Burrelles Fresh Ideas

APRIL 9, 2024

Crafting stories that resonate One key aspect of merging PR with digital strategies is the art of storytelling. Brands are no longer faceless entities; they’re storytellers vying for the audience’s attention amidst a sea of content. Here’s where PR shines, crafting narratives that not only inform but also entertain and engage.

Social Media 93

Social Media Marketing Media Storytelling 93

Sword and the Script

DECEMBER 26, 2023

Tactically, we feel data storytelling is going to be a key pillar in 2024 – so now is a good time to build the infrastructure to be able to pull that data, analyze and present it on a regular and timely basis.” ” ~ Morgan McLintic , CEO, Firebrand Communications 6. When employees are informed, this leads to trust.

Writing 188

Writing Communications Marketing B2B 188

Newsfile

JANUARY 24, 2024

Gemini Ultra is our largest and most capable model, designed for highly complex tasks and built to quickly understand and act on different types of information — including text, images, audio, video and code. list and rank the top five most effective PR strategies for the technology industry, focusing on new product launches.

Trends 52

Trends Data-Driven PR Analytics Survey 52

Cision

AUGUST 31, 2015

Discussions touched on the way technology has shaped how we share content, work together, report the news and respond in the midst of a crisis. One theme kept resurfacing throughout the day: we must remind ourselves to be human amidst the constantly changing and evolving communication horizon. Vital information at #xPotomac15.

Crisis 120

Crisis Crisis Communications Content Marketing Conference 120

Burrelles Fresh Ideas

JUNE 27, 2023

Instead, it’s continuously evolving as we adapt to new online platforms, changes in the media landscape, and new technologies. The primary goal of a press release— to gain public attention — hasn’t changed much, but our methods and formats have advanced in recent years with emerging and new technologies.

Pitching 40

Pitching Writing Engineering Wikipedia 40

Landis PR

DECEMBER 4, 2023

Although change is certainly an inevitable part of life, it can still be quite challenging—and even intimidating—to adopt new, increasingly more intelligent forms of technology as they emerge in the marketplace. Even as AI continues to evolve, there will always be something uniquely human about the art of storytelling.

Marketing 59

Marketing Content Marketing Storytelling B2B 59

Melissa Agnes

MARCH 3, 2015

Within the second part of this three-part series, I’m going to discuss what it means to be proactive and why it’s so important for successful crisis management. I’ll also provide you with key tactics that you can begin to implement into your crisis preparedness and crisis communications strategy right away.

Social Media 133

Social Media Crisis How To Crisis Management 133

Cision

APRIL 5, 2017

Unwinding of 75-years of post-World War II alliances, unwinding of the Jeffersonian ideal as a marketplace of ideas when we were unafraid of information and debating. These are highly activated bases that get information from one data point and assume it’s true. We have been on a journey of the proliferation of information.

Report 225

Report Media Advertising Advertising 225