Stuart Bruce

MAY 29, 2016

I actually laughed out loud when I read this story about the BBC’s world affairs editor John Simpson setting up a corporate consultancy to advise on crisis communications and then even more rapidly closing it again because of the crisis it created. Real public relations is about behaviour, reputation and relationships.

Corporate 60

Corporate Crisis Communications Guidelines Journalism 60

PR Conversations

MAY 1, 2017

Catherine: We do a great deal to educate practitioners on the practical aspects of managing a crisis but rarely do you encounter a crisis plan which addresses the need for support for people involved with crisis communication. Second, I’d like to consider more the notion of superhero status in crisis management.

Crisis 63

Crisis Crisis Management Leadership Training 63

PR Conversations

APRIL 27, 2015

I enjoy the adrenaline rush of crisis communications. Sincerity, loyalty, sound judgment, trustworthiness and a commitment to the values and ethical foundations of the PR profession—which just happen to be expressed in the CPRS Code of Professional Standards —are the qualities I most admire. Why do you work in PR?

Film 40

Film Crisis Communications Ethics Crisis 40

PR Conversations

APRIL 27, 2015

I enjoy the adrenaline rush of crisis communications. Sincerity, loyalty, sound judgment, trustworthiness and a commitment to the values and ethical foundations of the PR profession—which just happen to be expressed in the CPRS Code of Professional Standards —are the qualities I most admire. Why do you work in PR?

Film 40

Film Crisis Communications Ethics Crisis 40

5W PR

JANUARY 31, 2024

Crisis Management PR: Addresses and mitigates potential damage to a tech company’s reputation during challenging situations or crises. It’s important to have a plan in place before a crisis might arise. Social media is also used to manage and enhance the company’s online reputation.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Newsfile

JANUARY 30, 2024

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? Social Media Engagement Since the ultimate goal of PR is to manage and enhance public perception and reputation, having a strong social media presence is key.

Trends 105

Trends YouTube Video Social Media 105

Melissa Agnes

MARCH 15, 2016

I find it interesting that many organizations still believe that the personal brands of their management team (namely their C-suite) and the organization’s corporate brand, are completely separate. And in a crisis, especially a crisis that questions the ethics of either the personal or the professional brand, this reality gets amplified.

Reputation 100

Reputation Brand Branding Ethics 100

Reputation Specialist Michael Toebe

OCTOBER 25, 2021

When an enemy who is psychologically unhinged doesn’t want to control impulses of violent behavior, they put you in the crosshairs of an attack, with the mission to blow up your name, reputation and life. Yet other times it will prove equally helpful or more so to find, identify and bring on a professional of reputation.

Publicity 59

Publicity Reputation Crisis Management Crisis 59

PR Conversations

SEPTEMBER 7, 2018

It was easy to predict a backlash from various quarters – including complaints about Nike’s own performance regarding ethics and inclusivity. ” Such attention-grabbing numbers do not relate to the purpose of any communicative activity. Interestingly, Nike has not adopted the offend-defend PR reponse.

Instagram 95

Instagram Crisis Crisis Communications Crisis Management 95