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The Importance of Social Media in Crisis Management

Prohibition

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

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What Is Crisis Management And Why Its Important?

Prohibition

Crisis management is something every company needs to implement as part of its business processes. Without a documented plan, how would you handle a crisis? If you think you could never be the victim of a crisis, think again. How do you define crisis management? A successful crisis plan is proactive.

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Social Media Crisis Management: PR Communication Stategy

5W PR

In a world where today’s COVID-19 crisis is much bigger than the brand but can have a tremendous effect on its business and operations, it’s highly advisable and not too late to craft and employ a social media crisis management strategy. Equally shocking, a Facebook organic page only reaches 2.6% Priority One.

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Facebook Launches an Emergency “Check-In” Tool: Safety Check

Melissa Agnes

As Twitter has its emergency alert system , and Google offers a crisis response resource , Facebook has recently launched an emergency check-in tool, called Safety Check. Safety Check provides a “a simple and easy way to say you’re safe and check on others” on Facebook in a natural disaster.

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With 6 Toddlers Dead, What Should IKEA’s Next Steps in Crisis Management Be?

Melissa Agnes

What Should IKEA’s Next Steps in Crisis Management Be? In this week’s #crisisready video I talk about IKEA’s crisis management strategy in response to this issue and where, in my opinion, they’ll need to step up their game if they really want their crisis management to be successful.

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Emory’s Excellent Crisis Communication on Facebook

Melissa Agnes

If you’ve been following along, then you know that my take is that there is more to gain in leveraging social media to communicate with your audiences in a crisis, than there is to gain from closing the accounts down. The issue that Emory had to deal with on Facebook. Facebook can be loud. to be treated at Emory.

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AMBER Alerts On Facebook: A Social Responsibility for Emergency Management

Melissa Agnes

Over the years, they’ve each developed some form of emergency management tool. For example: Facebook has Safety Check , an Emergency “Check-In” Tool. Google has a Crisis Response Resource to help find missing people in the wake of natural disasters. And now Facebook has added a new collaboration to their list.

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