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Fortune 500 companies dramatically increased blogging this year and significantly decreased social media posting. If a corporation had a social media profile but had an inactive account, researchers counted it as not using the network. MORE
The social media giant recently recognized top pages from last year. Reviewing the recently announced “Best LinkedIn Pages of 2019 ” can help PR and marketing pros build better pages for their own companies. FREE GUIDE: 6 steps to crafting an internal social media plan ]. Viewers can sift through the company’s branded digital magazine, Hays Journal , while remaining on LinkedIn. Steps for superb LinkedIn pages. Social Media MORE
When it comes to social media marketing , many don’t realise the true potential utilising this communications channel for B2B and corporate companies can have. However, whilst channels such as Instagram and Facebook may be synonymous with consumer-facing brands and influencers, the power of social media marketing for B2B brands should not be underestimated. Some pretty impressive social media stats. More than 610 million professionals use LinkedIn. MORE
Social media can open new doors and might even land you that dream job or connection. Recent and current public relations graduate students at New York University’s School of Professional Studies, Srishti Assaye , Margaret DeJesus and Sabrina Ruiz , will discuss how to utilize social media to seek out professional opportunities. Questions they will cover include: Has social media provided professional opportunities and growth in your career? MORE
LinkedIn sometimes feels like the forgotten social network. are active each month ( LinkedIn has 467 million members, 106 monthly active as of October 2016 ). The same earnings report shows that LinkedIn generates 65% of its revenue by job recruiting, perhaps reinforcing the belief that LinkedIn is for job seekers ( ads and promoted content constitute 26% of revenue , Premium Subscriptions represent 17%). Courses (LinkedIn Learning). from LinkedIn. MORE
In this era of creating meaningful and engaging content many brands are experimenting with video across their social media channels in order to engage their audiences, communicate a certain product or service and expand their brand presence. On each of the platforms Facebook, Instagram, LinkedIn and Twitter a traditional video can be uploaded to a brand’s page, feed or grid. On LinkedIn, uploaded videos can range from just three seconds, to 10 minutes long. MORE
Given social media’s continuous rise in popularity, some of its top platforms provide great opportunities to expand your company’s online interactions. From engaging with partners to collaborating with influencers, social media marketing provides an abundance of social networking opportunities that could help increase your brand awareness. We urge organizations to leverage social interactions to maximize brand growth. MORE
A report reveals digital media pros’ career obstacles, limitations and frustrations—and how companies can equip these invaluable employees to succeed. Social media managers wield an immense amount of power over companies’ reputations. They shape corporate narratives online. MORE
Though many PR professionals speak fluent social media, some of our clients, executives, or audience members may not. Their experience with social media may not go beyond Facebook, so it may seem like everyone else is speaking a foreign language. Here is a quick guide to some common terms, which you can use a universal translator for social media. Digg — a social news website that enables members to submit and vote on articles. LinkedIn. —. MORE
Are you looking to interact with your social media audience, post trending content that’ll boost social engagement and practice top social strategies that’ll increase brand awareness? . These seven vital components will help elevate your organization’s social media presence so that your business can use social channels as tools to accomplish strategic business goals. Practice Social Media Brand-Consistency. MORE
When was the last time you read social media post that contained an error? On social media. Grammarly—a popular writing app—analyzed more than one billion words, and data suggest people are making more mistakes when crafting social media posts. Often, social media mangers are posting too quickly and not catching all of their mistakes. Follow her on Twitter @PRisUs or connect with her on LinkedIn. MORE
If you ask any expert how to use social media, they will probably tell you it comes down to two verbs: 1. But if you’re just going to listen, without doing much else, you’re basically using social media as a monitoring tool, and not much else. How to use social media (not). One of the fascinating things about watching people engage on social media is seeing them get caught in a war of words when there’s really no need for it. MORE
You may have heard the controversy among media professionals about whether or not social media affects search engine optimization. More specifically, encouraging link shares should be the ultimate social media strategy that organizations use to boost SEO. Marketing and social media pros should take advantage and tend to the symbiotic relationship between social media and SEO. Optimize Your Social Media Pages. MORE
Social media might conjure thoughts of hip, young influencers running an Instagram account for fashion brands. GE Power recently showed how an industrial company can obtain strong results by letting employees control its social media accounts. The company temporarily replaced its name on its social media profiles with the employees’ names and faces, and four GE Power employees temporarily took over and “owned” the company’s Facebook, Instagram and LinkedIn profiles. MORE
The PR communicator is uniquely skilled in creating the content and strategy businesses need in the digital media ecosystem. Under that umbrella, they know they need to have a strong search marketing game—and of course, there’s social media marketing that always needs tending. They’re sinking more money into paid search and social media isn’t always the answer. It’s not enough for a PR or search marketing pro to secure an earned media mention. MORE
Instead of being able to talk to other fans at bars, tailgates or games, more fans will shift to social media to communicate with fans, teams and brands. Social media is a great place for fans to form groups to share sports articles, discuss games and talk about athletes. Even before the pandemic, fans used social media as a way to communicate with other fans and as an outlet to exchange competitive banter. MORE
Corporate affairs became fashionable again. Someone had to explain the new operational processes and procedures to staff, vendors and media outlets alike. FREE DOWNLOAD: The Future of Media Relations Special Report ]. Corporate PR has been one of the few bright spots. MORE
We’re excited to announce PR Daily’s 2020 Digital PR & Social Media Awards finalists. Wellness Your Way Festival, Dunn Pellier Media. Social Influencer Program, American Public University System. LinkedIn. LinkedIn Live for Talent Branding, Cisco (@WeAreCisco). Bristol-Myers Squibb Australia LinkedIn, Palin Communications. LinkedIn Member Engagement, RISE (Responsible Industry for a Sound Environment). Media Relations Campaign. MORE
Social media, in particular, offers a potential goldmine of support and resources that can help you knock your next presentation out of the park. Here’s how social media can help you become a better speaker: 1. Here are some easy ways to use social media before the event: Put one of your speeches on YouTube. Use social bookmarking. Use social bookmarking tools like Delicious, Digg and StumbleUpon to get people to share your expertise. MORE
After I meet people, we typically connect on LinkedIn. But over recent years, I’ve noticed that I’m popping in on the LinkedIn feed to see what people are up to and what they’re reading and sharing. I realize now that I’ve pulled back almost entirely from other social networks. On LinkedIn, people are more focused, more attuned and more gracious. As I’ve invested more of my time and myself into posting on LinkedIn, I’ve seen the impact. MORE
Since the inception of social media platforms, one of the biggest challenges has been how to properly reach your desired audience. The ability to target audiences on social is increasingly important considering that networks have grown in size (Facebook now has two billion monthly users ), and fake profiles have become increasingly prevalent (It is estimated that between 9 percent and 15 percent of monthly Twitter users are bots ). Social Targeting on Facebook / Instagram. MORE
Video is far more than just the latest social media buzz or digital trend. This is fundamentally changing the way we consume content on the web and social media is on the frontline of this digital revolution. From 360 video to live streaming , social media platforms have embraced digital video in all its forms and there’s a simple reason for this: Users love video. The do’s and don’ts of social media brand video. LinkedIn. MORE
Social media platforms may have been created for friendly networking, but since then, they’ve evolved into tech hubs where anybody can network with anyone else. So, it’s important for all organizations to acknowledge and react to the impact social media has on consumers. Social Media Improves Customer Service. PR pros and marketers should take advantage of their organization’s social media interactions. Social Media Delivers Brand Clarity. MORE
Most social media managers know they must incorporate visual content into their plans. Although the social media world is ever-changing and requires innovation and experimentation daily, social media managers and corporate video editors can keep in mind a few best practices to drive results, foster engagement and increase followers. On top of that, social media platforms have been redesigned to cater to mobile. MORE
With unemployment nearing all-time lows, how is LinkedIn faring? LinkedIn’s performance was stronger than ever to close out Q4 2014, with some astounding numbers. First, user growth has been stable: LinkedIn now has 347 million monthly active users, surpassing Twitter and Instagram. This strong growth has powered LinkedIn to new heights in terms of revenue per user: LinkedIn is just pennies away from crossing $2.00 As a result, employers are using LinkedIn more. MORE
LinkedIn Stories offer an easy way to share experiences and insights and build meaningful relationships with your professional community. That’s what LinkedIn says anyway. Text, images and videos up to 20 seconds long posted on LinkedIn Stories remain on the network for 24 hours. MORE
PR and media relations statistics. Social media marketing statistics. Paid media and advertising statistics. PR and Media Relations Statistics. Earned Media Poised for New Prominence ). 11) Corporate reputation suffers with bad experiences. “82% Genuine Corporate Apology ). Note: This number reflects the combination of both client-side and corporate salary averages. State of Media ). Social Media Marketing Statistics. MORE
LinkedIn, the former dark horse of social media, has not only grown past Twitter, but is a serious publishing platform in its own right. Let’s see what LinkedIn reported for its Q3 earnings. LinkedIn’s membership continues to grow, passing 400 million registered users: Above, we see sustained 4% quarter over quarter growth, indicating a still-healthy social network. LinkedIn Marketing Metrics Social Media Strategy MORE
One of the most rewarding aspects of social media marketing is that you can measure your efforts. Defining the right social media metrics can simplify how you measure your return on investment. Many marketers neglect to measure and analyze each cost associated with their social media marketing. Social media technology. Paid media (such as Facebook ads). Knowing which social media metrics to track can be challenging. MORE
Is the native analytics within social media platforms really telling you all you need to know? Despite the rise in available data and an overwhelming number of third-party tools, measuring the bottom-line impact of social media efforts continues to be a major challenge for communications professionals. Or is it that we have an inflated sense of the outcomes social media can impact beyond lifting brand awareness and engaging with prospective customers? MORE
The social media marketing world does not end after Facebook, Instagram, Twitter and LinkedIn. The “big four” encompass about 90 percent of all social media marketing. According to a recent UMass-Dartmouth study , 91 percent of Fortune 500 level companies use Twitter, 89 percent use Facebook, 63 percent use Instagram, and 98 percent use LinkedIn. However, a slew of niche social networks could help your social media marketing efforts. MORE
Stuart Bruce speaking on digital and social media in PR at the World Conference on PR in Emerging Economies at the Kenyatta International Convention Centre in Nairobi, Kenya. In November I spoke at the first ever World Conference on Public Relations in Emerging Economies on the topic of the place of digital and social media in public relations and corporate communications. The place of digital and social media in public relations from Stuart Bruce. MORE
His most recent example came in late March on LinkedIn , right after many of the stay-home orders were made. Best Buy and CEO Corrie Barry shared a message they had most likely shared with employee audiences earlier on the Best Buy LinkedIn page. Target CEO, Brian Cornell announced the company’s decision to recognize Juneteenth as an official annual holiday in this social post on the Bullseye View (a message that was most certainly shared internally first or at the same time). MORE
As July 1 nears, the number of organizations joining the #StopHateForProfit boycott is growing, with some brands announcing they’ll stop paid marketing efforts across all social media platforms. We will pause advertising on all social media platforms while we continue discussions internally, with our media partners and with civil rights organizations in the effort to stop the spread of hate speech. “A by shifting to other media. SOCIAL BUZZ . MORE
Explosive change is the only constant in social media: Are you shell-shocked trying to keep up? Big 5 Social Media Boot Camp. Digital expert Shel Holtz will show you how to: Build corporate reputation on LinkedIn. Use Twitter to improve your media relations. Get practical social media strategies that make your job easier. Set yourself up for success on today’s hottest platforms. Register today for our. on Feb. MORE
Social media has transformed the PR industry. For PR pros, managing social media for our clients means using several different platforms and tweaking our messaging to what works best on each. Here are tips on how to best navigate social media for your brand in 2016: 1. Create (and follow) a social media strategy. At The Agency (where I work), every social media project begins with a solid strategy. Social media is nonstop. MORE
The company’s senior manager of social media says online marketers must put consumers first, think of each platform and prepare with mobile devices in mind. Social media users are hungry for excellent, captivating content. million followers across Grubhub’s and Seamless’ social media profiles on Facebook, Instagram and Twitter, the food-ordering services dish up tasty interactions and keep fans coming back for more. MORE
Many of today's top CEOs maintain active accounts on Facebook, Twitter, LinkedIn and even Instagram. Here are tips organizations and business professionals can take from these leaders to develop their own social media presence. on any form of social media is on Twitter. RELATED: Join us at Disney World for our Social Media Conference for PR, Marketing and Corporate Communications ]. GM CEO Mary Barra is on Facebook, Twitter and LinkedIn. MORE
LinkedIn has announced a few significant changes. We’ve been using LinkedIn as a communications channel to tell our clients’ stories since Company Pages launched in 2010. Now, with big changes afoot, here’s how the latest features that will be rolling out over the next few months might alter your organization’s social strategy. RELATED: Join us at Disney World for our Social Media Conference for PR, Marketing and Corporate Communications.]. MORE
If you’re an avid reader of the blog, then you’ve already seen previous posts from my colleagues Holly ( social media monitoring ) and Marney ( 5 common social media mistakes ). Now I’ll share my two-cents on how to further develop your social media savviness. Steps to Mastering Social Media. Make sure you’re utilizing the appropriate hashtags and keywords when posting on social media. Analyze Your Social Media Efforts. MORE
Sometimes it involves social. Whereas, if your comms team gets more involved with media work and social media marketing (especially on the paid side), you’re probably reporting to marketing or strategy. Beyond that, I also think about how corporations see some of these different functions. ” There are many factors that go into developing the right reporting structure for corporations. Let me know in the comments below, or on LinkedIn MORE
Glean.info Blog
NOVEMBER 3, 2020
LinkedIn Stories offer an easy way to share experiences and insights and build meaningful relationships with your professional community. That’s what LinkedIn says anyway. Text, images and videos up to 20 seconds long posted on LinkedIn Stories remain on the network for 24 hours.
Glean.info Blog
NOVEMBER 23, 2020
Fortune 500 companies dramatically increased blogging this year and significantly decreased social media posting. If a corporation had a social media profile but had an inactive account, researchers counted it as not using the network.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Prohibition
OCTOBER 2, 2019
When it comes to social media marketing , many don’t realise the true potential utilising this communications channel for B2B and corporate companies can have. However, whilst channels such as Instagram and Facebook may be synonymous with consumer-facing brands and influencers, the power of social media marketing for B2B brands should not be underestimated. Some pretty impressive social media stats. More than 610 million professionals use LinkedIn.
PR Daily
JANUARY 26, 2021
A report reveals digital media pros’ career obstacles, limitations and frustrations—and how companies can equip these invaluable employees to succeed. Social media managers wield an immense amount of power over companies’ reputations. They shape corporate narratives online.
Critical Mention
NOVEMBER 5, 2019
Social media platforms may have been created for friendly networking, but since then, they’ve evolved into tech hubs where anybody can network with anyone else. So, it’s important for all organizations to acknowledge and react to the impact social media has on consumers. Social Media Improves Customer Service. PR pros and marketers should take advantage of their organization’s social media interactions. Social Media Delivers Brand Clarity.
PR Daily
DECEMBER 3, 2018
LinkedIn has announced a few significant changes. We’ve been using LinkedIn as a communications channel to tell our clients’ stories since Company Pages launched in 2010. Now, with big changes afoot, here’s how the latest features that will be rolling out over the next few months might alter your organization’s social strategy. RELATED: Join us at Disney World for our Social Media Conference for PR, Marketing and Corporate Communications.].
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Critical Mention
MAY 21, 2020
Instead of being able to talk to other fans at bars, tailgates or games, more fans will shift to social media to communicate with fans, teams and brands. Social media is a great place for fans to form groups to share sports articles, discuss games and talk about athletes. Even before the pandemic, fans used social media as a way to communicate with other fans and as an outlet to exchange competitive banter.
PR Daily
APRIL 29, 2020
Most social media managers know they must incorporate visual content into their plans. Although the social media world is ever-changing and requires innovation and experimentation daily, social media managers and corporate video editors can keep in mind a few best practices to drive results, foster engagement and increase followers. On top of that, social media platforms have been redesigned to cater to mobile.
PR Daily
FEBRUARY 19, 2019
Is the native analytics within social media platforms really telling you all you need to know? Despite the rise in available data and an overwhelming number of third-party tools, measuring the bottom-line impact of social media efforts continues to be a major challenge for communications professionals. Or is it that we have an inflated sense of the outcomes social media can impact beyond lifting brand awareness and engaging with prospective customers?
Critical Mention
OCTOBER 9, 2019
Are you looking to interact with your social media audience, post trending content that’ll boost social engagement and practice top social strategies that’ll increase brand awareness? . These seven vital components will help elevate your organization’s social media presence so that your business can use social channels as tools to accomplish strategic business goals. Practice Social Media Brand-Consistency.
PR Daily
FEBRUARY 22, 2019
The social media marketing world does not end after Facebook, Instagram, Twitter and LinkedIn. The “big four” encompass about 90 percent of all social media marketing. According to a recent UMass-Dartmouth study , 91 percent of Fortune 500 level companies use Twitter, 89 percent use Facebook, 63 percent use Instagram, and 98 percent use LinkedIn. However, a slew of niche social networks could help your social media marketing efforts.
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Shift Communications
FEBRUARY 5, 2016
LinkedIn, the former dark horse of social media, has not only grown past Twitter, but is a serious publishing platform in its own right. Let’s see what LinkedIn reported for its Q3 earnings. LinkedIn’s membership continues to grow, passing 400 million registered users: Above, we see sustained 4% quarter over quarter growth, indicating a still-healthy social network. LinkedIn Marketing Metrics Social Media Strategy
PR Daily
JANUARY 23, 2019
The company’s senior manager of social media says online marketers must put consumers first, think of each platform and prepare with mobile devices in mind. Social media users are hungry for excellent, captivating content. million followers across Grubhub’s and Seamless’ social media profiles on Facebook, Instagram and Twitter, the food-ordering services dish up tasty interactions and keep fans coming back for more.
Cision
JULY 26, 2017
Since the inception of social media platforms, one of the biggest challenges has been how to properly reach your desired audience. The ability to target audiences on social is increasingly important considering that networks have grown in size (Facebook now has two billion monthly users ), and fake profiles have become increasingly prevalent (It is estimated that between 9 percent and 15 percent of monthly Twitter users are bots ). Social Targeting on Facebook / Instagram.
Critical Mention
SEPTEMBER 18, 2019
Given social media’s continuous rise in popularity, some of its top platforms provide great opportunities to expand your company’s online interactions. From engaging with partners to collaborating with influencers, social media marketing provides an abundance of social networking opportunities that could help increase your brand awareness. We urge organizations to leverage social interactions to maximize brand growth.
PR Daily
JANUARY 17, 2019
Video is far more than just the latest social media buzz or digital trend. This is fundamentally changing the way we consume content on the web and social media is on the frontline of this digital revolution. From 360 video to live streaming , social media platforms have embraced digital video in all its forms and there’s a simple reason for this: Users love video. The do’s and don’ts of social media brand video. LinkedIn.
PR Daily
OCTOBER 18, 2018
Many of today's top CEOs maintain active accounts on Facebook, Twitter, LinkedIn and even Instagram. Here are tips organizations and business professionals can take from these leaders to develop their own social media presence. on any form of social media is on Twitter. RELATED: Join us at Disney World for our Social Media Conference for PR, Marketing and Corporate Communications ]. GM CEO Mary Barra is on Facebook, Twitter and LinkedIn.
PR Daily
SEPTEMBER 23, 2016
Social media has transformed the PR industry. For PR pros, managing social media for our clients means using several different platforms and tweaking our messaging to what works best on each. Here are tips on how to best navigate social media for your brand in 2016: 1. Create (and follow) a social media strategy. At The Agency (where I work), every social media project begins with a solid strategy. Social media is nonstop.
PR Daily
JANUARY 30, 2020
The social media giant recently recognized top pages from last year. Reviewing the recently announced “Best LinkedIn Pages of 2019 ” can help PR and marketing pros build better pages for their own companies. FREE GUIDE: 6 steps to crafting an internal social media plan ]. Viewers can sift through the company’s branded digital magazine, Hays Journal , while remaining on LinkedIn. Steps for superb LinkedIn pages. Social Media
PR Daily
FEBRUARY 21, 2020
Social media might conjure thoughts of hip, young influencers running an Instagram account for fashion brands. GE Power recently showed how an industrial company can obtain strong results by letting employees control its social media accounts. The company temporarily replaced its name on its social media profiles with the employees’ names and faces, and four GE Power employees temporarily took over and “owned” the company’s Facebook, Instagram and LinkedIn profiles.
PR Daily
NOVEMBER 30, 2020
Corporate affairs became fashionable again. Someone had to explain the new operational processes and procedures to staff, vendors and media outlets alike. FREE DOWNLOAD: The Future of Media Relations Special Report ]. Corporate PR has been one of the few bright spots.
PR Daily
JULY 10, 2019
The PR communicator is uniquely skilled in creating the content and strategy businesses need in the digital media ecosystem. Under that umbrella, they know they need to have a strong search marketing game—and of course, there’s social media marketing that always needs tending. They’re sinking more money into paid search and social media isn’t always the answer. It’s not enough for a PR or search marketing pro to secure an earned media mention.
PR Expanded
JUNE 8, 2016
Social media can open new doors and might even land you that dream job or connection. Recent and current public relations graduate students at New York University’s School of Professional Studies, Srishti Assaye , Margaret DeJesus and Sabrina Ruiz , will discuss how to utilize social media to seek out professional opportunities. Questions they will cover include: Has social media provided professional opportunities and growth in your career?
Prohibition
APRIL 7, 2020
In this era of creating meaningful and engaging content many brands are experimenting with video across their social media channels in order to engage their audiences, communicate a certain product or service and expand their brand presence. On each of the platforms Facebook, Instagram, LinkedIn and Twitter a traditional video can be uploaded to a brand’s page, feed or grid. On LinkedIn, uploaded videos can range from just three seconds, to 10 minutes long.
PR Daily
JANUARY 20, 2015
Though many PR professionals speak fluent social media, some of our clients, executives, or audience members may not. Their experience with social media may not go beyond Facebook, so it may seem like everyone else is speaking a foreign language. Here is a quick guide to some common terms, which you can use a universal translator for social media. Digg — a social news website that enables members to submit and vote on articles. LinkedIn. —.
PR Daily
JANUARY 24, 2019
Social media, in particular, offers a potential goldmine of support and resources that can help you knock your next presentation out of the park. Here’s how social media can help you become a better speaker: 1. Here are some easy ways to use social media before the event: Put one of your speeches on YouTube. Use social bookmarking. Use social bookmarking tools like Delicious, Digg and StumbleUpon to get people to share your expertise.
Sword and the Script
DECEMBER 26, 2017
PR and media relations statistics. Social media marketing statistics. Paid media and advertising statistics. PR and Media Relations Statistics. Earned Media Poised for New Prominence ). 11) Corporate reputation suffers with bad experiences. “82% Genuine Corporate Apology ). Note: This number reflects the combination of both client-side and corporate salary averages. State of Media ). Social Media Marketing Statistics.
Communications Conversations
JULY 14, 2020
His most recent example came in late March on LinkedIn , right after many of the stay-home orders were made. Best Buy and CEO Corrie Barry shared a message they had most likely shared with employee audiences earlier on the Best Buy LinkedIn page. Target CEO, Brian Cornell announced the company’s decision to recognize Juneteenth as an official annual holiday in this social post on the Bullseye View (a message that was most certainly shared internally first or at the same time).
PR Daily
NOVEMBER 19, 2019
After I meet people, we typically connect on LinkedIn. But over recent years, I’ve noticed that I’m popping in on the LinkedIn feed to see what people are up to and what they’re reading and sharing. I realize now that I’ve pulled back almost entirely from other social networks. On LinkedIn, people are more focused, more attuned and more gracious. As I’ve invested more of my time and myself into posting on LinkedIn, I’ve seen the impact.
PR Daily
JUNE 29, 2020
As July 1 nears, the number of organizations joining the #StopHateForProfit boycott is growing, with some brands announcing they’ll stop paid marketing efforts across all social media platforms. We will pause advertising on all social media platforms while we continue discussions internally, with our media partners and with civil rights organizations in the effort to stop the spread of hate speech. “A by shifting to other media. SOCIAL BUZZ .
Stuart Bruce
DECEMBER 14, 2015
Stuart Bruce speaking on digital and social media in PR at the World Conference on PR in Emerging Economies at the Kenyatta International Convention Centre in Nairobi, Kenya. In November I spoke at the first ever World Conference on Public Relations in Emerging Economies on the topic of the place of digital and social media in public relations and corporate communications. The place of digital and social media in public relations from Stuart Bruce.
Shift Communications
FEBRUARY 9, 2015
With unemployment nearing all-time lows, how is LinkedIn faring? LinkedIn’s performance was stronger than ever to close out Q4 2014, with some astounding numbers. First, user growth has been stable: LinkedIn now has 347 million monthly active users, surpassing Twitter and Instagram. This strong growth has powered LinkedIn to new heights in terms of revenue per user: LinkedIn is just pennies away from crossing $2.00 As a result, employers are using LinkedIn more.
PR Daily
MAY 21, 2020
We’re excited to announce PR Daily’s 2020 Digital PR & Social Media Awards finalists. Wellness Your Way Festival, Dunn Pellier Media. Social Influencer Program, American Public University System. LinkedIn. LinkedIn Live for Talent Branding, Cisco (@WeAreCisco). Bristol-Myers Squibb Australia LinkedIn, Palin Communications. LinkedIn Member Engagement, RISE (Responsible Industry for a Sound Environment). Media Relations Campaign.
PR Daily
DECEMBER 20, 2016
When was the last time you read social media post that contained an error? On social media. Grammarly—a popular writing app—analyzed more than one billion words, and data suggest people are making more mistakes when crafting social media posts. Often, social media mangers are posting too quickly and not catching all of their mistakes. Follow her on Twitter @PRisUs or connect with her on LinkedIn.
Cision
OCTOBER 31, 2016
LinkedIn sometimes feels like the forgotten social network. are active each month ( LinkedIn has 467 million members, 106 monthly active as of October 2016 ). The same earnings report shows that LinkedIn generates 65% of its revenue by job recruiting, perhaps reinforcing the belief that LinkedIn is for job seekers ( ads and promoted content constitute 26% of revenue , Premium Subscriptions represent 17%). Courses (LinkedIn Learning). from LinkedIn.
PR Daily
DECEMBER 9, 2016
Explosive change is the only constant in social media: Are you shell-shocked trying to keep up? Big 5 Social Media Boot Camp. Digital expert Shel Holtz will show you how to: Build corporate reputation on LinkedIn. Use Twitter to improve your media relations. Get practical social media strategies that make your job easier. Set yourself up for success on today’s hottest platforms. Register today for our. on Feb.
PR Daily
OCTOBER 19, 2016
One of the most rewarding aspects of social media marketing is that you can measure your efforts. Defining the right social media metrics can simplify how you measure your return on investment. Many marketers neglect to measure and analyze each cost associated with their social media marketing. Social media technology. Paid media (such as Facebook ads). Knowing which social media metrics to track can be challenging.
Barokas
JULY 10, 2017
If you’re an avid reader of the blog, then you’ve already seen previous posts from my colleagues Holly ( social media monitoring ) and Marney ( 5 common social media mistakes ). Now I’ll share my two-cents on how to further develop your social media savviness. Steps to Mastering Social Media. Make sure you’re utilizing the appropriate hashtags and keywords when posting on social media. Analyze Your Social Media Efforts.
Waxing UnLyrical
FEBRUARY 27, 2015
If you ask any expert how to use social media, they will probably tell you it comes down to two verbs: 1. But if you’re just going to listen, without doing much else, you’re basically using social media as a monitoring tool, and not much else. How to use social media (not). One of the fascinating things about watching people engage on social media is seeing them get caught in a war of words when there’s really no need for it.
Communications Conversations
MARCH 26, 2019
Sometimes it involves social. Whereas, if your comms team gets more involved with media work and social media marketing (especially on the paid side), you’re probably reporting to marketing or strategy. Beyond that, I also think about how corporations see some of these different functions. ” There are many factors that go into developing the right reporting structure for corporations. Let me know in the comments below, or on LinkedIn
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