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How Big Data Will Modernize Your Crisis Communications Plan

PRSay

For every enterprise, brand or organization, a crisis always looms as a persistent — yet inevitable — threat on the horizon. In today’s digitally-fueled world, the tiny spark of a crisis can erupt into a massive fire overnight, leaving a corporate brand and reputation in a heap of smoldering ashes.

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What You Can Do With a Public Relations Degree

5W PR

PR specialists build relationships with journalists, bloggers, and influencers to secure media placements and handle crisis communication when necessary. Content marketing specialists often work in collaboration with PR and marketing teams to achieve broader communication objectives.

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3 Lessons In Crisis Communications - Vegas Style

The Stalwart Blog

The circumstances surrounding the mass shooting were impossible to predict, but it became very apparent early on that the public affairs team trained for things like this. Untrained departments frequently stumble out of the gate during a crisis, much to the detriment of their ability to stay ahead of the news cycle.

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Crisis Management Lessons From Boeing’s 737 Max Disasters

PRSay

When two of Boeing’s new 737 MAX passenger jets crashed within five months of each other in late 2018 and early 2019, killing a total of 346 people in Ethiopia and Indonesia, the company faced the worst crisis in its 100-year history. As for the legal team, that’s always a push and pull, whether you’re managing a crisis or an everyday issue.

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The Different Types of Public Relations: A Complete Guide

Stern + Associates

Crisis communication Crisis communication is a type of public relations strategy that deals with handling a crisis situation. A crisis can be anything from a natural disaster to a product recall to a social media scandal.

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Brexit – 12 immediate actions for PR, corporate communications and public affairs professionals

Stuart Bruce

Public relations, corporate communications, public affairs and corporate affairs professionals will have an essential role in helping employers and clients to navigate this period of momentous change. Failure to address these issues puts your business or organisation at risk and could even precipitate a crisis.

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What the Uvalde Shootings and Other Crises Reveal about Press Conferences

PRSay

A press conference can be a risky way to convey information to the media and the public, particularly during a crisis. Unfortunately, recent history offers other examples of what not to do in a press conference after a crisis. Before crisis-related press conferences, communication rehearsals are necessary but often neglected.