2,000 stores in China

PR Daily

Here are today’s top stories: Facebook launches privacy tool. The social media platform is prompting almost 2 billion members worldwide to review their privacy and data-sharing settings in a feature called “ Privacy Checkup ” and its “ Off-Facebook Activity ” tool.

Privacy 95
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Zoom criticized for privacy and data concerns, Airbnb apologizes and pledges $250M to hosts, and NPR skips April Fools’ Day

PR Daily

Here are today’s top stories: Zoom slammed for privacy concerns and data sharing. As the virtual conference platform’s membership and meeting numbers are sharply rising, so are privacy concerns. However, convenience doesn’t negate people’s right to privacy. MEASURED THOUGHTS.

Privacy 89
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Apple CEO Tim Cook defends privacy updates, U.S. adults use YouTube in record numbers, and Lululemon counters employee claims of ‘toxic positivity’ in workplace

PR Daily

It also provides a level of confidence for the entire community that we are taking all appropriate measures.”. The interview comes the week after a WSJ report alleging that Proctor & Gamble was working with Chinese state-run media on a tool to skirt Apple’s imminent privacy tools.

Privacy 89
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Vaccine passport privacy concerns loom large for comms, authorities and nonprofits provide resources on Twitter after Nashville flood, and CDC director goes off script

PR Daily

Communicators will need to answer privacy concerns around vaccine passport data. CNN reports: Chief among the privacy fears is the question of whether location or medical data will be collected and stored and who will have access to that information. CRISIS LEADERSHIP NETWORK.

Privacy 89
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Instagram heads off privacy concerns, most employees report burnout, and Woodward’s book interview debacle

PR Daily

Here are today’s top stories: Instagram preempts privacy questions on new messaging feature. Industry insiders should pay attention to see just how much of their privacy consumers are willing to trade away. MEASURED THOUGHTS. The post Instagram heads off privacy concerns, most employees report burnout, and Woodward’s book interview debacle appeared first on PR Daily.

Privacy 73
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Twitter suspends Planters’ ‘Baby Nut’ accounts, top platforms tackle privacy and fake news concerns, and Hulu chief is out

PR Daily

MEASURED THOUGHTS. Twitter scrambles to protect privacy, and YouTube cracks down on fake news. The post Twitter suspends Planters’ ‘Baby Nut’ accounts, top platforms tackle privacy and fake news concerns, and Hulu chief is out appeared first on PR Daily.

Privacy 80
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Brands make Earth Day pledge to measure emissions, social media content falls short on accessibility, and NBC condemns anti-BLM email

PR Daily

Communicators, take note to always address the specific criticisms lobbed at your company in a crisis response and remember that a vocal detractor will not go away simply because you ignore them. Brands make Earth Day pledge to measure emissions. MEASURED THOUGHTS.

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CDC offers chart on relaxed mask guidance, influencer marketing budgets increase in 2021, and ‘Insider’ journalist union pushes for measurement reform

PR Daily

MEASURED THOUGHTS. TikTok has announced plans to open a center in Europe where the company will inform outside experts on its approaches to content moderation, as well as platform security and user privacy.

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Tripwire CEO out over Texas abortion law comments, Pfizer defends booster shots, and WhatsApp’s privacy messaging falls short

PR Daily

MEASURED THOUGHTS. Being very proactive and making sure that the solution is in place ahead of a crisis is important — I think it’s the right thing to do,” he said, adding that “the decision to deploy the solutions” was one for policymakers, not Pfizer. CRISIS COMMUNICATIONS.

Privacy 107
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Popeye’s chicken sandwich returns, Adobe breach hits 7.5M, and rushing to measure ROI won’t produce results

PR Daily

In an age of constant security breaches and data privacy concerns, most consumers recognize this. MEASURED THOUGHTS. LinkedIn released a survey that revealed that most digital marketers (77%) measure ROI within the first month of their organizations’ sales cycles—and, by doing so, miss the true value of their efforts. Only 4% of digital marketers measure ROI over a six-month (or longer) period—the length of an average B2B sales cycle.

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What lies ahead in 2020? Predictions from 20 industry experts

PR Daily

What’s ahead for storytelling, the ‘trust gap’ and the vexing matter of ROI measurement? I think brands will need to become story makers as much as storytellers. Christoph Trappe, CCO, The Authentic Storytelling Project.

Industry 139
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Ford and GM share joint statement on electric vehicle goals, a majority of companies don’t have cybersecurity frameworks, and Facebook boots NYU researchers

PR Daily

MEASURED THOUGHTS. Increasingly customers are demanding better privacy controls as well,” the report states. CRISIS COMMUNICATIONS. Apple attempted to address these privacy concerns in its initial briefing about the tech.

Privacy 148
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Music festivals emphasize pro-LGBTQ values, economic confidence dips as Delta variant rages, and Spirit Airlines’ customers tweet their displeasure

PR Daily

Also: Frito-Lay launches space camp contest, Amazon responds to record regulatory fine and Zoom promises privacy changes. MEASURED THOUGHTS. Yesterday we asked if you have ever pushed for the creation of a new communications role at a partner or vendor organization after a crisis.

Airlines 151
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Goldman Sachs issues diversity challenge, 23andMe lays off 100, and Sonos chief apologizes after backlash

PR Daily

MEASURED THOUGHTS. However, consumers’ growing privacy concerns probably contributed to the market decline. She acknowledges that “privacy is top of mind” both for consumers and her executive team.

Privacy 90
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Airbnb houses Afghan refugees, career advancement for diverse PR pros, and Boeing responds to FAA employee transparency concerns

PR Daily

Why it matters: Airbnb’s offer to help Afghan refugees not only positions the company as a purpose-driven brand by quickly acting on a timely crisis that still dominates the news cycle, but also reminds stakeholders of the company’s previous refugee support initiatives. MEASURED THOUGHTS.

Employee 154
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Apple launches long-anticipated user privacy tool, the financial cost of racial inequality for film and TV, and HBO knocked for inaccurate subscriber numbers

PR Daily

Apple releases new transparency tool promoting user privacy and control over data. a software update that includes a new privacy tool called “App Tracking Transparency” that promises to give users more control over how their data is shared. MEASURED THOUGHTS.

Film 83
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Twitter slapped with GDPR fine, Utah’s Dixie State University to change name, and Coca-Cola offers gifts via Twitter Santa

PR Daily

Here are today’s top stories: Twitter fined for breaching EU privacy law. The social media platform was slapped with a fine from European Union’s privacy law, GDPR—the first for a United States company in a “cross-border case” in the two and half years the law has been established.

Twitter 154
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T-Mobile responds to massive data breach, employees favor mask mandates at work, and Facebook, TikTok uphold Taliban content ban

PR Daily

MEASURED THOUGHTS. Vaccine messaging essentials, such as privacy, safety and religious affiliation. CRISIS COMMUNICATIONS. Also: General Mills celebrates Monster cereals 50 years, Ford makes amends on Bronco flaw and LinkedIn adds video chat.

Mobile 152
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The most valued skill for comms leaders, Capitol One’s message on overdraft fees centers inclusion, and CNN suspends Chris Cuomo

PR Daily

Also: Planters launches holiday ‘nutstalgia’ campaign, Biden administration holds listening sessions about data privacy, and more. MEASURED THOUGHTS. The NTIA’s approach illuminates a clear connection between data privacy and DE&I.

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CDC updates COVID testing guidance, November quit rate breaks records, and Airbnb fights discrimination on its platform

PR Daily

Psaki’s defense of the new guidelines also highlights the fact that a clear communications plan is not always possible in the midst of a crisis, as fresh data and other variables can change without warning. MEASURED THOUGHTS.

Privacy 128
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Facebook defends plans for kid-centered Instagram, YouTube viewers increasingly consume videos about everyday tasks, and NBC drops Golden Globes

PR Daily

In a letter to Facebook CEO Mark Zuckerberg, the prosecutors cited Facebook’s poor record of protecting children online and reinforced federal children’s privacy rules, which require companies to seek parental permission before collecting data for kids under 13. MEASURED THOUGHTS.

YouTube 143
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Boeing touts transparency with move to ground aircraft, U.S. adults support voluntary digital vaccine passports, and Clubhouse invites scrutiny with data leak response

PR Daily

Also: Amazon responds to warehouse union vote, journalists call out Insider’s methods for measuring story performance, study finds Facebook ads may still violate labor laws, and more. MEASURED THOUGHTS. CRISIS COMMUNICATIONS. CRISIS LEADERSHIP NETWORK.

Data 137
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Sponsors offer support for Naomi Osaka, how internet access poses questions for PR messaging, and the FDA defends untested Alzheimer’s drug

PR Daily

MEASURED THOUGHTS. Apple has unveiled a handful of updates to its operating systems as part of its annual Worldwide Developer Conference including increased privacy controls, the ability to share music and streaming video over FaceTime and more.

Privacy 151
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United Airlines offers COVID-19 tests, Twitter to suggest a closer read before tweeting, and Kraft Canada offers pumpkin spice mac ‘n cheese

PR Daily

MEASURED THOUGHTS. Nike’s decision to evolve into a digital-first organization has proved prudent, as the crisis continues to push consumers toward the digital channel,” Susquehanna analyst Sam Poser said. CRISIS LEADERSHIP NETWORK. Looking for more insight on how to address the current global crisis and lead your organization into a strong recovery? Protect your privacy in between meetings with a webcam cover.

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Activision employees stage fresh walkout, business travelers accept ‘new normal,’ and Apple makes DIY repairs easier

PR Daily

The campaign is a reminder to consider the business strategy behind your anniversary celebrations and to consider how promotions and storytelling can tie into larger objectives for the organization. Why it matters: The renewed culture crisis for Activision Blizzard is costing the company.

Travel 112
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Harvard responds to high-profile Black faculty resignation, consumers request data collection reform, and VMI navigates sexual misconduct claims

PR Daily

As Dr. West’s departure shows, a failure to address meaningfully and engage deeply on DE&I issues will lead to staff departures and create crisis narratives for your organization. MEASURED THOUGHTS.

Data 152
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Microsoft eyes TikTok purchase, Men’s Warehouse to declare bankruptcy, and Nordstrom partners with influencers on COVID-19 message

PR Daily

In a blog post, Microsoft wrote : This new structure would build on the experience TikTok users currently love, while adding world-class security, privacy, and digital safety protections. MEASURED THOUGHTS. CRISIS LEADERSHIP BOARD.

Travel 137
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Microsoft loses TikTok bid, Amazon to hire 100,000 employees, and Peeps won’t be on shelves for holidays

PR Daily

Hello, communicators: Marketing cartoonist and author Tom Fishburne recently tweeted about the conundrum of measuring long-term branding efforts. MEASURED THOUGHTS. CRISIS LEADERSHIP NETWORK.

Employee 157
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Facebook’s Zuckerberg proposes new systems to police social media content, General Mills defends reputation after shrimp-tail scandal, and Jay Leno apologizes for history of anti-Asian jokes

PR Daily

Users instantly protested the new feature, saying that the ability to send messages to strangers created numerous privacy concerns and the potential for abuse. CRISIS LEADERSHIP NETWORK. MEASURED THOUGHTS. CRISIS COMMUNICATIONS.

System 124