PR 20/20

MARCH 7, 2023

Marketing is a fast-paced and ever-changing industry, meaning staying up on the latest trends, techs, and best practices is constantly important to your career. Much of the work is done for you, thanks to ample online digital marketing courses and certifications. Did we mention many of them are free , too?

Course 52

Course Marketing Analytics Google 52

ImPRessions - Crenshaw Communications

JANUARY 13, 2020

Here are six trends that stood out. And, of course, is Quibi real or not ? Okay, these are just a few of the trends that I saw at CES 2020. The post 6 B2B Tech Trends From CES 2020 appeared first on Crenshaw Communications. What did the show tell us about the rest of the year? What dominated the conversation?

B2B 208

B2B Trends Retail Privacy 208

ImPRessions - Crenshaw Communications

AUGUST 21, 2018

Now we explore some 2018 trends and issues that continue to affect the tech PR sector. Of course, by the time this is posted, a new trend will have arrived to nudge the paradigm. 5 tech PR trends. And, of course, the data we create through our own branded research for clients creates news. Privacy regulations.

Trends 157

Trends Privacy Data Reputation 157

Konnect Agency

FEBRUARY 6, 2024

With so much competition, there are a few key trends to take well into 2024 that can help ensure an influencer campaign stays relevant and consistently hits the mark with the right audience. The post What We’re Seeing: 2024 Influencer Trends You Can’t Ignore appeared first on Konnect Agency. billion in the next five years.

Trends 52

Trends Banking Social Media Consumer 52

Konnect Agency

NOVEMBER 20, 2023

2024 is just around the corner, and it promises to be a year brimming with exciting opportunities and fascinating marketing trends that will shape the strategies of brands in the coming year and beyond. Of course, you should always have a crisis management plan in place just in case of any major event.

Trends 52

Trends Strategy Crisis Management Technology 52

ImPRessions - Crenshaw Communications

JULY 17, 2017

Last month Mary Meeker of Kleiner, Perkins, Caulfield, Byers released her Internet Trends report for 2017 , and all 355 slides are well worth a read for anyone in tech public relations or digital marketing. Here are some of the most relevant trends for PR. Internet ad spend surpasses television spend. Revenue will follow.

Trends 159

Trends Mobile Advertising Advertising 159

Prowly

MARCH 27, 2024

Meltwater is PR software that helps PR specialists to track and analyse media coverage, social media trends, and online news. Choosing the right PR tool is challenging, you need to weigh all the pros and cons, features sets and, of course, pricing.

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Software Tools Course Trends 104

Critical Mention

SEPTEMBER 18, 2018

Understanding this growing trend of having more people around the world joining various online communities will continue social media’s evolution. The post A Crash Course in Social Media appeared first on Critical Mention - Media Monitoring. billion people who’re using social media today worldwide. SCHEDULE A DEMO.

Course 79

Course Social Media Media Community 79

wiredPRworks

MAY 3, 2021

A WIRED PR PRIMER mini-course for podcasters, speakers and event planners. Did you catch my WIRED PR primer course promo in my Podfest Master Class case study ? At the end of the presentation, I offered you free tuition to the WIRED PR PRIMER, a mini-course that sells for $97. WIRED PR PRIMER COURSE CODE.

Course 52

Course Case Study Strategy Energy 52

ImPRessions - Crenshaw Communications

FEBRUARY 13, 2024

One of the biggest trends we’re seeing in PR is a focus on the innate value of PR – and not just in meeting KPIs. PR analyses should also consider the article’s reach and how likely it is that the desires audiences will see it, of course.

Measurement 334

Measurement How To Retail Analysis 334

Shift Communications

FEBRUARY 14, 2022

Of course, diverse representation matters, but now it requires going beyond diversity of race, ethnicity, gender, or sexual orientation. The post Winning with Multicultural Marketing Trends appeared first on SHIFT Communications: A Performance Communications Agency + PR Firm in Boston | New York | San Francisco.

Trends 78

Trends Marketing Consumer Community 78

Maxim Behar

MARCH 10, 2022

Well, it could have been all caps, of course, but since too many "Ps" have appeared in Bulgarian politics (reference to the name of the winning political party of the Bulgarian parliamentary elections), I will now focus on my formulation, which I developed more than a year ago while writing my book The Morning After. Source: [link]

Trends 52

Trends Policies Writing Creativity 52

Presspage

AUGUST 14, 2017

The following five trends will accelerate the change in practice of public relations: #1: Influencers are becoming increasingly more important A term that has been buzzing around this year, is influencer marketing. The biggest difficulty with this trend is engaging and interacting with influencers from a business point of view.

Trends 118

Trends Leadership Measurement B2C 118

PR 20/20

JUNE 5, 2018

Marketing is a fast-paced and ever-changing industry, meaning staying up on the latest trends, techs and best practices is constantly important to your career. Much of the work is done for you, thanks to ample online digital marketing course and certifications. Core topics learned throughout this course include: Inbound basics.

Course 64

Course Marketing Analytics Google 64

PR News

JULY 5, 2017

Years ago for a trend to be an officially approved topic of conversation at industry cocktail parties it had to have a 1-800 number and be mentioned in at least one NY Times best-seller. Today, of course, it’s even more difficult to graduate to trend status. It’s obvious that times have changed.

Trends 129

Trends Course Blogging Industry 129

Prohibition

FEBRUARY 18, 2021

Since welcoming the beginning of a new year, we’ve seen some exciting social media trends and updates be introduced! Courses are not only free, but can be done at the users own pace, allowing marketers to fit this around their already very hectic schedules.

Social Media 118

Social Media Trends Media YouTube 118

Cision

OCTOBER 10, 2016

When it comes to real-time trending data, there are two free sources that most people use: Google and Twitter. But typically when we want to know about or analyze trending topics, we want to understand what people are discussing and searching for most frequently. Google Trends. This is a very limited data set.

Trends 120

Trends How To Google Software 120

wiredPRworks

MAY 3, 2021

A WIRED PR PRIMER mini-course for podcasters, speakers and event planners. Did you catch my WIRED PR primer course promo in my Podfest Master Class case study ? At the end of the presentation, I offered you free tuition to the WIRED PR PRIMER, a mini-course that sells for $97. WIRED PR PRIMER COURSE CODE.

Course 40

Course Case Study Strategy Energy 40

Agility PR Solutions

JULY 16, 2019

There is a need for it, of course, although certain aspects of it are going to change. The post Future-forward trends in public relations—how you can keep up appeared first on Agility PR Solutions. As the world is evolving, with globalization and the rise of technology, one might become afraid about their public relations business.

Trends 85

Trends Publicity Course Technology 85

Sword and the Script

AUGUST 6, 2020

In a couple of weeks, I’ll be presenting a session at the Earned Media Mastery Summit by Agility PR Solutions and Bulldog Reporter, alongside, Ned Lundquist , Our session is titled, “Earned Media Trends and Best Practices Revealed in an Analysis of the 2020 JOTW Communications Survey.”

Training 94

Training Trends Media Survey 94

NewsWhip

OCTOBER 24, 2022

Trend spotting in journalism. NewsWhip in particular supports the team in scouting trends and having a complete overview of what’s generating engagement around the world. “It When it comes to digital content, the Italian teams use NewsWhip to spot & follow trends as well as tackle misinformation and fake news more generally. “We

Data 68

Data Trends Journalism Print 68

Critical Mention

NOVEMBER 29, 2018

With that in mind, here are our predictions for the biggest marketing data and analytics trends for the coming year. For years, marketers have been under pressure to prove that their efforts were contributing to lead and revenue generation—that trend will continue in 2019. And 2019 figures to be more of the same. SCHEDULE A DEMO.

Analytics 105

Analytics Data Trends Marketing 105

Contently - Strategy

NOVEMBER 19, 2020

As I’ve worked on my 2021 strategy, I’ve been thinking a lot about how we can lift virtual events out of that awkward teenage stage, and there are three trends in particular that I’m bullish on: 1. Of course, simulive isn’t the best solution for every virtual event.

Trends 130

Trends LinkedIn Video B2B 130

Contently - Strategy

OCTOBER 20, 2021

Check out these courses, research, playbooks, and more to take your content to the next level. SEO for Content Course. In this free, 8-week email course, we teach you how to do SEO right. Content Strategy Course: Brand Awareness. Content Strategy Course: Lead Generation. Content Strategy Course: Sales Enablement.

Resources 121

Resources Content Marketing Healthcare Marketing 121

Maxim Behar

MARCH 10, 2022

Well, it could have been all caps, of course, but since too many "Ps" have appeared in Bulgarian politics (reference to the name of the winning political party of the Bulgarian parliamentary elections), I will now focus on my formulation, which I developed more than a year ago while writing my book The Morning After. Source: [link]

Trends 52

Trends Policies Writing Creativity 52

Karen Freberg

FEBRUARY 8, 2021

Each year, I try to look at the campaigns from a social media perspective – to see what trends, issues, challenges, and opportunities the event can bring to my work in and out of the classroom. Here are some trends I saw from the Super Bowl. so of course I had to laugh at this. It’s all about the data.

Social Media 104

Social Media Trends Media Reddit 104

PRSay

DECEMBER 19, 2018

In creating the daily Issues & Trends newsletter, an exclusive PRSA member benefit, we here at PRSA’s publications department often share the media stories we find fascinating, informative and pertinent to the evolving communications profession. ” Tech trends. Unless it’s behind a pay wall, of course.

Trends 92

Trends Crisis Corporate Leadership 92

PRSay

JANUARY 9, 2020

While I wish there was a perfect crystal ball, the best we can do are our own professional insights — and here are some trends that we foresee being worth watching in 2020 and beyond: User- g enerated content. Nostalgia aside, the topic on everyone’s mind this new year is: What’s in store for the next year and decade?

Trends 133

Trends Nonprofit Consumer Newspapers 133

ImPRessions - Crenshaw Communications

AUGUST 17, 2022

Of course, ad tech PR teams don’t need to be experts in every new platform or tech tool, but we need to understand industry trends, issues, and key players. For anyone new to ad tech PR , it can be overwhelming to learn and understand. The acronyms alone are daunting.

Conference 319

Conference Privacy Leadership Data 319

Contently - Strategy

SEPTEMBER 20, 2022

Memes, sounds, trends, content formats, filters, and other types of content are made expressly to copy and/or reuse. Even the way brands use memes and other visual content can inform your own strategy and give you an opportunity to get involved in viral trends. Of course, you can’t force any account to take a specific action.

Ethics 73

Ethics Social Media Trends Viral 73

Flack's Revenge

MARCH 24, 2023

Bureau of Labor Statistics (BLS) and an indication of popularity from Google search trends, Forbes Advisor assessed 60 small business types and determined which of them are most and least recession-proof in 2023. 2 recession-proof business by Forbes. The pitch said: Using data from the U.S.

B2B 240

B2B Nonprofit Small Business SEO 240

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2023

A talent for spotting trends A sense of what’s emerging and what might be yesterday’s news is an attribute that’s hard to quantify, but few things are as important in PR. At a more tactical level, capitalizing on trends or relevant news angles is great for securing quick, reactive press hits. Post-ChatGPT, our jobs may get easier.

Analytics 170

Analytics Tools Social Media Trends 170

Onclusive

AUGUST 3, 2020

Trending topics, swelling issues, and of course their own company and spokespeople. 2) Don’t just track the placements, measure which articles are trending on social media. in Japanese) can put you in the position to anticipate your competitor’s next move quickly enough to capture and redirect.

Media 397

Media Pinterest Measurement Trends 397

5W PR

JANUARY 11, 2024

Should we be calling this a recap or round-up since we’re posting this after these trends have passed for the most part? TikTok Trends on the Rise “We’re XXX, Of Course We’re Going To” – Sharing similarities or experiences with another person who shares the same as you. I rizzed her up when we met at the party last night.

Fashion 78

Fashion Trends Hotels Viral 78

Prohibition

JUNE 17, 2021

Another month has past, and yet again, the social media updates and trends have not stopped coming! However, Reddit is now releasing a Reddit Talks system, similar to Clubhouse (of course!). Find out the latest updates across a variety of social platforms below! Facebook to introduce new audio tools similar to Clubhouse.

Social Media 62

Social Media Reddit Trends Pinterest 62

Communications Conversations

APRIL 16, 2019

On the other, this is a bit of a bet on a new, and pretty weird, trend: the introduction of virtual influencers for brands. Apparently, this is a trend worth monitoring! Of course, no influencer would be worth his salt if he didn’t have brand partners. Yep, virtual influencers are a thing. To the tune of $125M.

Trends 79

Trends Instagram Course Twitter 79

PR in High Definition

DECEMBER 17, 2020

With 2020 almost behind us, we’ve been having some great discussions here at Firefly about what we think the year ahead holds, so here are six of the main trends we’ve come up with that we think will have a huge impact on the world of comms in 2021. Stronger communication of social and political movements.

Trends 71

Trends Reputation Course Media Relations 71