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Maxim Behar for “24 Chasa": "PR crisis management became routine"

Maxim Behar

The PR expert Maxim Behar shared his opinion for 24 Chasa newspaper about the rapidly changing communications and the application of modern media tools in business. The reason is clear - advertisers are gradually withdrawing from everywhere - newspapers, television, radio to devote themselves to online media. 24.11.2020.

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Issue? Crisis? What’s The Difference and Why Is It Important?

Melissa Agnes

But the reality is that issues and crises are very different in nature and need to be managed in different ways. The difference in nature can be illustrated by this analogy: Issue management is steering the ship out of troubled waters. Crisis management is trying to save the ship after it has struck and iceberg.

Crisis 249
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Everything You Need to Know About Earned Media

Critical Mention

A few of those include mentions across broadcast channels, online newspapers and magazines, blogs, social media sites and more. Radio hosts positively talk about your organization on air. Monitor your radio coverage and share your positive mentions with your audience. . Until next time! Critical Mention.

Radio 104
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Issue? Crisis? What’s The Difference and Why Is It Important?

Melissa Agnes

But the reality is that issues and crises are very different in nature and need to be managed in different ways. The difference in nature can be illustrated by this analogy: Issue management is steering the ship out of troubled waters. Crisis management is trying to save the ship after it has struck and iceberg.

Crisis 133
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Behind the Headlines with Catriona Pollard

Cision

What role do you see social media play in reputation and crisis management today? You shouldn’t only be pitching to traditional media like TV and newspapers but also leveraging non-traditional platforms to reach consumers like podcasts, blogs and social media. What role does social media play in your job?

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Understand How Online News Tracking Improves Businesses

Critical Mention

With news content constantly spreading from online newspapers and magazines, blogs, trade publications and forums, it’s important to be able to track your online mentions to see what your audience thinks of you and your brand and to amplify your coverage on your own channels. Online news coverage is nonstop. Until next time!

Analysis 105
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PR: Less Elitist Than Ever

Maxim Behar

Solving a PR crisis, managing reputation, or building and developing a corporate image, for example, when a merger between companies, especially in the financial sector, is another story. He can do that on his own, or some local journalist can do that for him for a small amount of money, or his teenage kid can do it for free.

Ethics 64