Onclusive

AUGUST 9, 2021

Corporate Communications. As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Feel free to start a free trial to get an understanding of the tool.

Training 370

Training Media Training Reputation Crisis Communications 370

Onclusive

AUGUST 22, 2017

Corporate Communications. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Corporate communications regularly involves interaction with senior leaders and HR departments. . For more info, email info@airpr.com.

Media Training 397

Media Training Crisis Communications Conference Training 397

Communications Conversations

FEBRUARY 23, 2015

Today’s corporate communicator has a legion of responsibilities. Everything from executive communications to media relations to employee communications falls under its umbrella. Corporate communicators must be good writers. We know about all of this because it is well documented. What am I talking about?

Corporate 60

Corporate Communications Employee Conference 60

Communications Conversations

NOVEMBER 9, 2015

Today, there’s more talk about employee advocacy on social networks than there is around companies shutting down social networks at work. Because corporate IT departments are still making it very tough for marketing folks to do their jobs well. Dropbox to share documents, photos and videos between people and companies.

Employee 60

Employee Tools Corporate Google 60

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one.

Reddit 173

Reddit Software B2B Technology 173

PRSay

MARCH 25, 2019

Today, the danger is not just that employees can forward materials to external audiences with a simple keystroke. Hackers can also find and release damaging internal correspondence and documents. There is an understandable temptation to tell employees more than you would want the public to know about a situation.

Internal 154

Internal International Communications Employee 154

ImPRessions - Crenshaw Communications

JUNE 12, 2018

He helped Pennsylvania Railroad Company manage the press’s coverage of a fatal 1906 railway accident by using a document called a press release. Like his contemporary Harold Burson, Edelman got his start during World War II, where his job was to document and refute German propaganda. Some things never change.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Communications Conversations

OCTOBER 13, 2015

When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Great, model employee. Posts like these are all too common when it comes to corporate volunteerism and social media for big brands. Employee engagement? Good story. Driving traffic to the web site. All good things.

Corporate 60

Corporate Creativity Employee Instagram 60

ImPRessions - Crenshaw Communications

JULY 24, 2018

The first half of 2018 has seen some remarkable corporate PR maneuvers. WeWork: virtue signaling or corporate activism? Two weeks ago office coworking company WeWork announced that, for environmental reasons, it will not serve meat inside its facilities, nor will employees be allowed to expense client dinners that include meat.

Real Estate 120

Real Estate Policies Corporate Healthcare 120

PRSay

MAY 25, 2021

And it is crucial that we communicate to corporate leaders how DE&I affects the bottom line. That can include advocating for leaders to mandate DE&I training for all employees and incorporating people of diverse backgrounds into all projects and practices.

Training 181

Training Policies Study Community 181

PRSay

FEBRUARY 16, 2021

Write every document, email, text and Teams message as if it could eventually show up on the front page of The New York Times. As I met with their general counsel and their other senior leaders, it quickly became clear to me that the company wanted to punish their employees — unlawfully.

Communications 157

Communications Ethics Leadership Reputation 157

Onclusive

JANUARY 31, 2018

The branding agency goes off and comes back with something really creative, but it is disconnected from your customers, your board and your employees. I’ve created a methodology called Corporate DNA. Document what you want to achieve from your positioning and how you can be relevant to your community.

Content Marketing 191

Content Marketing Marketing Exercises Employee 191

ImPRessions - Crenshaw Communications

MARCH 6, 2017

What, if anything, can a PR or corporate communications expert do to turn things around? ” Today a far bigger and more damaging Uber story broke; according to documents provided to The New York Times , Uber has been using a secret app to deny rides to regulators in areas where its service is banned.

Reputation 159

Reputation How To Employee Financial 159

Stern + Associates

AUGUST 3, 2022

My dream was to create an agency grounded in ethical, outstanding, responsive service and respectful treatment of all stakeholders alike: whether clients, employees or the media covering our clients’ stories. A client should never need to ask, “What happened to the document you said you’d get back to me last week?”

Groups 103

Groups Employee Strategy Ethics 103

MaccaPR

AUGUST 26, 2015

Corporate histories are important to customers, employees, business partners, and community members. Your corporate story can prove that sound business decisions have been made along the way, pay respect to your employees, build goodwill, and demonstrate long-lasting corporate strength. Source: Unzipped ).

Corporate 48

Corporate Examples Storytelling Brand 48

ImPRessions - Crenshaw Communications

MAY 18, 2018

Especially in today’s atmosphere of increasing corporate activism , a company that takes a stand on a controversial topic can create lasting bonds with customers – even if it alienates others in the process. PR is a primary tool for corporate speech on social issues. But the storytelling should go beyond the founders and employees.

Brand 149

Brand Branding Storytelling B2B 149

Newsfile

OCTOBER 24, 2023

4 Common PR Communication Mistakes (+ How to Avoid) As a PR pro, avoiding PR communication mistakes can help you build a positive corporate reputation and reap the benefits. PR professionals and investors agree the most significant benefit that accrues to companies with a positive corporate reputation is corporate brand loyalty.

Communications 52

Communications How To Corporate Training 52

Sword and the Script

AUGUST 25, 2020

Employees just went through the motions and punched out at 5 p.m. It might even be a good idea to seed this with peers and build consensus before suggesting it in a team meeting (this is the secret to winning in corporate politics). Document content types. The process was painful. The team had long since stopped caring.

Marketing 85

Marketing Guidelines Social Media Conference 85

Cision

FEBRUARY 11, 2016

In fact, if you don’t give customers, clients and potential employees a peak at what truly drives your organization, you are losing loyalty, sales and your business’s future thought leaders and valuable role players. Trade publications often seek out unique corporate cultures or events to add some spice amongst the more jargon-based coverage.

How To 120

How To Media Employee Policies 120

Ethical Voices

MAY 8, 2023

We look at their culture of ethics – how are they supporting a strong culture where employees are comfortable using their voices? You fill out the questionnaire and you submit documentation to validate your answers. The second way is with the documentation submission. It has a couple of component pieces.

Ethics 71

Ethics Training Financial Survey 71

ImPRessions - Crenshaw Communications

OCTOBER 27, 2016

For most of us, it would be awkward at the very least, but for a public figure or corporation, disclosure of private communications amounts to a full-blown public relations crisis. Make sure the policy is a living document that covers email and other digital content and digital archiving.

Privacy 120

Privacy Crisis Policies How To 120

Mindful Marketing

JUNE 27, 2020

Businesses can accomplish this transformation most effectively by nurturing an employee base that gives meaningful work opportunities to people society has historically marginalized. However, on the other side of this endeavor are meaningful relationships and networks with communities of color.

Real Estate 111

Real Estate Community Employee Education 111

David PR Group

JULY 2, 2020

One thing is undeniable: The social justice wave in America is having a major impact on individuals and corporations. For companies, it has become critical that employees understand that they are representing their employers all the time – not just during work hours. Much of the justice is well-deserved and served quickly.

Policies 69

Policies Training Crisis Social Media 69

PR in High Definition

FEBRUARY 24, 2020

It’s clear to see why the default path for leadership is often being as cut-throat with your employees as you are with your competitors, but it’s not the only way to be. It’s a horrible experience to lead a round of redundancies or close a facility, but it’s possible to do it with kindness, treating employees with respect, as humans.

Leadership 71

Leadership Reputation Employee Hotels 71

Sword and the Script

NOVEMBER 23, 2019

It’s higher in large companies (5), defined as 1000+ employees, and lower in small companies (3), defined as 1-99 employees. B2B content marketers serve an average of four audiences. The average number of audiences B2B marketers create content for is four. Most content is aimed at building awareness.

Content Marketing 136

Content Marketing Study Blogging Marketing 136

Ethical Voices

MAY 6, 2023

We look at their culture of ethics – how are they supporting a strong culture where employees are comfortable using their voices? You fill out the questionnaire and you submit documentation to validate your answers. The second way is with the documentation submission. It has a couple of component pieces.

Ethics 52

Ethics Training Financial Survey 52

Stephen Waddington

DECEMBER 30, 2019

Gender diversity in PR is an issue as old as the industry itself Gender issues in the PR industry are well documented. Each corporate PRCA member will be expected to engage with a local school each year. It is firmly on the agenda of industry bodies and progressive organisations are talking steps to address it for employees.

Government 103

Government Education Print Ethics 103

PRSay

MARCH 9, 2017

Do you really want someone known as @shroomy0021 managing your corporate communications? As employees ran for safety, one stopped to take a photo of the fireball, then sat in his Ford F150 and created a Facebook page. Until the company fills the void with accurate information, @shroomy0021 is currently the spokesperson for the event.

Crisis Communications 147

Crisis Communications Social Media Crisis Communications 147

PR 20/20

NOVEMBER 7, 2019

When thinking through audiences, consider: Employees. Prospects (consider specifying based on your business model and corporate strategy). Documenting audiences and accelerators are two parts of a more comprehensive Marketing Growth Hackathon ® model PR 20/20 runs for its clients. Competitors (in your databases). Subscribers.

Marketing 59

Marketing Case Study eBook Strategy 59

Sword and the Script

AUGUST 17, 2019

Because PR isn’t a list of names or a document, it’s a process, and skill that requires both art and science. Blogs, including independent and corporate blogs, can be credible. As a result, I’m very transparent in my work. Every now and again, someone will ask me, “Aren’t you giving away your secret sauce?”. The answer is no.

Study 61

Study Survey B2B Advertising 61

Reputation Us

JANUARY 7, 2019

Reputation Action 1: Focus on Employees … First. That is, to be relevant in the community, a credit union must quantify its impact beyond presenting the token oversized check to a deserving nonprofit or highlighting countless employee volunteer hours. When it comes to reputation management, start inside the credit union first.

Reputation 60

Reputation Nonprofit Policies Financial 60

Solo PR Pro

OCTOBER 11, 2016

Independent work, once a mere fantasy for weary corporate warriors is a mainstream alternative for millions of people. While the benefits of becoming an independent consultant have been well documented – freedom, flexibility and the ability to fully control your own career – the challenges of working on your own are far less discussed.

Employee 40

Employee Resources Local Tools 40

Prohibition

DECEMBER 13, 2021

You can do this by publishing a newsletter, which will inform employees and everyone else about what’s going on. Or it could be a production, financial or management failure that causes a corporate crisis for your business. For example, a cyberattack might halt corporate activities and make them impossible to resume.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Prohibition

JANUARY 24, 2022

The negative reaction caused by unplanned events can quickly snowball into a full-fledged mess, but that’s where a PR agency comes in to provide documentation, analysis and actionable advice to help companies handle their most sensitive high stakes situations with professionalism. We offer communication spokesperson training support.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Doctor Spin

DECEMBER 15, 2023

Filing refers to storing, organising, and retrieving documents and other digital assets on the intranet. This includes document management systems, digital libraries, and databases This triad forms the backbone of any effective intranet, catering to the most fundamental needs of an organization. Horizontal.

System 52

System Employee Meeting Internal 52

Prohibition

JANUARY 7, 2022

Without a documented plan, how would you handle a crisis? A personnel crisis is one in which the employment of an employee becomes intolerable because of negative work performance, a disruptive attitude, or problematic substance abuse. Handle them quickly by taking remedial actions like counselling or putting the employee on probation.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

MaccaPR

SEPTEMBER 13, 2016

The same goes for any incriminating digital files – e-mails, documents and presentations – that might reveal your company’s most embarrassing actions. Lesson #3 – Apologize – No Really, Sincerely Apologize. Conspiracies – even stupid, trivial ones like this – are vulnerable, fragile creatures,” says Austin. “If

Crisis 48

Crisis Airlines Reputation Corporate 48