Doctor Spin

MARCH 1, 2024

I would try to make direct contact with organisations that have PR functions. Here we go: Find Public Relations Entry-Level Jobs Spin Academy | Online PR Courses Find Public Relations Entry-Level Jobs If I were starting today, I’d probably prefer not to wait for public relations entry-level jobs to end up on any of my social feeds.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

Norton's Notes

OCTOBER 13, 2014

Digital PR Budgets. When it comes to the growth of digital PR, 62% of those surveyed reported that their budgets for digital and social media have risen in the last 12 months, while the same number expect budgets to increase in the next year. Digital people learn through experimentation. They try again.

Digital PR 45

Digital PR Trends Training Media Training 45

Flack's Revenge

DECEMBER 4, 2018

interestingly, this Digiday articles says Facebook advertisers are staying the course ). I’m blogging on the following topic and wanted to get the thoughts of you and others who rock it in social media and related areas like digital PR, and content and influencer marketing. (I was not sure what to expect.

Social Media 174

Social Media Marketing Media Facebook 174

The Proactive Report

FEBRUARY 7, 2018

If you would like to be notified when the PR Measurement Course based on this Google PR Dashboard goes live at the end of March, register here. Get the Digital PR Tips Newsletter. The post 3 Digital Tools That Improve PR appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow.

Tools 207

Tools Analytics Google Measurement 207

The Proactive Report

JANUARY 8, 2016

Check out our free email course on the Digital PR skills you need in 2016 and beyond. For those of use who learned our trade 10 or more years ago, the technology curve has been very steep. There are a slew of new skills we have to master. Follow me on Twitter.

Corporate 100

Corporate Digital PR Social Media Study 100

The Proactive Report

JANUARY 8, 2016

Check out our free email course on the Digital PR skills you need in 2016 and beyond. For those of use who learned our trade 10 or more years ago, the technology curve has been very steep. There are a slew of new skills we have to master. Follow me on Twitter.

Corporate 100

Corporate Digital PR Social Media Study 100

The Proactive Report

JANUARY 8, 2016

Check out our free email course on the Digital PR skills you need in 2016 and beyond. For those of use who learned our trade 10 or more years ago, the technology curve has been very steep. There are a slew of new skills we have to master. Follow me on Twitter.

Corporate 100

Corporate Digital PR Social Media Study 100

The Proactive Report

NOVEMBER 14, 2022

A new year always brings unknowns, but this year preparing your digital PR and marketing strategy is more important than ever. This isnot theitme for PR and marketing folk to pull back. These six Digital PR and marketing trends can help you thrive in 2023. In this digital age it is possible to track everything.

Digital PR 264

Digital PR Marketing Infographics Video 264

Prohibition

AUGUST 8, 2022

For August, get to know all about our lovely, talented, digital PR specialist Account Manager, and cat mum, Danielle! Prior to Prohibition I worked at Epiphany/Jaywing for three years specialising in digital PR and link building through creative campaigns. Another month, another meet the team. 1 year in August!

Meeting 62

Meeting Exercises Digital PR Instagram 62

The Proactive Report

FEBRUARY 26, 2016

Digital PR Opens the Door to Influencers. The digital world has brought many more of these opinion leaders to light. A large part of Digital PR is about finding and working with these content creators with a relevant audience to discover who has real influence. These are some of the Digital PR skills needed today.

Marketing 100

Marketing Digital PR Groups Radio 100

The Proactive Report

FEBRUARY 26, 2016

Digital PR Opens the Door to Influencers. The digital world has brought many more of these opinion leaders to light. A large part of Digital PR is about finding and working with these content creators with a relevant audience to discover who has real influence. These are some of the Digital PR skills needed today.

Marketing 100

Marketing Digital PR Groups Radio 100

Garrett Public Relations

JULY 31, 2022

Of course, that word can be scary. The post Why You Shouldn’t Pull Back on Public Relations During a Recession appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. Chances are you’ve probably heard economists say the U.S. may be facing a recession. Some may have forgotten the economy is cyclical.

Publicity 98

Publicity Course Small Business B2B 98

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

PR, on the other hand, with its ties to reputation and crisis management, is thought to play a more defensive role, designed to protect the corporate brand. This isn’t really the case, of course, or at least it’s not nearly that simple. A great brand marketing PR campaign can even drive leads and sales.

Marketing 310

Marketing Product Launch Corporate Viral 310

The Proactive Report

JULY 10, 2014

Digital PR Tip: Remarketing. Is remarketing a valid PR tactic? Native advertising (branded content) has blurred the line between between advertising and PR. Using social advertising to amplify your content is a skill every PR practitioners should master. How does it remarketing on Facebook work?

Facebook 171

Facebook Advertising Advertising Digital PR 171

The Proactive Report

JANUARY 21, 2017

20 years ago, when I started teaching PR courses, the number one complaint reporters and editors had about PR pros was that we’re lazy and we don’t do our homework. This free course will help you get started with the Digital Skills you need today. Leave a relevant comment. Be a fangirl.

How To 100

How To Media Case Study Resources 100

The Proactive Report

SEPTEMBER 21, 2017

New PR Measurement Course. If this interests you, I’m launching a measurement course – along with the free Google Analytics PR Dashboard course as a bonus – on October 10, 2017. If you have not yet signed up for the 15 Digital Skills free email course, do that now.

Measurement 113

Measurement Analytics Course Advertising 113

Doctor Spin

FEBRUARY 14, 2024

Spin Academy | Online PR Courses Public Relations vs Marketing Public relations (PR) and marketing are essential components of an organisation’s strategy to promote and sell its products or services, but they focus on different areas and have distinct goals. For questions or PR support, contact me via jerry@spinfactory.com.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Doctor Spin

FEBRUARY 22, 2024

PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications. Please support my PR blog by sharing it with other communication professionals.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

ImPRessions - Crenshaw Communications

AUGUST 23, 2017

Do you work in digital PR? The difference between digital PR and “traditional” PR is fuzzy, yet worth examining, because it has transformed our profession in so many ways. In some ways PR hasn’t changed that much. Digital PR practitioners have had to step up and learn new skills.

Digital PR 168

Digital PR SEO Storytelling Analytics 168

The Proactive Report

MARCH 21, 2017

Any brand should expect at least one crisis during the course of its lifespan. Get the Digital PR Tips newsletter in your inbox each week. The post Crisis & Reputation Management on Boards’ Radar appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow. Follow me on Twitter.

Reputation 140

Reputation Crisis Social Media Google 140

The Proactive Report

JUNE 18, 2021

Of course those things have to occur. What does PR do? If our major PR goal is awareness then you should establish what level of awareness you have now, what you want to have after a specific time. Then plan your PR campaign and activities so that you can achieve that. Download this PR Measurement Guide.

Small Business 213

Small Business Fashion Groups Local 213

The Proactive Report

JANUARY 6, 2017

the steps of course also apply to any graphic you would like to make using Canva. Data visualization is hot right now and the media loves infographics. So does the public. this video tutorial will walk you through the basic steps of using Canva to make an infographic. Canva Basic Steps from Sally Falkow on Vimeo.

Infographics 147

Infographics Video Course Data 147

The Proactive Report

JUNE 17, 2020

You need to change course and use Instagram for your news distribution now. Gen-Z (18–24) are more than twice as likely to access news via social media. Across all age groups , the use of Instagram for news has doubled since 2018 and looks likely to overtake Twitter over the next year.

Instagram 165

Instagram Groups Social Media Journalism 165

Flack's Revenge

DECEMBER 5, 2018

I have been blogging about challenges confronting digital PR and social media marketing. In a nutshell, issues have surfaced over the past couple of years (related to fake news, online manipulation, growing privacy concerns as examples) that I believe drive the need to take stock and possibly reevaluate digital strategies.

Social Media 149

Social Media Marketing Media B2B 149

The Proactive Report

MAY 7, 2018

The PR Measurement Course could give you that extra edge on your resume. The post New Study Highlights Skills Gap in College Graduates appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow. Mobile Development.

Study 100

Study Analytics Software Data 100

Buzzstream

DECEMBER 17, 2020

From pitches to landing coverage and everything in between, Digital PR can be done without a single tool. Ruth Barrett , Head of Content and Digital PR at Inspired Agency , has another use for the tool, too, utilising it as a way to fine-tune pitches and angles before outreach.

Digital PR 161

Digital PR Tools Pitching Film 161

Stephen Waddington

JANUARY 6, 2019

Digital PR , Danny Whatmough Reputation Management , Tony Langham T he Power of Purpose , John O’Brien and Andrew Cave Becoming , Michelle Obama Danny Whatmough and Tony Langham’s books are from a new series produced by the PRCA and published by Emerald that provide a rock solid introduction to different aspects of public relations.

Radio 76

Radio Customer Service Small Business Analytics 76

Buzzstream

FEBRUARY 3, 2021

I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications.

Digital PR 170

Digital PR Industry Strategy Film 170

PR in High Definition

MARCH 25, 2015

Cue some very reactive digital PR from the clever clogs at Adobe, who instantly spotted an opportunity to highlight, through Photoshop of course, that the dress was in fact black and blue […]. The post The Dress and Adobe’s PR home run appeared first on Firefly Communications.

Digital PR 48

Digital PR Course Twitter Communications 48

The Proactive Report

NOVEMBER 21, 2022

Rosetta Stone had always marketed their language courses to people who wanted to learn another language for practical reasons: doing business in another country or foreign travel. Finding a New Direction. Some people do it just to be considered urbane and cool.

Social Media 162

Social Media Media Analysis Data 162

The Proactive Report

APRIL 28, 2015

Then use that feedback to course-correct if there are any genuine issues. You can access the recording of this hour-long conversation with David Berkowitz at the Commpro.biz Digital PR Channel. And encourage the customers with great stories to post them online. Follow me on Twitter.

Storytelling 100

Storytelling Tools Digital PR Course 100

Rock the Status Quo

NOVEMBER 12, 2014

Try one of these ideas to leverage the instant gratification nature of digital PR. It’s no time to sit back and relax, or be over-confident. Post by Nadia Cakes. So, what can you do next? Branch out of your client’s industry and consider other online vertical market applications.

Real Estate 195

Real Estate Pitching B2C Fashion 195

PR Conversations

NOVEMBER 22, 2023

These developments also gave life to what was known at the time as ‘digital PR’ or ‘E-PR’. From websites to Google, YouTube and Facebook, opportunities for interactivity and two-way communication supported an argument for a strategic role for PR.

Education 52

Education Reputation Leadership Technology 52

Buzzstream

JANUARY 16, 2024

Siege Media Outreach Scorecard – Streamlining Outreach Evaluation The Siege Media Outreach Scorecard is a unique Chrome extension designed for digital PR and link-building by link building and digital professionals. Pricing: Free 30 day trial, but more advanced features require a BuzzSumo Pro account (starting at $99/mo).

SEO 83

SEO Web Tools Analysis 83

Landis PR

SEPTEMBER 11, 2023

You may also be able to spot things that throw you off course, like getting the jitters from an extra cup of coffee or feeling an energy slump after skipping an afternoon snack. Take a Shortcut No matter what systems you work in – from Microsoft Word and PowerPoint to Google and Slack – technology shortcuts can be a game changer.

Energy 64

Energy Study System Writing 64

PR News

NOVEMBER 7, 2016

Fortunately, we were interrupted by a mutual friend and neither of us had to share the answer, which is, of course, Yes! Six Questions to Ponder Now appeared first on PR News Blog. She whispered the question to me as if to self-Google were verboten. Who hasn’t done that in… Continued. The post Do Your 3 Search Words Suck?

Google 117

Google Course Blogging Industry 117

The Proactive Report

MAY 10, 2016

Of course photography-rich businesses have benefited – like the fashion world – but many other companies have found success in the space too. Follow us on Twitter for daily Digital PR tips. With intelligent use of small business online marketing you can expand your venture quickly.

Small Business 100

Small Business Instagram Banking Fashion 100