Remove Creativity Remove Crisis Communications Remove Leadership Remove Storytelling
article thumbnail

The 22 Responsibilities of PR and What They Entail

Onclusive

Executive Thought Leadership According to Forbes , thought leadership has never been more important. To achieve the desired results, a strong thought leadership strategy from the outset is crucial. PR pros often hire small teams of writers and editors to help scale thought leadership efforts.

Training 195
article thumbnail

The 20 Responsibilities of PR and What They Entail

Onclusive

Executive Thought Leadership. Today’s PR pro is responsible for ideating, writing/editing, pitching, placing, and then promoting executive thought leadership articles for not only the CEO, but also other senior executives. Small teams of writer/editors are often hired to help the PR pro scale thought leadership efforts.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The 21 Responsibilities of PR and What They Entail

Onclusive

Executive Thought Leadership. According to Forbes , thought leadership has never been more important. To achieve the desired results, a strong thought leadership strategy from the outset is crucial. Small teams of writers and editors are often hired to help the PR pro scale thought leadership efforts.

Training 370
article thumbnail

Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

Tactically, we feel data storytelling is going to be a key pillar in 2024 – so now is a good time to build the infrastructure to be able to pull that data, analyze and present it on a regular and timely basis.” ” ~ Morgan McLintic , CEO, Firebrand Communications 6.

Writing 188
article thumbnail

FrebergPR x Breeders’ Cup: Reflections and Takeaways From A Once In A Lifetime Experience

Karen Freberg

The Breeders’ Cup has been our class client for my PR and Crisis Communication class this semester, and this has been one of the best experiences I have had. This brought some more leadership and team work experience to the table. However, I can say that it was beyond worth it! Validation for assignments and preparation.

article thumbnail

Will Generative AI Replace Marketers and Content Creators?

Landis PR

Machine vs. Man: Does AI Efficiency Trump Human Creativity? Even as AI continues to evolve, there will always be something uniquely human about the art of storytelling. These tools still don’t understand the nuances of true storytelling, and they’ve certainly never interacted with your customers on a face-to-face basis.

article thumbnail

War of Ideas: How to Fight and Win on the Social Media Front (Part 2)

Melissa Agnes

Part 2: Positioning Your Organization as the Voice of Credibility, Trust and Leadership, Now. I’ll also provide you with key tactics that you can begin to implement into your crisis preparedness and crisis communications strategy right away. It means getting creative. Now isn’t that a nice thought?