COVID 19 and Crisis Communications

Solo PR Pro

All good PR pros know you can be both reassuring and completely honest in a crisis- and in fact, the latter plays an important role in the former.” – Kellye Crane, Crane Communications. It’s full-on Crisis Communications mode for those of us who specialize in such things.

Repairing Trust: Reputation Management and Crisis Communications

Shift Communications

How do we know what to fix in a PR crisis? In previous posts, we’ve shared the basic crisis triangle : Respond with knowledge, speed, and ownership. To develop a more effective crisis communications strategy, we need to understand trust. When a crisis occurs, it’s generally because of two very broad reasons: something we’ve said, or something we’ve done. What constitutes a crisis in each branch of trust, in each of the cores?

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When Designing Controls Around Your Crisis Communications, Don’t Do This!

Melissa Agnes

One of the challenges of communicating effectively in times of viral issue and crisis management is ensuring that your brand’s communications are consistent across every stakeholder group, region and department. Crisis Communication: Balancing Consistency with Delivery. *

9 tips to protect your reputation during COVID-19

PR Daily

What can businesses and communicators due to safeguard carefully developed reputations and digital presences? Here are some tips for the current crisis. A slew of negative reviews questioning your operations and handling of this crisis may threaten your online reputation.

3 crisis communications lessons from Southwest’s intrepid pilot

PR Daily

Communicators can learn a thing or two from airline pilots. Navy fighter pilot who safely landed a Boeing 737 in Philadelphia after a mid-air explosion took out one of its engines—also gave a master class in crisis communications at 190 mph.

Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul.

Apple’s Huge Security Breach and Lack of Proper Crisis Communications

Melissa Agnes

Apple is in the process of fixing what The Globe and Mail has called a “gaping hole” within their security software, “which gave spies and hackers the ability to grab e-mail, financial information and other sensitive data.” This is a major potential crisis for Apple.

Airline reputational woes go global

Media Bullseye

Over the past year, the air carriers in the US have been involved in multiple incidents that have compounded the industry’s reputational woes. Short-term quarterly financial gains may not be worth the long-term reputational hits.

2014: Year of the data breach

Reputation Us

Communication is crucial throughout any crisis – including data breaches. Data breaches were an unfortunate theme of 2014. Target, Home Depot and a dozen other companies are just a drop in the bucket, all of whom are likely looking forward to putting this year in the rearview mirror.

Welcome Kevin Gaboury: LTPR’s New Intern

Reputation Us

Kevin will support us with our public relations efforts as he finishes up his master’s degree in strategic communication at the University of Oregon School of Journalism and Communication. […]. It’s the New Year and that can only mean one thing: A new intern!

Warren Buffet Underscores the Value of Reputation

Sword and the Script

It may be hard to quantify the value of a reputation but it sure is meaningful when one of the world’s most prominent financiers says it’s important. But we can’t afford to lose reputation – even a shred of reputation.”

Company reputation worth £1.7 trillion to UK economy, but quarter of firms ignore it

Stuart Bruce

More than a quarter of the value of small and mid-sized firms is tied to their reputation, yet many firms still fail to properly manage it. The research says that small and mid-cap quoted companies estimate that, on average, 28% of their market value is accounted for by reputation.

How to move from communications firefighting to futuring

PR Daily

For me, it was the moment I transformed from being a “communications firefighter” to a “communications futurist”—and never looked back. The Great Recession was upon us, and being in communications in the auto industry was not for the faint of heart.

PR and social media set for continued growth

Stuart Bruce

Yesterday, the Financial Times published the fifth FTSE350 Boardroom Bellwether survey which revealed that almost half the boards of the UK’s largest public companies have not discussed their social media strategies in the past 12 months.

J&J disputes investigation into asbestos in its baby powder

PR Daily

RELATED: Take the first step in achieving corporate communications excellence ]. However, the reputational damage might already be done for a brand built on caring for families. What do you think of Johnson and Johnson’s crisis response, PR Daily readers?

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LTPR’s Casey Boggs to Present on Crisis Preparation at the Texas Bankers Association

Reputation Us

DON’T MESS WITH CRISIS. Boggs’s topic, “Preparing for a Hard Landing: Today’s Crisis PR 101,” will explore today’s crisis communications environment and how Texas banks can safeguard their financial institutions and their valuable reputations.

How short-term and long-term crisis responses require different mindsets

PR Daily

Modern crisis management and mitigation have become exceedingly complex. When I started in this business in 2000, after practicing law for nine years, crisis was purely reactive,” says Harlan Loeb, chair for crisis and reputation risk advisory services at Edelman.

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Offense or defense in the current crisis? Both, advises Stagwell’s Ray Day

PR Daily

The agency head urges all communicators to have one eye on the future as you manage the day-to-day crisis if you want staying power long past the current pandemic. As the chief communications officer at Ford during the 2008 financial crisis and a leader on the frontline during the Sept.

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How offering historical context helps in a crisis

PR Daily

Your crisis communications should be able to lean on your past record. Here are some ways to tell that story to help bolster your reputation and build trust. Context proves an organization’s resilience, its ability to navigate rough seas and manage through a crisis.

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Amid tumultuous times, roundtable lets participants share expertise

PR Daily

COVID-19, race relations, financial crises—it’s more necessary than ever that organizations address these crucial issues. A new roundtable allows communicators to trade tactics and best practices. August 25: Business fluency, internal communications, crisis and change management.

How tech companies can—and should—improve D&I efforts

PR Daily

Make no mistake, just like other businesses, Big Tech has stepped up with financial pledges to antiracist causes and statements of commitment to racial justice. But commitment to racial diversity and equality is now inextricably linked to business reputation.

How brand managers can build lasting relationships during COVID-19

PR Daily

The true value of PR might be its ability to respond fittingly during a global crisis. Corporate social responsibility efforts have seen a huge push—but mismanaging these messages can lead to backlash and reputational damage. Her metaphor for crisis relations?

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How communicators can infuse empathy into layoff or furlough announcements

PR Daily

You can save your company’s reputation by helping execs craft compassionate messaging—and by advocating for affected colleagues. FREE REPORT: COVID-19's Impact on Communications ]. Furloughed employees remain a potential reputational risk.

Canceling over coronavirus: Should your event go on?

PR Daily

Either way, it’s not just a public health issue, but a reputational minefield as event planners from Dubai to San Francisco fold up their tents and postpone or cancel mass gatherings. FREE DOWNLOAD: Keep your cool in a crisis with these 13 tips ].

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Every Business Needs a Reputational Firewall

David PR Group

Sadly, the other 99.99% of us don’t have the financial wherewithal to prevent unwanted images from being published online. We have to use other means to safeguard our online reputation. The first and best defense is to, simply, have a good reputation.

PR crises that have defined 2019

PR Daily

There are four months left in 2019, but it already feels like we’ve witnessed a year’s worth of scandal and crisis. Have a crisis communications plan. It’s not novel advice—so why is there a new company every year trying to jam a finger into the reputational dike? .

Pornhub donates 50k masks and offers free subscriptions, digital platforms and tech partner to share COVID-19 information, and Tony Awards postponed

PR Daily

It’s a good example of appropriate marketing during the crisis: Focus on your audience and their needs, and marry your marketing message with a CSR effort. When a global human crisis happens, it is up to everyone to work together to help support the community. CRISIS DAILY NEWSLETTER.

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How your team’s on-scene crisis coverage boosts your brand

PR Daily

It might sound counterintuitive, but crisis communication can be an opportunity to enhance a company’s reputation and not just a focus of serious corporate concern. FREE GUIDE: 3 helpful tips for your crisis comms prep ].

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3 ways PR pros can weather a crisis and come out on top

PR Daily

These takeaways from a chief communications officer can help you respond to a negative situation in a way that quickly boosts your brand and can get you through the storm. An employee should never learn about a crisis by seeing it in the media before they hear it from you,” Alderman says.

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What PR pros should know about cybersecurity

PR Daily

The challenges that organizations face from data breaches and cybercrime fall squarely in the laps of communicators. The data breach crisis has almost become a cliché in the business world. RELATED: Craft messaging that maintains trust and protects reputations ].

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Shake Shack returns $10M loan, P&G embraces marketing during COVID-19, and grocery employees get asked to wear masks

PR Daily

Hello, communicators: Actors Mila Kunis and Ashton Kutcher have partnered with Nocking Point Wines and Battle Creek Vineyards to launch “Quarantine Wine”—a drink in which 100 percent of the proceeds will be donated to COVID-19 relief efforts. CRISIS LEADERSHIP BOARD.

How to Deliver a Genuine Corporate Apology [UML]

Sword and the Script

See these related posts: Crisis Comms: No one More Reliable than an Employee. Corp Comm Frets Leadership in Crisis Comms, says Study. Avoid the Noid: A Mascot that Became a PR Crisis Case Study. There’s no weakness in providing a well-deserved apology in crisis.

Are we missing the point of ‘purpose’?

PR Daily

Predictions include everything from the demise of human-mediated communication in the face of a new AI age to a return of a long-lost golden era of creative craft. RELATED: Craft messaging that maintains trust and protects reputations ].

How to engage employees with empathy around COVID-19

PR Daily

Every organization must be ready to demonstrate how it is taking care of its workers during this crisis. Here are some ways to ensure your reputation remains untarnished. Our counsel to companies during this crisis has been to focus first and foremost on employees.

Burger King takes aim at methane emissions, Verizon and Google offer skills training, and ViacomCBS cuts ties with Nick Cannon over anti-Semitic remarks

PR Daily

Also: Why communicators should always give their best, nearly half the world’s population will be on social media networks by 2023, Pfizer aces the Disability Equity Index, and more. Hello, communicators: . CRISIS LEADERSHIP BOARD.

Hilton partners with Lysol on ‘CleanStay’ initiative, NBA’s Lakers return $4.6M loan, and 51% distrust news media outlets

PR Daily

Hello, communicators: In an open letter titled, “ This is our time to lead ,” T. Garland Stansell, 2020 PRSA chair and chief communications officer for Children’s Hospital of Alabama, wrote that communicators must step up to dispel misinformation and guide their organizations through COVID-19.

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How communicators can change their organization’s objectives

PR Daily

However, it’s just a footnote in the decades-long battle communicators have been fighting to address the complexity of the American economy. The communicator’s role. This is familiar ground for communicators in many organizations. . “In

Instacart, Amazon employees strike over COVID-19, Macy’s furloughs employees, and Google thanks health care workers in video

PR Daily

The video, which has been watched nearly six million times in less than two days, is accompanied by this message: As the world faces an unprecedented health crisis, we thank the entire healthcare community for sacrificing so much to save so many. CRISIS DAILY NEWSLETTER.

In a crisis, beware the false memory phenomenon

PR Daily

When responding to a crisis event, PR pros must be careful to avoid mental mistakes. This is an important question for brand managers to consider, particularly those weathering a crisis. Assessing the overall damage to its reputation and stock price is still premature.

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How Carnival Cruise Lines Built a Resilient Brand After Crisis

Cision

Carnival’s strategy centered on four key components: addressing the incident, showing how they are addressing the incident, adding financial commitment to the incident and showing the changes to the media so they could see for themselves. Read the crisis communications white paper!

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