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What’s Next in Public Relations? Let’s Ask My Students

PRSay

Some of the familiar topics are there — branding, corporate social responsibility, crisis communications — but not necessarily in a form many of us would recognize as aspects of the profession we’ve come to know. They’re not shying away from big topics: the rise of nationalism, trade wars, and online privacy.

Publicity 146
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Analyzing First Responders In Crisis PR

ImPRessions - Crenshaw Communications

Five crisis PR first responses. Facebook’s response to the recent data privacy controversy was immediate – so immediate that it happened the day before the scandal broke. While the speed was admirable, the content of the message and its tone were less successful, given the complicated nature of the data privacy issues involved.

Crisis 136
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What You Don’t Know About Malaysia Airlines and How They’ve Handled the Crisis of Flight MH370

Melissa Agnes

By Judith Delaney, Attorney and member of Agnes + Day’s Crisis Intelligence Team. The Act applies to Malaysia Airlines and they so state in their privacy policy. Better understanding the crisis of flight MH370. Yet, in this digital age, their handling of this unprecedented crisis has been criticized over and over again.

Airlines 256
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7 Lessons Every Marketer Can Learn From The CrossFit Instagram Crisis

MaccaPR

Here’s a question for PR and marketing pros: Which was the most significant corporate communications cri sis recently ? CRISIS LESSON #4: IN AN ERA WITH NO PRIVACY, RESPECT YOUR CUSTOMERS’ PRIVACY. When in doubt, place the privacy of your customer s first. Hard to select just one, eh?

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Study Reveals Gaps Between the CEO and PR in Communications Goals, Issues and Technology

Sword and the Script

But a new survey out of the Center for Public Relations at USC Annenberg shows that isn’t happening among some PR pros and corporate communicators. The annual survey polled 210 CEOs, 1,583 PR professionals and 378 students with an eclectic mix of questions to develop the 2019 Global Communications Report.

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What to Do When Your Internal Communications Goes External

PRSay

Make sure you invest in secure communications systems and training (don’t assume your employees know better than to click that “reset password” link in that shady email), and create a corporate culture that values your staff. To read more about employee communications, check out our March issue of Strategies & Tactics.

Internal 155
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Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

Sword and the Script

Adherence to privacy regulations.”. Crisis interrupted. More and more crisis communication events that interrupt the general flow of work in our area.”. Dynamic content and regulations. Less static content. Acting like a publisher.