MaccaPR

SEPTEMBER 13, 2016

Sponsors from Speedo to Ralph Lauren fell away from Lochte, as social media posters and journalists feasted on the crushed reputation of the 32-year-old Olympian. The cover-up cost him four sponsors, his reputation and – maybe – his career.”. So what could Lochte have done differently? Who was at fault?

Crisis 48

Crisis Airlines Reputation Corporate 48

Sword and the Script

DECEMBER 26, 2023

There’s no point in building a reputation if the startup is facing an existential threat. ” ~ Khaner Walker , Senior Director, Corporate Communications, Syneos Health 16. PR people and the clients they represent may see a return to the good old phone (or Zoom) interview. ” ~ Prof.

Writing 190

Writing Communications Marketing B2B 190

Newsfile

JANUARY 30, 2024

In an interview with TIME Magazine last November, OpenAI CEO Sam Altman said multimodality in the company’s new models will be one of the key things to watch out for in 2024. For example, ChatGPT will soon understand, interact and communicate using many different methods like text, images, video, audio and more. Download the report!

Trends 105

Trends YouTube Video Social Media 105

5W PR

JANUARY 31, 2024

Crisis Management PR: Addresses and mitigates potential damage to a tech company’s reputation during challenging situations or crises. It’s important to have a plan in place before a crisis might arise. Social media is also used to manage and enhance the company’s online reputation.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Ethical Voices

MARCH 28, 2022

Ellen addresses a number of important ethics issues including: What to do when your ethical values diverge from your employer’s values? What is the most difficult ethical challenge you ever confronted at work? Ethics is very important to me. But it was a struggle for me ethically.

Ethics 52

Ethics Strategy Real Estate Local 52

Melissa Agnes

MARCH 15, 2016

And in a crisis, especially a crisis that questions the ethics of either the personal or the professional brand, this reality gets amplified. Therefore, his personal moral and ethical choices are, at least in part, a reflection on his organization; and. The CEO, the brand and the alleged sex offender.

Reputation 100

Reputation Brand Branding Ethics 100

PR Conversations

MAY 1, 2017

Catherine: We do a great deal to educate practitioners on the practical aspects of managing a crisis but rarely do you encounter a crisis plan which addresses the need for support for people involved with crisis communication. I’m thinking here of three examples I’ve encountered this week.

Crisis 63

Crisis Crisis Management Leadership Training 63

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. We’ll look at ethics and governance. The first and foremost for me is ethics and governance.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148