It’s time to put PR ethics front and center

PR Daily

Public relations and corporate communications experts are urging corporations to more strongly embrace strict ethical standards. Ethical indiscretions are also associated with an increased probability of shareholder-initiated lawsuits, high employee turnover and government investigations.

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Employee Evangelists: Your Secret Social PR Weapon in a Crisis

Waxing UnLyrical

Social media has redefined crisis response in three important ways: outlet options, messaging speed and employee engagement. Social media also has compressed the speed of information transfer from hours to minutes or even seconds as a crisis develops.

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The robots have arrived in ethics

PR in High Definition

You wouldn’t give a few days training to a junior member of staff and expect them to perform well without a manager, and algorithms don’t have the common sense or moral compass that new employees have. Handling a crisis in AI. But if things do go wrong, how do you handle an AI crisis? Well, in many ways it’s no different to handling other crisis situations – just don’t be afraid of the complexities of AI. Blog Christian Sharp Ethics ethics PR robots

Responsible communication leadership: putting employees first

PR Conversations

Following the financial crisis in 2008, management thinkers and others have rightly questioned the role of business leaders in society. Often fingers point at business schools, regarding their failure to incorporate ethics into programmes. care for employees; and.

White House scrambles after Kellyanne Conway’s ethics misstep

PR Daily

In the interview, Conway promoted the brand—violating an ethics rule that restricts government employees from making endorsements. Here’s the interview: [RELATED: Keep cool in a crisis with these tips.]. Office of Government Ethics, Walter Shaub Jr.

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Companies walk a fine line when execs are ousted for ethics violations

PR Daily

The prevailing crisis response in the #MeToo era is straightforward: Remove the liability. Several companies have ousted their CEO or other high-profile leaders due to “code of ethics violations,” veiled language that indicates a potential crisis for the company’s brand.

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J&J offers to settle in Ohio, consumers question leaders’ ethics, and how TikTok fills a specific niche

PR Daily

Good morning, PR pros: In a bellwether case in the opioid crisis, Johnson & Johnson has reached a potential deal with Cuyahoga and Summit counties in Ohio. When combatting a crisis narrative, you will have to overcome a healthy skepticism if you want to change public perception.

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Uber’s use of ‘Greyball’ program causes ethics concerns

PR Daily

The program calls into question whether the company crossed ethical and legal lines in its early efforts to win market share. RELATED: Keep your cool in a crisis with these tips.]. Uber continues to be allergic to positive headlines.

Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. We’ll look at ethics and governance.

Essential Rules for Preventing a PR Crisis

5W PR

The modern-day news cycle means that industry stories don’t stay under wraps for long, and for many brands, it is only a matter of time before they find themselves dealing with one form of PR crisis or another. With the right preparation and planning, there are a number of ways to minimize the likelihood that your brand will be forced to tackle a PR crisis head-on. Perhaps the most important rule of thumb in preventing a PR crisis is to be transparent from the very beginning.

Amazon case study: Should rank-and-file employees be speaking on behalf of brands?

Communications Conversations

But, along the way, we heard from one surprising source as the story unfolded: An Amazon employee. And, this opens up, yet again, a discussion we’ve had before: Should employees be empowered to speak up during a company crisis or firestorm?

5 crisis communications lessons from horror movies

PR Daily

What doesn’t kill your employees makes your company stronger, right? Dancing around a few ethical boundaries here and there, or twisting the law will eventually catch up to you. Silence does not bode well in a crisis, either.

Wayfair donates to Red Cross amid internal protest over detention camps

PR Daily

Employees were upset that the furniture company was supplying border facilities housing migrant children. The border crisis has become a PR issue for Boston-based furniture company Wayfair. The company seeking to buy the furniture said employee reactions were misguided.

Regaining Public Trust After a Crisis

5W PR

Before talking about building trust after a crisis, let’s at least mention the need to build trust with your clients and customers on an ongoing basis. Nature of the Crisis. The reason for the crisis will make a difference on how your proceed as well as what to do early on and later.

How communicators can change their organization’s objectives

PR Daily

Throughout the past century, business leaders have debated whether a corporation should pursue, as its sole goal, profit for shareholders and owners or more complex, diverse benefits to employees and society. . Your main constituencies are your employees, your customers and your products.”.

Defuse a crisis in 9 steps

PR Daily

If your operations are solid, you have a responsive customer service team, and you run things ethically, the rest will sort itself out. And reputation management always comes down to this: When a bad situation arises, is it an issue or will it become a crisis? An employee could.

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A Look at Today’s Crisis Realities and How To Manage Them

Melissa Agnes

Today’s crisis realities present some of the biggest challenges and obstacles to be faced in a crisis or emergency. In fact, if you aren’t prepared, today’s crisis realities will work against you , rather than for you, in a crisis – making your task of effective crisis management extremely difficult. So what are today’s crisis realities and what do they mean to your organization?

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PR using owned media for modernised crisis communications rebuttal

Stuart Bruce

Amazon is the latest big company to use modernised crisis communications to rebut attacks in mainstream media. This was no rapid rebuttal piece, but instead a carefully researched take down of the credibility of the New York Times reporters and the ex-Amazon employees they had used as sources.

TrendKite’s Comprehensive Guide to Crisis Communications

TrendKite

" Sound like the crisis strategy you know you should have in place? Maybe your team hasn't run through it in a while or discussed the chain of command for approving messaging around a crisis during a holiday when people are harder to reach. Is non-crisis coverage rising?

TrendKite’s Comprehensive Guide to Crisis Communications

TrendKite

" Sound like the crisis strategy you know you should have in place? Maybe your team hasn't run through it in a while or discussed the chain of command for approving messaging around a crisis during a holiday when people are harder to reach. Is non-crisis coverage rising?

5 Insights On Corporate Activism From Top PR Experts

ImPRessions - Crenshaw Communications

When embarking on an issues campaign , public relations pros should make it relevant to stakeholders, engage their employees, consider their customers’ values, and be prepared for blowback. People mistake ethical decision-making for deciding what’s right and what’s wrong.

FIR #49 – Crisis and Internal Comms; Paying for Winning

Media Bullseye

We covered a wide range of topics during the discussion including crisis management surrounding Ryan Lochte’s multi-version story of what happened at a gas station in Rio, crisis management of a different kind involving the St. Crisis management.

Health care communicatiors scramble to address COVID-19 case in California; Disney, Coca-Cola, JetBlue and more respond to outbreak; and Smithsonian releases 2.8M images

PR Daily

In this case, we are dedicated to providing the best care possible for this patient and continuing to protect the health of our employees who care for them. Do employees care only about money or are they looking for other values?

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Crisis Management Advice from a Retiring Pro: Rick Amme

Melissa Agnes

Editor’s Note: Rick Amme is a talented crisis management professional who, after decades of being “in the game”, has decided to embark on his next life adventure: retirement. Crisis Management Advice from a Retiring Pro. Crisis management principles aren’t immutable.).

Disinformation in Business and Facts, Diplomacy, and Trust as Countermeasures [UML]

Sword and the Script

The concern here isn’t just for the ethics of data and psychology in business persuasion – but also the ability to recognize when it’s being used against you. distract from negative information, by highlighting or even creating some other crisis or scandal.”.

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Your Executives’ Reputations Impact Your Brand, Whether You Like It or Not

Melissa Agnes

And in a crisis, especially a crisis that questions the ethics of either the personal or the professional brand, this reality gets amplified. What’s wrong with this crisis management approach? Image credit: GaudiLab/shutterstock.com.

A Look at Today’s Crisis Realities and How To Manage Them

Melissa Agnes

Today’s crisis realities present some of the biggest challenges and obstacles to be faced in a crisis or emergency. In fact, if you aren’t prepared, today’s crisis realities will work against you , rather than for you, in a crisis – making your task of effective crisis management extremely difficult. So what are today’s crisis realities and what do they mean to your organization? Crisis Management Crisis Preparedness

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Maximising resilience of health and well-being assets in crisis situations

PR Conversations

The following is the result of our subsequent shared musings concerning the impact of crisis situations on the health and well-being of public relations practitioners. Trouble is, if you haven’t experienced a crisis you have no idea how exhausting it is when you start your plan.

Edelman Falls Short As PR Industry Leader

ImPRessions - Crenshaw Communications

On closer examination, the Edelman/GEO Group situation is a great example of what not to do when faced with an ethical quandary. crisis management imPRessions public relations Edelman PR public relationss

Do As I Do, Not As I Say!

PR Job Coach

The Wells Fargo Board's tardy response to its latest crisis is or should be a a wake up call to the enterprise that behavior not platitudes is all that matters to reputation. And employee should be informed in real time, all the time. Agendas must focus on customers and employees first.

Stuck in the middle

PRSay

If our employees aren’t sold on our brand promise, how can they deliver it to customers and guests? Employee communications practitioners, by their very definition, have a focused audience. This is where employee communications professionals can get stuck in the middle.

Richard Edelman on trust in 2020: ‘Make it happen’

PR Daily

Edelman says the “to do” part of the question is tied to competence, and the “right thing” part points to ethical conduct. For the first time, the Barometer breaks down to what percent competence and ethics stack up as components of building trust.

Ethics 101

Snickers gobbles up a world record, Delta staff bonuses earn kudos, and Edelman reports consumer trust at all-time low

PR Daily

Edelman’s 2020 Trust Barometer revealed that consumers’ trust of organizations is at an all-time low: None of the institutions measured was considered both “competent” and “ethical.”. That lack of trust extends from consumers’ to employees’ fears.

The Death Of A PR Firm, By Bad PR

ImPRessions - Crenshaw Communications

That’s the unhappy fate of James Henderson, the former CEO of now-defunct PR and crisis management powerhouse Bell Pottinger. Do right by your employees. Crenshaw Communications crisis management imPRessions public relations reputation Bell Pottingern PR

7 Lessons That Ryan Lochte’s Olympic Crisis Can Teach PR Pros

MaccaPR

But oh, lordy – we as communications and marketing professionals can receive a master class in what NOT to do during a crisis from Lochte’s self-immolation at the 2016 Summer Olympics in Rio de Janeiro.

NASCAR alters stance on guns, GM workers strike, and Purdue Pharma files for bankruptcy

PR Daily

On Sunday, the maker of OxyContin and other pharmaceuticals filed for Chapter 11 protection to shield itself from more than 2,600 federal and state lawsuits regarding the company’s role in the opioid crisis. Related reading: 5 common missteps in crisis communication. PR crisis?

PR crises that have defined 2019

PR Daily

There are four months left in 2019, but it already feels like we’ve witnessed a year’s worth of scandal and crisis. Have a crisis communications plan. Boeing and the 737 Max crisis. Crisis Communications Media Relations PR Industry Social Media Storytelling

9 PR blunders of 2018

PR Daily

Here are the more memorable examples: [FREE GUIDE: 3 helpful tips for your crisis comms prep ]. Eagle-eyed Ragan.com editor Robby Brumberg has a bone to pick with People for the Ethical Treatment of Animals. Now the university’s accreditation is under review for alleged ethical issues.

Mattel’s gender-neutral dolls celebrate inclusivity, seniors stereotyped in ads, and eBay and WeWork execs depart

PR Daily

As PR and marketing pros fight to attract consumers’ attention, what tactics do you consider underhanded or ethically shady? CEO departures in 2019, according to Challenger, more than at the same point in 2008 when the economy was embroiled in the financial crisis. PR crisis?

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3 takeaways from Cannes Lions any PR or marketing pro can apply

PR Daily

Don’t forget that your community also includes your employees. The Cannes Lions made headlines for the backlash it received after inviting Cambridge Analytica’s chief executive, Alexander Nix, to speak about ethics and data.