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Future of Corporate Communications study finds CCOs investing more in technology

Stuart Bruce

The Edelman 2023 Future of Corporate Communications survey found that half of respondents see themselves as strategic advisers to or partners to their company’s leadership … © Stuart Bruce - Future of Corporate Communications study finds CCOs investing more in technology was first published on Stuart Bruce's Stuart Bruce the PR Futurist (..)

Corporate 104
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Part 2: The Risk and Value of Corporate Reputation

Reputation Us

The Tangible Value of Reputation Management Your company’s reputation is not merely a reflection of your public image, but a tangible asset with measurable impact on the most essential aspects of your operations. In this second part, we investigate reputation value and risk. Part one explored the financials ( see Part 1 ).

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TCIP #003 – The Power of Mobile Technology in Crisis Communication with Jim Spicuzza

Melissa Agnes

Welcome to episode #003 of The Crisis Intelligence Podcast with Melissa Agnes and Jim Spicuzza. Mobile technology can do wonders for today’s crisis communication. The flexibility, the interactivity and the mobility of it all can save lives, reputations and bottom lines. Running time: 49:30. Get connected!

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Why My College Crash Course in Crisis Communications Will Never End

PRSay

My most important crisis communications test didn’t come through my PR work with PayPal, Snowflake or Tetris. Our reputation for this approach even led leaders of San Francisco Pride to ask us to lead their communications program for the first real Pride march since the pandemic. Photo of the author above right.

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Crisis Management: Challenges Affecting Crisis Communication

5W PR

Creating an effective crisis management plan can be a hard task for any communication team. Not only because of risks associated with crises—including everything from the damage of reputation to loss of key customers—but because creating a detailed plan for an unknown event is a challenge.

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Three Steps to Successful Crisis Communication

Melissa Agnes

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure. Let me explain.

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Managing Confidential Leaks: Don’t Let a Leak Rain on Your Reputation

Reputation Us

Intralinks reports the industries that are the “leakiest” include real estate; consumer products; and technology media and telecom (TMT). Whether it’s a merger, a change in leadership, or announcing a new product or service, managing the timing of sensitive information is crucial to protecting your company’s good reputation.