Landis PR

DECEMBER 18, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Amanda Hill – Three Box Strategic Communications. For the original blog, please visit here. Photo courtesy of Pixabay Your audience’s attention is more fragmented than ever. How do today’s PR teams keep up?

Conference 59

Conference Consumer Social Media Google 59

PR Matters

APRIL 21, 2016

A crisis is, by default, a reputation issue. Because of this, PR is best placed to be in charge of crisis communications and its management , including policies and protocols [ Tweet Quote ]. PR must, therefore, be responsible for: Informing all relationships (audiences) through a tried-and-test messaging system.

Reputation 165

Reputation Public Affairs Advertising Advertising 165

Solo PR Pro

OCTOBER 18, 2022

Many different services fall under the umbrella of strategic communication — or public relations: media relations, community relations, internal communications, crisis communications, public affairs, content creation and marketing, social media — the list goes on.

Media Relations 97

Media Relations Media Social Media Internal 97

PR Matters

APRIL 21, 2016

A crisis is, by default, a reputation issue. Because of this, PR is best placed to be in charge of crisis communications and its management , including policies and protocols [ Tweet Quote ]. PR must, therefore, be responsible for: Informing all relationships (audiences) through a tried-and-test messaging system.

Reputation 100

Reputation Public Affairs Advertising Advertising 100

Stuart Bruce

FEBRUARY 11, 2016

One of the potential uses of VR for PR is storytelling to put stakeholders inside a brand or corporate story. You can get an idea of what storytelling for PR might be like by looking at how VR is already being used for journalism such as the New York Times virtual reality app. Amnesty used VR to increase donations.

Publicity 60

Publicity How To Crisis Communications Crisis 60

Landis PR

JULY 31, 2023

Solid storytelling, writing and editing skills are still very much in demand. AI tools can’t handle the nuance that comes with providing sound strategic counsel. While AI may provide a solid starting point for a press release or blog post, it’s not going to churn out a polished product.

Communications 97

Communications Marketing Pitching Technology 97

Landis PR

DECEMBER 4, 2023

Even as AI continues to evolve, there will always be something uniquely human about the art of storytelling. These tools still don’t understand the nuances of true storytelling, and they’ve certainly never interacted with your customers on a face-to-face basis.

Marketing 59

Marketing Content Marketing B2B Storytelling 59