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Effective Crisis Communications Strategies for Travel and Tourism Companies

Ronn Torossian

The travel and tourism industry is highly susceptible to various PR crises, ranging from natural disasters and political instability to health outbreaks and safety concerns. When a crisis occurs, the reputation and viability of travel and tourism companies can be severely impacted.

Tourism 195
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Why Your Tourism Board Should Network with Travel Agents

5W PR

Tourism boards play a vital role in promoting destinations and attracting visitors to their regions. In the increasingly competitive travel industry , it’s important for tourism boards to explore partnerships that can help draw more tourists. By partnering with travel agents, tourism boards can leverage these existing networks.

Tourism 88
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Behind the Headlines With Scott Peacock

Cision

Scott Peacock, public relations manager at Visit North Carolina, discusses how he lead the state’s tourism marketing during a summer marred by several shark incidents. He shares his thoughts on crisis communication and the keys to recovery. What do you think the most important steps in crisis management are?

Tourism 120
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Faces & Markets of PRGN: Tokyo, Japan – Premier Destination for Business

Bianchi Biz Blog

The tourism sector significantly boosts the economy, with millions of international visitors supporting hospitality, retail, and entertainment sectors. Adherence to social norms and etiquette is paramount, especially in a crisis. Swift and culturally attuned responses are crucial for effective crisis management.

Marketing 104
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PR Pros: What to Expect in Q4

Critical Mention

Jessica is a marketing professional in the hospitality and tourism industry with a passion for content creation and digital marketing strategies. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Jessica Pickering.

Tourism 186
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3 Tips to Clean Up a Crisis

Cision

Brown discussed how Cision Global Insights helped mitigate the crisis faster by tracking audience in real time, provided qualitative and quantitative data for better decision-making and preserved the state’s tourism during the busiest season of the year. Highlight The Proper Terminology.

Crisis 120
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3 Relationships That Shift During a Crisis

Cision

With a real-time crisis management strategy and strong influencer relations, you’ll be able to communicate with those who are interested in what your brand has to say and persuade them to stand by your side. So how can your brand share its side of the story? By identifying the right places and people to mobilize.

Crisis 120