Shift Communications

JANUARY 22, 2018

To develop a more effective crisis communications strategy, we need to understand trust. When a crisis occurs, it’s generally because of two very broad reasons: something we’ve said, or something we’ve done. What constitutes a crisis in each branch of trust, in each of the cores? Crises of Character.

Crisis Communications 98

Crisis Communications Crisis Reputation Communications 98

The Proactive Report

NOVEMBER 1, 2022

How you communicate, both with the public, and internally within your company or organization, dictates how successful you will be in whatever venture you embark upon. If you communicate properly, you will reap the benefits and see growth over time. Powerful communication can boost the process, if done correctly. Fake content.

Communications 130

Communications Social Media Employee Crisis 130

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one.

Reddit 174

Reddit Software B2B Technology 174

Onclusive

OCTOBER 12, 2021

An effective business case will inform the stakeholders about what will happen if they proceed with the investment by clearly explaining the expected benefits, costs and risks. A business case can also help you demonstrate the value of PR and communications for your brand. Improved technology is on the wish list, as well.

Resources 195

Resources Technology Data Tools 195

Reputation Us

NOVEMBER 7, 2023

Intralinks reports the industries that are the “leakiest” include real estate; consumer products; and technology media and telecom (TMT). Whether it’s a merger, a change in leadership, or announcing a new product or service, managing the timing of sensitive information is crucial to protecting your company’s good reputation.

Reputation 78

Reputation Real Estate Internal International 78

Burrelles Fresh Ideas

JANUARY 2, 2024

Google’s recent emphasis on page experience in ranking signals highlights the need for websites to be not just informative, but also user-friendly. Conclusion: Embracing the Dynamic SEO Landscape The future of SEO is dynamic and multifaceted, blending technology, user-centricity, and ethical practices.

SEO 84

SEO Mobile Engineering Ethics 84

Doctor Spin

FEBRUARY 22, 2024

Here we go: Public Relations Objectives Spin Academy | Online PR Courses Public Relations Objectives Public relations (PR) plays a crucial role in shaping public opinion by strategically managing the spread of information between an organisation and stakeholders , influencers , and publics. Keep stakeholders well-informed.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Prohibition

JANUARY 17, 2022

With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. In fact, most experts agree that social media needs to be treated as a vital part of any company’s crisis communication plan.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Sword and the Script

OCTOBER 25, 2022

“Communications professionals are now responsible for producing videos and podcasts, hosting live stream events, playing photographer, designing graphics, learning the back end of websites and more to keep up with changes in the ways people consume information.”. Crisis interrupted. Old and new tasks. In multiple mediums.”.

Communications 120

Communications Crisis Internal International 120

PR in High Definition

MARCH 27, 2024

Never neglect crisis communications Bridging internal gaps is crucial, but the driving force behind a lot of the session was the need for a crisis comms plan. In a nutshell, an airtight crisis comms strategy looks like: Keeping communication lines open.

Crisis 71

Crisis Internal International Crisis Communications 71

Burrelles Fresh Ideas

JANUARY 23, 2024

Before we look at the intersection of machine learning and psychology, it’s important to consider how the technology can make a difference in PR and marketing campaigns. Understanding this enables you to respond more efficiently with relevant communications. How can you bridge the human and the technological?

Technology 76

Technology Training Data Consumer 76

Flack's Revenge

AUGUST 14, 2019

Add the likelihood that employees who steered your brand toward its good standing feel more invested. A PR crisis could ravage your reputation, and any number of potential developments can trigger one. What to Do During a PR Crisis. A company experienced in media monitoring services can be a great help at keeping you informed.

Crisis 120

Crisis Reputation Radio Analysis 120

Reputation Us

NOVEMBER 15, 2021

The proliferation of data, technology and automation has transformed the composition of companies’ assets. Employee abuse. A reputational crisis can happen to any business of any size. Coverage is often made as part of technology errors and omissions (E&O) policies. Recognizing The Big Risk. Bodily injury.

Insurance 97

Insurance Insurance Exercises Reputation 97

Melissa Agnes

AUGUST 13, 2014

It worries me when crisis communication professionals are still advising their clients to avoid social media in a crisis. Just because people may vent and lash out against your organization is not a reason to hide and refuse to communicate on the channels that demand communication these days.

Social Media 252

Social Media Crisis Crisis Management Crisis Communications 252

Sword and the Script

MARCH 17, 2020

If your company does meet the threshold you’ve determine, then tried and true crisis communications wisdom applies: be transparent, take responsibility, work toward a resolution, and be human and decent in all communications. The worst-case scenario for crisis communicators in a technology company is compounding circumstances.

B2B 80

B2B Crisis Communications Crisis Software 80

Deirdre Breakenridge

SEPTEMBER 26, 2016

We were able to identify 6 management oriented roles associated with social media (social listening and analytics, online media relations, policy maker, employee recruiter, internal social media manager, and policing) and the specific duties those roles involve. My current research is focused on ethics and internal communication.

Publicity 150

Publicity Policies Social Media Study 150

Doctor Spin

FEBRUARY 14, 2024

Tools and Tactics Public Relations: PR uses tools such as press releases , events, community involvement, web- and social media publishing, and interactions with the news media to earn public attention and goodwill. It also involves crisis communication to mitigate damage to the company’s reputation.

Publicity 52

Publicity Marketing eBook Public Affairs 52

NewsWhip

APRIL 14, 2020

Kivvit specializes in data-driven public affairs work, reputation management, and crisis communications. As the CIO, Zach oversees Kivvit’s investment in data tools and technologies and leads the Kivvit Insights team, which supports the firm’s research and analytics functions. BL: How does data inform all of the work you do?

Data 148

Data Public Affairs Crisis Analytics 148

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Prohibition

JANUARY 7, 2022

Some are obvious and others are not so, but all will cause a crisis if they’re not dealt with properly. Technological breakdowns. A technological crisis also called a technical failure or system crash is an unforeseen event that interrupts the normal function of a computer system. Recalls and product issues.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

PR in High Definition

NOVEMBER 30, 2023

After hours of trying to decrypt the magic combination of ‘yesses’ and ‘nos’ in a chatbot window while online shopping, desperately trying to reach the inbox of a human employee. Human name aside, it has been developed with the goal of being more personable by being able to provide information to the user in a friendly conversational style.

Banking 71

Banking Software Employee Study 71

The Stalwart Blog

NOVEMBER 18, 2019

And so as long as they’re collecting sensitive data, that could be customer data, customer lists, financial data, healthcare data, information in the Cloud, a lot of them are covered by these new laws. I work from startups all the way to multi-national companies. Lily Li: Right. Dave Oates: Let’s talk worst-case scenario.

Data 60

Data Privacy System Crisis Communications 60

Barokas

NOVEMBER 28, 2017

Social media continues to inform the lives of everyone, especially brands. The rapid rate at which information is flows via social is probably why 2017 had some of the most epic PR fails of all time. At Barokas PR, we work with our clients to ensure that a crisis communications plan is in place before any kind of threat is expected.

Crisis 76

Crisis Crisis Communications Corporate Employee 76

Prohibition

DECEMBER 13, 2021

If your company is going through the stages of a crisis, it’s important to manage all stakeholders’ expectations. You can do this by publishing a newsletter, which will inform employees and everyone else about what’s going on. The crisis may be accompanied by high volumes on the trading of assets.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Reputation Us

SEPTEMBER 7, 2016

Boggs said it’s important for executives to discuss different crisis communications scenarios and practice executing the plan through simulations. Trying to communicate a crisis without a plan is like trying to float a boat with holes. You developed a crisis communications plan?’ By Peter Strozniak.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. How does Tech PR Work?

Technology 78

Technology Product Launch Crisis Management Case Study 78

The Hoffman Agency

DECEMBER 13, 2023

Scenario planning to consider as many eventualities as possible along with the necessary responses, internal communications and escalation processes. The right people need to be informed — at the right time. Proactive transparency and concrete information are necessary to back up big decisions.

Crisis 36

Crisis How To Guidelines Reputation 36

Critical Mention

JUNE 13, 2018

When a company faces a crisis, its CEO must step up and restore his or her organization’s PR image in a crisis. Strong leadership and a carefully-crafted crisis communications strategy can help a company recover its image and earn back its audience’s trust. The investigation escalated when it was discovered that up to 3.5

Company 87

Company Banking Crisis Facebook 87

PR in High Definition

OCTOBER 19, 2017

These algorithms are usually very complex, as they have to process a significant amount of information about specific users, users as groups, external conditions and do a lot of calculations as a result. Handling a crisis in AI. But if things do go wrong, how do you handle an AI crisis? Don’t blame the machine!

Ethics 67

Ethics Crisis System Training 67

Stephen Waddington

DECEMBER 30, 2019

It is firmly on the agenda of industry bodies and progressive organisations are talking steps to address it for employees. Good employers can support the mental health and wellbeing of employees through good management and a progressive workplace, but the organisation needs to deliver its commercial goals. What we do 5.

Government 103

Government Education Print Ethics 103

Burrelles Fresh Ideas

MAY 30, 2023

You also need to ensure that once the information is received, audiences can meaningfully engage with it. Ensure they understand how adaptive technology, such as screen readers and executive functioning adjustments, apply to PR content delivery. This is why accessibility is a vital attribute of any PR campaign.

How To 40

How To Ethics Education Creativity 40

PRSay

DECEMBER 18, 2019

Reprimands against the team and the NBA at large poured in from the Chinese Basketball Association, the Chinese consulate in Houston, Chinese Central Television — and most notably, from Tencent Holdings, a Chinese internet and technology giant and the NBA’s largest digital partner outside the United States. In an Oct.

Corporate 71

Corporate Crisis Management Crisis Government 71

Burrelles Fresh Ideas

OCTOBER 17, 2023

We use technology for everything from banking and shopping to communication and entertainment. Here are some ways PR pros and agencies can effectively contribute to the mission of NCSAM and educate employees and clients alike: Strategic messaging and positioning: PR agencies excel in crafting compelling narratives and messages.

Education 110

Education Employee Measurement Agency 110

Sword and the Script

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. By focusing on building trust, marketing and communications pros will also raise Google search algorithm ranking. Great leaders make clear and transparent communication a top priority.

Writing 190

Writing Communications Marketing B2B 190

Burrelles Fresh Ideas

APRIL 9, 2024

Here’s where PR shines, crafting narratives that not only inform but also entertain and engage. This data-driven approach ensures that efforts are not just shots in the dark but informed decisions that lead to tangible results. A well-told story on social media can turn viewers into loyal fans and customers into advocates.

Social Media 92

Social Media Marketing Media Storytelling 92

Sword and the Script

NOVEMBER 7, 2023

Propel releases AI-based “media war room”; Muck Rack has AI recommending reporters to PR; PRophet partners to bring influencer marketing and media alerts; Did you know Gartner has a Market Guide for Employee Communications? Generative AI may get all the attention these days, but it’s not the only “kind” of AI.

Employee 133

Employee Software Survey Tools 133

Cision

AUGUST 31, 2015

Discussions touched on the way technology has shaped how we share content, work together, report the news and respond in the midst of a crisis. One theme kept resurfacing throughout the day: we must remind ourselves to be human amidst the constantly changing and evolving communication horizon. Vital information at #xPotomac15.

Crisis 120

Crisis Crisis Communications Content Marketing Conference 120