Melissa Agnes

MAY 9, 2016

I recently published a blog post discussing when it is OK to implement an offensive crisis management strategy. ” While this little saying is well known and has its purposes, I’d like to examine its implication and particular relevance in your organization’s crisis management. What about you? What about you?

Crisis Management 100

Crisis Management Crisis Strategy Corporate 100

Melissa Agnes

SEPTEMBER 12, 2016

As a result, they’re faced with one of the most difficult crises to manage: a crisis of corporate culture. In this week’s #crisisready video I highlight the bank’s two biggest crisis management fails. Take a look: What do you think of Wells Fargo’s crisis response?

Crisis Management 100

Crisis Management Crisis Banking Video 100

Prohibition

JANUARY 17, 2022

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

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Crisis Management Social Media Crisis Media 118

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. What’s more, a strong corporate culture, rightly prized by high-growth organizations, can inhibit healthy disclosure of wrongdoing.

Corporate 156

Corporate Reputation Employee Policies 156

Melissa Agnes

MAY 2, 2016

I often get asked the following question: What should we include in our organization’s crisis management plan? 5 important elements to include in your crisis plan. The crisis management levels that all incidents should be categorized into. 3- Pre-approved crisis communication strategy and messaging.

Crisis Management 100

Crisis Management Crisis Crisis Communications System 100

ImPRessions - Crenshaw Communications

OCTOBER 4, 2019

Few corporate CEOs will deny that a company’s reputation colors every aspect of business, including marketing, talent recruitment, employee relations, shareholder relations, and the customer experience. Reputation’s soaring value is good news for PR and corporate communications professionals. In fact, the 2017 U.S.

Reputation 203

Reputation Crisis Management Airlines Corporate 203

Melissa Agnes

APRIL 26, 2016

What is the goal of crisis management? The goal of crisis management is to salvage your organization’s reputation and bottom line when presented with a bad or threatening situation – or so says the majority of people. Whole Foods Market’s offensive crisis management strategy.

Crisis Management 100

Crisis Management Crisis Strategy Reputation 100

PRSay

DECEMBER 2, 2020

Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. 5 webinar “Crisis Management on an International Stage: Takeaways from Boeing’s Biggest Crisis and Time Spent in the West Wing.”.

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Crisis Management Crisis Crisis Communications Airlines 107

Melissa Agnes

OCTOBER 5, 2014

We always hear things like: You need to be transparent in the way you communicate with your stakeholders, both internal and external – both in and out of a crisis. How can you go about developing and implementing a corporate culture that is truly transparent, and what are the repercussions of not doing this? Enjoy the listen!

Crisis Management 224

Crisis Management Crisis Corporate International 224

Melissa Agnes

OCTOBER 21, 2014

Today’s crisis realities present some of the biggest challenges and obstacles to be faced in a crisis or emergency. In fact, if you aren’t prepared, today’s crisis realities will work against you , rather than for you, in a crisis – making your task of effective crisis management extremely difficult.

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Crisis Crisis Management Viral How To 249

PRSay

MARCH 23, 2018

Nearly six months after Hurricane Harvey slammed Houston late last August, we Houstonians can look back and derive important lessons about preparing for a major natural disaster and managing its aftermath. In corporate settings, outside crisis management experts can use their mental and physical distance from a crisis to see it clearly.

Corporate 109

Corporate Communications Crisis Management Crisis 109

Melissa Agnes

AUGUST 8, 2014

In this episode, Melissa Agnes and Mike McKenna discuss functional-based roles vs. person-based roles; ICS (Incident Command System): What it is, how it works and how to adapt it to your corporate culture; What you need to know when it comes to emergency evacuation and re-entry planning; and a bunch more. Crisis Management Resources'

Crisis Management 205

Crisis Management Crisis Communications Crisis Hotels 205

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

PR and marketing are perceived very differently, especially in a corporate environment. PR, on the other hand, with its ties to reputation and crisis management, is thought to play a more defensive role, designed to protect the corporate brand. A great brand marketing PR campaign can even drive leads and sales.

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Marketing Product Launch Corporate Viral 310

Remote PR Jobs

SEPTEMBER 27, 2024

Understanding what happens next is crucial for maximizing the impact of your news and managing the aftermath effectively. Crisis Management (if necessary) Sometimes, a press release can generate unexpected negative feedback or controversy. In such cases, having a crisis management plan in place is crucial.

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Crisis Management Analytics Radio Analysis 264

Onclusive

JANUARY 7, 2021

The communications team may not be held accountable for contributing to corporate and financial goals, so oftentimes, the department is either held to a lesser standard or operates in a vacuum rather than being seen as a strategic partner. Communications is a major driver of corporate reputation—your biggest brand asset.

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Communications Corporate Reputation Employee 248

5W PR

NOVEMBER 2, 2020

Creating an effective crisis management plan can be a hard task for any communication team. Facing these challenges, many communication teams prefer to bury their heads in the sand and wait for a crisis to happen before making an appropriate plan.

Crisis Management 88

Crisis Management Crisis Communications Crisis Communications 88

Melissa Agnes

OCTOBER 10, 2014

We always hear things like: You need to be transparent in the way you communicate with your stakeholders, both internal and external – both in and out of a crisis. How can you go about developing and implementing a corporate culture that is truly transparent, and what are the repercussions of not doing this? It’s a great listen.

Crisis Management 191

Crisis Management Crisis Exercises Resources 191

Melissa Agnes

APRIL 11, 2015

The American Red Cross is known for their amazing, life saving emergency management and humanitarian work. A big part of their success is due to their evolutionary mindset and corporate culture that empowers them to change and adapt with the times. Learn more about Agnes + Day , Melissa’s crisis management firm.

Social Media 174

Social Media Crisis Management Crisis Media 174

Melissa Agnes

AUGUST 22, 2016

Important crisis management lessons to learn (and implement). Crisis management lesson for the professional: Think before each action. Having these lines drawn now will go a long way in both your crisis management and crisis prevention. This seems logical. As though it goes without saying.

Crisis Management 100

Crisis Management Crisis Leadership Employee 100

Melissa Agnes

AUGUST 3, 2014

Should every organization, even those with less catastrophic risk, include an evacuation and re-entry plan within their crisis management plan? This episode of The Crisis Intelligence Podcast discusses: Functional-based roles vs. person-based roles. ” and.

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Crisis System Crisis Management Corporate 233

Onclusive

MAY 13, 2021

While a corporate crisis can be one of the most difficult situations for PR pros to navigate, every company and every communications team must be prepared to handle one at any moment. A crisis situation can disrupt operations, damage reputations, destroy shareholder value, and trigger other threats.

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Crisis Communications Crisis Communications Crisis Management 195

ImPRessions - Crenshaw Communications

SEPTEMBER 23, 2020

It’s not the biggest story in the country today, but it’s instructive for PR and crisis management experts. ” For those who are tapped to help craft redemptive messages for personalities and corporations, a public apology is always useful, and this one was no exception.

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Crisis Management Employee Crisis Analysis 308

5W PR

NOVEMBER 22, 2024

Public relations remains a cornerstone of corporate communication, playing an essential role in shaping a company’s reputation and fostering positive relationships with key stakeholders. Key strategies for crisis communication include providing a rapid response. The last important ones are sales and marketing impact.

Corporate 88

Corporate Communications Crisis Communications Crisis 88

ImPRessions - Crenshaw Communications

JUNE 26, 2019

It’s good news that corporate leaders are starting to appreciate the power of social media, but progress has been slow. It’s not always about crisis management. To manage a corporate transition. Some CEOs are masters of PR – for better or worse, like Elon Musk or Marc Benioff.

Trade Shows 271

Trade Shows Airlines Leadership Corporate 271

Wadds Inc.

SEPTEMBER 29, 2024

A new report examines how the core strategies, structures and capabilities of the corporate affairs function are evolving as companies strive for growth amid disruption and uncertainty. The study investigates the function's role from the perspective of corporate communications leaders and senior management.

Corporate 98

Corporate Reputation Telecommunications Study 98

Melissa Agnes

AUGUST 13, 2014

Messages, which I agree, need to be hosted on a platform that is owned by the organization, i.e.: the corporate website. The way you communicate and manage the crisis will be how you get “your way out of a crisis” Secondly, I agree. Especially for effective crisis management.

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Social Media Crisis Crisis Management Crisis Communications 252

Melissa Agnes

SEPTEMBER 9, 2014

Allow you to communicate and respond to the crisis in accordance with your crisis plan (i.e.: by creating press releases, posting to your corporate website, blog or dark site , etc.). Contact Agnes + Day for a free demo of our simulation tool and how it can be used to successfully test your crisis team and plan.

Crisis 222

Crisis Crisis Management Engineering Exercises 222

Onclusive

DECEMBER 6, 2019

This gathering invites you to dive deep into the industry’s most progressive curriculum on Crisis Management. This awards event celebrates the best of the best corporate, agency, nonprofit, and education teams, and the work they produced during the entry period. Dates: March 19, 2020. Location: New York, NY.

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Conference Marketing Case Study Measurement 329

Prohibition

DECEMBER 13, 2021

This is where crisis management comes in. Crisis management is the reaction to an unexpected event that could have long lasting consequences on the organisation’s finances or reputation. Crisis management is not preventing a crisis, but rather managing an existing crisis.

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Crisis Management Crisis Financial Reputation 62

Melissa Agnes

OCTOBER 15, 2020

Over the last couple of years, I’ve found myself increasingly frustrated with my industry, the crisis management profession. To put my frustration simply, the status quo of crisis preparedness and crisis management no longer suffices and, as a result, does a disservice to professionals, organizations and society.

Crisis 189

Crisis Crisis Management Education Corporate 189

Melissa Agnes

APRIL 9, 2018

Note: The following is an excerpt taken from my new book, Crisis Ready–Building an Invincible Brand in an Uncertain World , which is available for purchase on Amazon. Whom should you include within your crisis management governance? In such a crisis, your IT team may be the first to detect the incident.

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Resources Crisis Management Crisis Government 180

Melissa Agnes

AUGUST 8, 2016

With the growing use of social media to follow brands, rather than navigating to the brand’s corporate website, should your corporate website still be used as your crisis communications home base? One you should aim to think through within your crisis preparedness. This is a good question. Let me explain further.

Crisis Communications 100

Crisis Communications Corporate Crisis Real Estate 100

ImPRessions - Crenshaw Communications

OCTOBER 25, 2018

There’s not a major corporation today that doesn’t have a small army of PR and reputation experts helping it navigate a tricky media and government relations landscape. This is the most important part of protecting a corporation from reputation damage that starts inside. Make your values clear.

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Crisis Government Crisis Management Public Affairs 213

PRSay

DECEMBER 18, 2019

In the new era of corporate responsibility, large organizations increasingly turn on a dime when faced with criticism on social media. For PR practitioners, crisis managers, and the organizations they counsel, the NBA episode offers some valuable tips. He has written on crisis management and corporate responsibility for Law360.

Corporate 100

Corporate Crisis Management Crisis Government 100

Cision

SEPTEMBER 7, 2017

You probably send out press releases when you have to – “checking the box” for corporate disclosure or crisis management. Advocate for Corporate Social Responsibility. But there are lots of reasons your company wants to get its story out. However, figuring out exactly how to do that can be a challenge.

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Infographics Consumer Video Examples 283

Melissa Agnes

FEBRUARY 16, 2016

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure.

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Crisis Communications Crisis Communications Crisis Management 193

Onclusive

JANUARY 14, 2021

For example, if you’re recruiting a new senior communications leader, look for someone who can support top management decision-making based on corporate reputation considerations and the insights collected from listening to and fostering a dialogue with all of the company’s stakeholders—a critical function of communications.

Communications 195

Communications Corporate Measurement Reputation 195