Sword and the Script

DECEMBER 21, 2021

I believe when people write predictions, they aren’t just saying what they think will happen but revealing a reflection of sorts. Engage with the blogger on social media first, personalize your outreach, read and follow any requirements, and provide high-quality content. Social media breakup.

Marketing 214

Marketing Content Marketing Social Media Employee 214

MaccaPR

DECEMBER 10, 2014

If the world of SEO, inbound marketing, optimized content and landing pages thrills you as a marketer, then the following interview with Clint Danks is going to be your cup of Lipton. Our agency’s been helping clients with search engine optimization (SEO) and pay-per-click (PPC) online advertising for seven years.

SEO 98

SEO Interviews Blogging Engineering 98

The Proactive Report

MAY 27, 2018

They’ll be expected to deliver more: more strategy, more content, more channels, more creativity and more measurement. Social Media (75%). Media Relations (55%). If content creation is the engine for growth, the industry will need to invest in people who can develop world-class creative.”. The Challenge.

Industry 113

Industry Measurement SEO Corporate 113

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Although longer content like books, white papers, podcasts, eBooks, and video can take more time and effort than shorter bites, and it demands greater depth and creativity, it can prove very effective. Authoring a weekly blog allows a leader to write in her own voice – which becomes part of the voice of the brand.

Case Study 178

Case Study SEO Film Video 178

The Proactive Report

MAY 27, 2018

They’ll be expected to deliver more: more strategy, more content, more channels, more creativity and more measurement. Social Media (75%). Media Relations (55%). If content creation is the engine for growth, the industry will need to invest in people who can develop world-class creative.”. The Challenge.

Industry 100

Industry Measurement SEO Corporate 100

The Proactive Report

MAY 27, 2018

They’ll be expected to deliver more: more strategy, more content, more channels, more creativity and more measurement. Social Media (75%). Media Relations (55%). If content creation is the engine for growth, the industry will need to invest in people who can develop world-class creative.”. The Challenge.

Industry 100

Industry Measurement SEO Corporate 100

PR 20/20

JANUARY 16, 2023

Beyond content, CMI does break it down into other areas, like SEO, social, and measurement. Ann Handley , the author of Everybody Writes , heads up content at ‘Profs. For Social Media, we like…. Buffer Social ( @buffer ): Digs into all things social but also discusses blogging and productivity.

Blogging 52

Blogging Marketing Pinterest SEO 52

Critical Mention

NOVEMBER 26, 2018

ANA’s CEO, Bob Liodice, provided some insights to Chief Marketer: “It’s clear that the popularity of influencer marketing has increased among marketers in recent years, largely due to the growth and evolution of social media,” ANA CEO Bob Liodice said. They improve your SEO rankings. They build your brand’s credibility.

Marketing 80

Marketing SEO Advertising Advertising 80

Wadds Inc.

JANUARY 11, 2023

Text at the click of a button There’s a great deal of excitement about the technology as it seemingly is able to mimic human creativity and generate and edit content incredibly quickly. Public relations applications: analysis, editing, research and writing The promise of GPT-3 is that it will automate and eliminate administrative tasks.

Publicity 98

Publicity Wikipedia Marketing Training 98

Cision

DECEMBER 12, 2017

News is everywhere, and with email and social media so prevalent these days that statement is truer now than ever. You can start with a site like HARO , which sends out several earned media opportunities each day. What you need to be successful is a guidebook to improve your media relations efforts. They’re only human.

How To 279

How To Media Pitching Creativity 279

5W PR

NOVEMBER 9, 2017

By: Elizabeth, Social Media Manager. Long-term influencer marketing partnerships are an excellent way to capitalize on a relationship because they provide consistent fresh content, brand awareness and SEO key word relevance. I have a confession. There are also a few concerns that resonate when entering a long-term commitment.

Marketing 95

Marketing SEO Creativity YouTube 95

Beyond PR

JULY 27, 2016

Communications is one of those disciplines that touches pretty much all aspects of a business: thought-leadership, branding, media relations, reputation management, earned media, social media, content marketing, lead generation and so much more. PR can even boost your SEO. for headline writing tips and examples.

Writing 40

Writing SEO Web Content Marketing 40

Communications Conversations

DECEMBER 8, 2022

I did not attend, but the event featured a number of women leaders talking about their career progressions and encouraging others to seek the curiosity, bravery and creativity needed to drive successful careers–and lives (my educated guess based on the posts I saw from the event). After all, this was an advertising panel. Holly Spaeth.

Marketing 60

Marketing Leadership Creativity Internal 60

Critical Mention

SEPTEMBER 19, 2019

The award-winning , Canadian-based agency, a Critical Mention client, provides agile and responsive public relations, content creation, digital advertising and SEO solutions to those in Vancouver and the Fraser Valley area. With the changing media landscape, the ability to earn coverage requires that much more creativity!

Agency 79

Agency Marketing Media SEO 79

Cision

SEPTEMBER 16, 2015

Myth #1: Journalists Will Write About Your Press Release Without Contacting You. If you’re fantasizing about waking up to find hundreds of media mentions without any journalist actually reaching out to you (and making you work for it!) Images: yosuke muroya , Tony Fischer , muffinn ( Creative Commons ).

SEO 120

SEO Web Writing Tools 120

5W PR

MAY 21, 2018

Integration Leads to more Creativity. It can involve emailing prospects with newsletters, writing content and publishing it on a blog, or even connecting with customers over social media. Better SEO and Rankings. Amplify Promotional Efforts. Marketing comes in many different shapes and sizes.

Strategy 68

Strategy Marketing SEO Web 68

Waxing UnLyrical

DECEMBER 16, 2010

Image: Lars Plougmann via Flickr, Creative Commons Really, if you just read through the comments, there’s your follow-up blog post… but since I promised you one, you’re getting one. All the comments were thoughtful, but there were a few that made me think a lot more about this whole “social media&# thing.

Social Media 89

Social Media Media Facebook Twitter 89

Contently - Strategy

NOVEMBER 12, 2019

In college, I majored in mass communication with a media studies concentration. Like many people entering the job market, I wanted to write and edit, and I was interested in exploring different ways to make a living with those skills. I searched through Glassdoor, LinkedIn, and Indeed for traditional internships at media companies.

Content Marketing 86

Content Marketing Marketing SEO Video 86

Cision

DECEMBER 29, 2015

Ann primarily writes about social media and growth hack strategies, SEO and e-commerce. Quite obviously, the competition on the web has become fierce, forcing businesses and content marketers to become more creative than ever before in their content endeavors. Social Media. Influencer Marketing .

Content Marketing 120

Content Marketing Trends Marketing Storytelling 120

Cision

JUNE 29, 2015

Jeremy is also a nationally syndicated journalist and writes for Huffington Post. The increased ingesting of media via smartphones and other portable devices coinciding with the increase of social media apps being downloaded on smartphones has led to a more socialized media distribution.

Comparison 120

Comparison Television Print Social Media 120

Sword and the Script

FEBRUARY 12, 2019

Writers that report success with blogging share the following characteristics: They are more likely to write longer or more in-depth content; They tend to spend six or more hours writing a post; They are 2.5 But not everyone goes long: “Most bloggers (55%) write less than 1000 words per post. hours to write.”.

Blogging 104

Blogging Survey B2B Analysis 104

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently.

Social Media 61

Social Media Media Crisis Energy 61

Cision

JUNE 25, 2015

Share on social media. If you do nothing else to leverage new press, do ensure you amplify the news on social media. Write a press release. From a digital perspective, Google’s search algorithm favors press releases, so a well-crafted release boosts your company’s SEO when you distribute through a wire service.

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

Sword and the Script

NOVEMBER 20, 2018

You can tag them on social media or even better send them a private and personal message or email and let them know. Everyone hits up the same list and the glamour of it has long since worn off unless you are writing them a check. bring creative ideas and execute them? On and on the lists go…. Give our services a try.

Content Marketing 110

Content Marketing Pitching Social Media Internal 110

Cision

JUNE 2, 2015

Angle Identification: What are the forms, voices, popular social media outlets and dynamic features that make for the most compelling and engaging content? Megan is a high-energy, creative thinker with a strong background in creative writing and storytelling. Is it tactical or strategic?

Content Marketing 120

Content Marketing Data Strategy Marketing 120

Prohibition

MARCH 16, 2021

If you didn’t believe it can drive sales, amplify brand awareness, build brand credibility and supercharge your SEO, then you wouldn’t be reading this would you? A social media post selling wrapping paper, highlighting how cheap it is, and the variety of colours it comes in. It’s the first one isn’t it?

Content Marketing 62

Content Marketing Marketing Social Media Video 62

ZudePR

JANUARY 21, 2016

You want to learn more about digital marketing and SEO. When it came to small business marketing, digital marketing, SEO, PR, media relations, crisis management, Glasgow no-one would curate better content than me. Friends said nice things: “You’re all over social media Dave.” You want to learn.

Digg 104

Digg SEO System Reddit 104

Waxing UnLyrical

NOVEMBER 15, 2010

The thing is, despite the ad nauseam posts on SEO for news releases, I discovered this recent report from Schwartz Communications that shows a pitiful 18% of news release headlines are SEO-optimized. A word to the wise In my experience, communication pros these days are, more often than not, wise to SEO in general.

Google 109

Google SEO Engineering Measurement 109

ImPRessions - Crenshaw Communications

MAY 23, 2017

EST for the highest number of social shares on average. There are several tools and creative ways to get your post read by the audience you’re targeting. Experiment with different social platforms. Although in our experience, mileage varies widely.). Being timely is just the tip of the promotion iceberg.

Blogging 136

Blogging Airlines Analytics LinkedIn 136

The Resolution Blog

JANUARY 8, 2018

The content you should be creating 2018 plans are underway and creatives are about to be brought to life. Here he outlines a talk from Yext’s Duane Forrester on what a future SEO job description. It’s no secret that I used to work in SEO and PR so may have heard me speak about Search insights before. What do you guys think?

Tools 136

Tools Publicity SEO Measurement 136

ISEBOX

NOVEMBER 18, 2016

Anything that is worth being on the web for public consumption is worth making shareable, for the purpose of being used on Social Media. Write for the Platform. When you craft your social messaging, it’s pretty important to craft it for the specific platform you’re sharing on. Read Time: 2 minutes.

Pinterest 70

Pinterest LinkedIn Facebook Writing 70

Sword and the Script

MAY 11, 2019

Consider your audience – you know them better than anyone else – and write quality announcements about the things your company does that matter to them. In media relations, media coverage begets media coverage because nobody watches the media like the media. Be smart about it.

Study 138

Study Media Relations Media Measurement 138

Waxing UnLyrical

APRIL 21, 2011

As I’ve been paying more attention to blogging—not just the writing thereof, but the look and how the posts come across—one of the fields that I believe is little-used is the “excerpt&# field in one’s WordPress blog. It’s pretty simple to set that up, as this tutorial on All in One SEO from wpbeginner explains.

SEO 82

SEO Engineering Blogging Google 82

5W PR

MAY 18, 2018

Since the dawn of the online world, we’ve seen people interact with business marketing initiatives through everything from YouTube videos, to social media campaigns. For instance, companies can launch live videos of their events on social media channels like Facebook live, or post podcasts on Apple’s iTunes.

Company 96

Company Marketing Social Media Analytics 96

PeakMetrics Insights

MARCH 13, 2019

Watch other nonprofit organizations work, track brand mentions, make lists of backlinks, and more with this SEO and social media tracking tool. SE Ranking gives agencies an affordable way to measure the effectiveness of their SEO and keyword-driven campaigns. Write or Die. Google Trends. Connect and Engage.

Nonprofit 40

Nonprofit Tools Strategy Google 40

PR Fuel

NOVEMBER 24, 2020

This goes for writing press releases and blog posts as well. Master SEO. Building your SEO and rankings in search engines is a long game, but if you want to get on top and stay on top, you need to figure it out. Sure, they’ll advertise for you on their social media. Pictures Speak a Thousand Words.

Publicity 52

Publicity SEO Advertising Advertising 52

Waxing UnLyrical

JUNE 6, 2011

This was a post I'd been meaning to write for a long time, because I believe it can really help your blog, so I put a lot of effort into it. The first thing we learn, when we start blogging, is that it’s important to use a plugin such as the All in One SEO Pack, to get our blogs all gussied up from an SEO point of view.

SEO 71

SEO Engineering Blogging Google 71