Stern + Associates

JULY 27, 2023

Your communications channels should emphasize ongoing projects geared toward reaching positive impact, not just “feel-good” language about corporate values that don’t inform actual strategy. Of course, having corporate values is a good part of your brand – but only when tied to action.

Communications 86

Communications Corporate Government Energy 86

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. Often, the idea floated isn’t bad, but it’s incomplete, badly timed, or needs more workshopping. Clients pay us for our recommendations, so we do everyone a service when we share them. .

Publicity 334

Publicity How To Agency Product Launch 334

Stern + Associates

JUNE 22, 2023

Corporate communication isn’t just a tool to roll out when a problem arises – it should be an integral part of an organization’s strategy , says Dartmouth Tuck School of Business Corporate Communication and Leadership Professor Paul A. asks Argenti, who authored “ Corporate Responsibility ” (SAGE Publications, 2015).

Strategy 62

Strategy Communications Crisis Communications Corporate 62

Communications Conversations

NOVEMBER 12, 2020

You had a vibrant and long career in PR, working in almost every possible setting–from corporate to agency to non-profit. Corporations and non-profits are not that different from each other. I was a solo corporate comm. director in several corporations, and that was really challenging.

Publicity 174

Publicity Leadership Corporate Agency 174

Stern + Associates

MARCH 29, 2023

Building a company culture that aligns well with your corporate strategy is an indispensable element of fulfilling your objectives. But, she says, leaders must first understand what corporate culture is and the impact it has on an organization. Chatman , Ph.D. Culture is something that you can and should be very, very deliberate about.

Strategy 62

Strategy Corporate Financial Measurement 62

ReimaginePR

MAY 9, 2017

If you’ve struggled to find your story, this is the workshop for you! Susan usually charges her corporate clients a lot of money, but her heart lies with people with great big dreams and smaller budgets. When: May 16 from 6:30 to 8pm. Where: Verity, 111d Queen Street East, in Toronto. Cost: $20!!!!!! Why: Why so inexpensive?

Brand 136

Brand Branding Film Television 136

Stern + Associates

DECEMBER 13, 2023

Let us arrange for these esteemed experts to advise your organization via virtual and in-person consulting sessions, workshops and keynotes. He’s also currently an Executive Fellow at Harvard Business School focusing on the impact of AI on the firm, giving him a birds-eye view of the AI concerns affecting both academia and business.

Strategy 62

Strategy Technology Groups Interviews 62

Solo PR Pro

NOVEMBER 28, 2023

Alternatively, enroll your client in a workshop or seminar that aligns with their business goals or personal interests. Choose a cause or charity that resonates with your client’s corporate values or personal passions. Consider giving a subscription to an industry-related magazine or membership to a professional organization.

Local 96

Local Travel Print Groups 96

Stern + Associates

MAY 11, 2022

Through private consulting, executive education programs and hands-on, interactive workshops, they show leaders in every sector how to transition to an AI-first model in order to gain a significant competitive advantage.

Case Study 62

Case Study Analytics Study Financial 62

Stern + Associates

OCTOBER 17, 2023

Let us arrange for these esteemed experts to advise your organization via virtual and in-person consulting sessions, workshops and keynotes. The post Preparing Businesses for the Quantum Leap: Strategic Insights for the Next Technological Era appeared first on Stern Strategy Group.

Technology 120

Technology System Government Groups 120

PRSay

MAY 12, 2021

Join PRSA and Ann Wylie at Master the Art of Storytelling , our persuasive-writing workshop, starting May 17. People are more likely to believe information if it’s presented as an anecdote than if it’s presented as a number, according to Peg Neuhauser’s Corporate Legends and Lore. Save $100 with coupon code PRSA21!

Creativity 169

Creativity Writing Storytelling Study 169

Konnect Agency

APRIL 24, 2024

Whether you’re organizing a product launch, corporate gathering, or influencer soirée, the key to hosting a memorable event lies in meticulous planning and attention to detail. Planning a successful event requires careful consideration and strategic execution. Leverage technology to enhance the attendee experience.

Product Launch 52

Product Launch Transportation Measurement Examples 52

Stern + Associates

SEPTEMBER 28, 2023

Multi-award-winning cybersecurity expert Chris Painter , president of the Global Forum on Cyber Expertise Foundation, spotlights the escalating cyber threats that often outpace corporate and government awareness and deftly explains how they are being exploited in current global conflicts like the Russia-Ukraine War. A former U.S.

Government 107

Government Technology Policies Ethics 107

Solo PR Pro

MARCH 29, 2022

In a corporate job, your employer often pays for professional development. You may also find local workshops or mini-conferences that provide the benefits of in-person without the time and expense of traveling to a different location. Professional Organizations and Chambers of Commerce. We’d love to know!

Conference 80

Conference Reddit Local Course 80

Barokas

JANUARY 15, 2020

This happens in corporate messaging all the time. Start with a messaging workshop that involves multiple groups within the company. You’ll likely walk away from the workshop with a lot of notes, a lot of opinions and a lack of consensus. All too often, we miscommunicate and cross wires. Marketing and communications, obviously.

Communications 78

Communications Groups Analysis Engineering 78

Stern + Associates

OCTOBER 12, 2023

Let us arrange for these esteemed experts to advise your organization via virtual and in-person consulting sessions, workshops and keynotes. The post Futurist Azeem Azhar Decodes the Evolving Tech Landscape appeared first on Stern Strategy Group.

Energy 62

Energy Technology Government Financial 62

PRSay

OCTOBER 22, 2021

20 workshop, “Inside Delta’s First-Class Response to the Pandemic,” the last session ICON 2021. This was a scenario that was unimaginable,” said panelist Trebor Banstetter, director of corporate communications for Atlanta-based Delta Air Lines. “I Seay was one of three Delta panelists on PRSA’s Oct.

Crisis 78

Crisis Airlines Travel Internal 78

Cision

MAY 18, 2016

Sonja Warner, vice president of global corporate communications at TransMedia Group, says only through planning and strategy will you reach your target audience effectively. You recently joined TransMedia Group as the vice president of global corporate communications. Has it improved global corporate communication?

Corporate 159

Corporate Groups Local Enterprise 159

Stern + Associates

APRIL 13, 2023

Sustainability as a Fulcrum for Corporate Innovation Driving innovation for organic growth is always challenging for companies, says Harvard Professor Rebecca Henderson, author of the Financial Times Best Business Book of the Year, “ Reimagining Capitalism in a World On Fire ” (2020).

Policies 93

Policies Energy Government Crisis 93

Stephen Waddington

JULY 16, 2021

Physical events cancelled during lockdown shifted online as COVID-19 disrupted conferences, meetings, training sessions and workshops. This is likely to be an issue on the corporate agenda for the next decade. These were maintained throughout the lockdown.

Publicity 199

Publicity Government Crisis Employee 199

Communications Conversations

JUNE 9, 2021

Which I know sounds counter-intuitive, but it’s true (upcoming post: Why being a solo is far less risky than working for corporate America). In fact, I just completed a social and digital media writing workshop for a Fortune 500 client last month! This is one of the benefits of being a solo–less risk. 4 – Speaking.

Social Media 97

Social Media Media Training Training Strategy 97

Mindful Marketing

JULY 16, 2022

Krimmel is also certified in fraud examination and financial forensics, he’s served as an expert witness in accounting-related court cases, and he has conducted fraud workshops internationally. ” “Corporate culture will be developed one way or another. This better be a wake-up-call for EY.”

Ethics 89

Ethics Pharmaceuticals Corporate Financial 89

PRSay

NOVEMBER 19, 2018

A participant in one of my storytelling workshops once shared this advice: “If you’re writing about seeing a snake at a picnic, for gosh sake, start with the snake. Would you like to learn Ann’s full system for engaging readers with corporate storytelling? Tip 1: Move the problem to the top. Email: ann@WylieComm.com.

Storytelling 138

Storytelling Case Study Writing Banking 138

PR 20/20

MAY 8, 2019

Today, we’re introducing three new services— Automated Press Releases , Automated Performance Reports and Piloting AI ™ Workshops —but, first, the backstory. And I’ve presented 60+ keynotes and workshops on AI at industry conferences and corporate events around the world. Piloting AI ™ Workshops. View a sample report.

Agency 84

Agency Enterprise Technology Analytics 84

wiredPRworks

FEBRUARY 11, 2019

Here’s a program I’m presenting on February 25 at Keys to Digital Marketing Success Workshop in Lisle. Are you looking for a digital marketing and storytelling speaker? You’re in the right place! What if you could effortlessly. Attract more of the right attention AND. Build your business in the right direction AND.

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

Polaris

NOVEMBER 20, 2014

Caine led a workshop at Maker Faire teaching kids how to make their own cardboard creations. But for your next presentation, whether it’s for your board, potential investors or the sales team, avoid the typical canned corporate talk that sticks to the facts. If you need help finding and telling your corporate story, get in touch.

Storytelling 199

Storytelling Reddit Video Creativity 199

Cision

DECEMBER 15, 2015

Your client may be extremely knowledgeable in holistic health, corporate training or eco-friendly design, but if they aren’t known for it, then it’s not doing all it can to drive their business or grow their audience. As their trusted advisor, you can help them take the leap from knowing a lot to becoming known for their ideas.

Leadership 120

Leadership Training LinkedIn Resources 120

Contently - Strategy

JANUARY 26, 2023

6 Steps to Creating High-Performing Thought Leadership Campaigns Content teams workshop thought-leadership narratives using a similar process to the one used to develop content marketing and public relations (PR) ideas. The executive team is one place to start, but great candidates may exist at all rungs of the corporate ladder.

Leadership 126

Leadership Content Marketing Healthcare Google 126

Stephen Waddington

JULY 21, 2020

Rethinking events Corporate events will never be the same again. Organisations have realised that you can’t transfer a workshop lasting longer than 60 minutes online and expect it to work. Some activities have moved online but the disconnect with the audience mean that they don’t work.

Crisis 78

Crisis Agency Enterprise Local 78

Deirdre Breakenridge

NOVEMBER 21, 2018

I was interested in Patagonia’s Corporate Social Responsibility , so early on I worked to learn more about the company’s environmental programs. Some employers offer professional development opportunities, whether it be workshops and trainings or subsidies for continuing education courses.

Communications 171

Communications Nonprofit Training Study 171

Stern + Associates

SEPTEMBER 29, 2023

Our Mindset Mapping workshops are intended to help pinpoint not only how audiences feel about your company but the specific “reasons to believe” that will move them from one state of mind to another and the right channels to best communicate your messages. If you’d like to learn more, we’d love to hear from you.

Company 98

Company Exercises Banking Groups 98

Konnect Agency

SEPTEMBER 13, 2019

When one thinks of improvisation, funny quips and groan-inducing one-liners seem a far cry from the day-to-day duties of life in corporate America, or in my case food and beverage PR. So why then are we seeing companies adopt improvisation workshops and training into their employee growth programs?

Examples 75

Examples Training Agency Employee 75

Solo PR Pro

JULY 21, 2021

These days, Hereafter provides a slew of events, resources, workshops and programs to help people talk about death and the to-dos that come along with it. To scale this properly, I think it needs to be at the corporate level,” she says. They also provide gentle reminders to make sure people follow through.

Resources 105

Resources Examples Google Corporate 105

Waxing UnLyrical

DECEMBER 15, 2014

Why: As a trainer or facilitator, how can you better incorporate your participants into your workshops? Beth Kanter shares some lessons from a recent workshop on best practices in crowd funding. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Web 72

Web Community LinkedIn Google 72

MaccaPR

JANUARY 28, 2022

Now you too can enjoy this 45-minute Sharper Angle video workshop, “Beyond Instagram, YouTube, Twitter, LinkedIn, Pinterest and Facebook: Setting Your Brand Up for Social Media Success in 2022.” Aaron Komo, senior brand manager for social and community at Noom. Ready to watch the full video of “Setting Your Brand Up For Social Media Success”?

Social Media 62

Social Media Marketing Media Instagram 62

Presspage

APRIL 15, 2019

You’ve participated in a company workshop about it, and have read some tips online, but you’re still not fully comfortable with it. Branded content in your online newsroom or corporate blog can have a positive impact on SEO. You’ve heard of SEO. SEO and owned media.

SEO 60

SEO Engineering eBook Google 60

PRSay

OCTOBER 25, 2021

Brown said that not all faculty feel comfortable or equipped to lead these types of conversations, which is why he co-created a “Can We Really Talk” workshop that helped their faculty develop language around DE&I regardless of their academic focus. “At Photo credit: rawpixel ].

Exercises 170

Exercises Education Case Study Nonprofit 170