Stuart Bruce

JULY 15, 2014

In contrast Sir John Parker, who has chaired several FTSE 100 groups and is currently chairman of mining group Anglo American, is dismissive and thinks social media takes on greater importance if “you’re in the travel business or certain aspects of retailing.”

Social Media 132

Social Media Public Affairs Media Crisis Communications 132

5W PR

JUNE 15, 2020

Depending on the severity of the PR crisis, it could take some significant action to woo customers and fans back into the proverbial trust circle. For retail brands, this might include special offers, new discounts, and a more proactive customer service process that shows customers they’re appreciated and important.

Crisis 113

Crisis Digital PR Retail Reputation 113

Prohibition

APRIL 23, 2020

This means that things can quickly be picked up by the press and seen by millions of people before you have chance to get it under wraps – which is why it is more essential than ever that you are prepared for a PR crisis. The fast paced digital world we live in means it is essential that you are prepared for a PR crisis.

Crisis 62

Crisis Telecommunications Reputation Crisis Communications 62

PRSay

JULY 10, 2020

Retailers continue to modify their physical stores and delivery services to protect employees and consumers, while also significantly changing the customer experience. As people have been forced to become “socially distant” from one another, business meetings and events have gone virtual.

Crisis 170

Crisis Crisis Management Employee Retail 170

Prohibition

DECEMBER 9, 2021

This is why it is important to prepare for a PR crisis. Recently Yorkshire Cricket Club underestimated the power of social media and conducted a master class on how not to respond to a PR crisis. The key to any crisis communication is to be proactive, transparent and accountable. How to create a crisis management plan?

Crisis 62

Crisis Crisis Management Reputation Crisis Communications 62

Critical Mention

JUNE 13, 2018

When a company faces a crisis, its CEO must step up and restore his or her organization’s PR image in a crisis. Strong leadership and a carefully-crafted crisis communications strategy can help a company recover its image and earn back its audience’s trust.

Company 87

Company Banking Crisis Facebook 87

Prakkypedia

JANUARY 19, 2020

I’ve seen some retailers say they’ll donate a whole day’s takings, for example. Supermarkets and retailers donating goods. Anything that demands customers interact with them or purchase from them, as a condition for donating, would be seen as taking advantage of the situation. Fantastic.

Communications 78

Communications Retail LinkedIn Radio 78

Prohibition

JULY 10, 2019

The clothing-retail company featured a young black boy wearing a hoodie which read “Coolest monkey in the jungle”. The key of any crisis communication is to be proactive, transparent and accountable. These are some things Huawei should have practised in their time of crisis.

Fashion 75

Fashion Telecommunications Crisis Training 75

Communications Conversations

AUGUST 21, 2018

We have a team member assigned to each of our retail territories so our stores have a specific point of contact and we can build relationships with local reporters. We’re also a fairly small team (about 12 on the external communications side), so we have exposure to a lot of different experiences – including crises.

Sports 113

Sports Retail Local Report 113

5W PR

JANUARY 14, 2019

In addition, the brand started taking shots from fashion bloggers and other opinion makers going so far as to overtly suggest consumers should choose other specific brands rather that the major retailer that has come to represent women’s intimate fashions for a generation.

Brand 68

Brand Branding Publicity Fashion 68

David PR Group

MAY 15, 2014

While some businesses (retail, restaurants, hotels) feel the most impact from reviews, Google offers the ability to review any business which has a Google Places listing. Negative reviews have to be countered because they won’t “just go away.” Doctors, hospitals and healthcare providers have been feeling the impact lately, too. Cohen yelp'

Reputation 40

Reputation Hotels Crisis Management Google 40

Solo PR Pro

MAY 1, 2018

Good: I work with retailers on merchandising. Who do they call for communications help? Maybe the person they met three years ago at a conference, but more likely Georgia, the CEO of Crisis Communications, who sponsors the quarterly roundtable they find useful. On average I increase per store sale by 23%.

How To 40

How To Case Study Technology Conference 40

MaccaPR

FEBRUARY 19, 2018

No matter how eloquent your social media rulebook is, every multi-location retailer or franchisor should have tools in place so you can immediately learn of an errant local manager’s racist or sexist social posts. But how many are also monitoring what their own employees, franchisees, and managers are posting?

Instagram 98

Instagram Crisis Local Privacy 98

prTini

JULY 29, 2015

For example, we were asked to work on the grand opening of a national retailer known for selling guns. On one hand, it’s a major crisis and an opportunity to show your crisis communication skills. Not every job or opportunity is the right fit. If you were approach by this person, would you agree to work with him?

Retail 28

Retail Sports Crisis Communications Crisis 28

Sword and the Script

SEPTEMBER 23, 2014

A clothing retailer that somehow sells dirty looking clothes with holes in it pulls an outrageous marketing stunt. PR crisis communications marketing outrage PR crisis' And that’s exactly what these companies are banking on – because they do it again, and again and again. Dog bites man becomes company bites journalists.

Company 109

Company Apparel Airlines Crisis Communications 109

Presspage

MARCH 10, 2021

Robinhood, a company that offers commission-free trades of stocks and exchange-traded funds via a mobile app, played a crucial role in this story and eventually became a textbook example of what not to do when you have to do crisis communications. Their silence lasted about 12 hours.

Crisis Communications 78

Crisis Communications Examples Crisis Communications 78

Presspage

MARCH 10, 2021

Robinhood, a company that offers commission-free trades of stocks and exchange-traded funds via a mobile app, played a crucial role in this story and eventually became a textbook example of what not to do when you have to do crisis communications. Their silence lasted about 12 hours.

Crisis Communications 78

Crisis Communications Examples Crisis Communications 78

Sword and the Script

APRIL 7, 2015

There are number of ways police departments could transform such an event into a community building program, by for example, giving officers a “good will” quota every month – and tracking results. It would both serve as good will, creative PR and provide data for community-oriented policing programs.

Creativity 60

Creativity Publicity YouTube Insurance 60

Katie Paine's Measurement Blog

MARCH 29, 2023

I can imagine that there are Investor Relations (IR) people and lawyers who might question this, but, at least for the public companies I’ve studied, the more they were open and honest, the less the impact of a crisis was felt on their stock price. If you want to polish up an image, you need to start with real silver.

Crisis 52

Crisis Pharmaceuticals Social Media Comparison 52

MaccaPR

AUGUST 8, 2018

Whether it’s Schnatter deciding that he doesn’t want to leave or a Twin Cities millionaire deciding he wants to return to run the retail chain he started, founders feel entitled to do what they want, when they want. “Founders are dangerous people,” continues Austin.

Crisis 63

Crisis Marketing Training Employee 63