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Ranger Scott Gediman on the Ferguson Fire and 22 Years as Yosemite Park’s Public Affairs Officer

PRSay

Over his 22 years as public affairs officer at Yosemite National Park , Scott Gediman has experienced a myriad of crises on the job, from floods and rock falls to hantavirus outbreaks. “It It seems like my life here is a perpetual crisis,” said Gediman, a longtime PRSA member. They help reinforce our messages with the public.

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The Different Types of Public Relations: A Complete Guide

Stern + Associates

Community relations Community relations is a type of public relations that focuses on building relationships between an organization and its local community. Crisis communication Crisis communication is a type of public relations strategy that deals with handling a crisis situation.

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3 Lessons In Crisis Communications - Vegas Style

The Stalwart Blog

While no one ever wishes to be a part of such a tragedy, the way in which law enforcement and local government officials handled the onslaught by the press was remarkable. The circumstances surrounding the mass shooting were impossible to predict, but it became very apparent early on that the public affairs team trained for things like this.

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How public relations responded to COVID-19

Stephen Waddington

A series of case studies published by the CIPR showcases how the public relations profession stepped up in the response to COVID-19. The Communicating in a Crisis report records how public relations was successfully deployed during in the pandemic. This included participation in BBC and Sky documentaries about the crisis.

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Maximising resilience of health and well-being assets in crisis situations

PR Conversations

The following is the result of our subsequent shared musings concerning the impact of crisis situations on the health and well-being of public relations practitioners. In an ongoing crisis, operating on adrenaline for a prolonged period of time can be – and is often – physically and mentally harmful.

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The Value of Strategic Communications in the PRSA MBA/Business School Program

PRSay

This provides an opportunity to build upon the individual experience and transition to reputation management and crisis communications, all the while having students emphasize how the brand plays into the narrative surrounding a corporate or personality crisis. She is a public affairs and media consultant based in Washington, D.C.

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Behind the Headlines With Travis Taylor

Cision

I’m going to push the boundaries of what clients expect from a public relations agency. Everything we do, from multicultural engagement and community building to corporate communications, reputation management and crisis communications, is built on the foundation of our “Brand PR” approach. What do you do when you’re not at work?

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