Cision

DECEMBER 19, 2015

In fact, data from Content Marketing Institute reveals that 82 percent of consumers think more highly of a brand and are more likely to purchase after reading custom content. Some industries, like telecommunications, are unlikely to be associated with heart-warming, exciting feelings.

Telecommunications 120

Telecommunications Brand Branding Journalism 120

Prohibition

DECEMBER 9, 2021

And don’t forget to pause any scheduled content to ensure you don’t look like you are ignoring the crisis. Create a long-term content marketing campaign – for effective reputation management. For example, Chinese telecommunications company Huawei was accused by the U.S.

Crisis 62

Crisis Crisis Management Reputation Crisis Communications 62

Sword and the Script

MARCH 3, 2015

Demand for simplicity has been a stumbling block for marketing – as the channels have grown marketing has struggle to organize efficiently – the result has been “complex hierarchies, silos, communication gaps, and redundancies.” If you enjoyed this post, you might also like: The Buyers Journey and Why Content Marketing is a Thing.

Marketing 60

Marketing Telecommunications Customer Service Technology 60

Cision

APRIL 30, 2015

This post was inspired by our free “ Outside-The-Box Content Marketing for PR ” white paper. How do you stand out with content? Content marketing is far from dead. It just requires creating content that’s a little outside-the-box. Want more ways to stand out with content? Infographic?

Telecommunications 120

Telecommunications Content Marketing B2C Video 120

Cision

OCTOBER 28, 2015

The scene opens with an animated overhead shot of a crowd milling about, then perking up as they rush to access their telecommunications network through a metaphorical door. Steward Hudson is a writer, researcher/blogger with experience writing for multiple industries, including food, finance, health, marketing, technology and more.

Communications 120

Communications Telecommunications Infographics Video 120

ReimaginePR

SEPTEMBER 21, 2016

According to the Electronic Frontier Foundation (EFF), the TPP’s Electronic Commerce and Telecommunications Chapters “encourage your personal data to be sent across borders with limited protection for your privacy.”. The Lack of Private Data Protection.

Telecommunications 120

Telecommunications Privacy Software Data 120

PR in High Definition

OCTOBER 24, 2016

You will be extremely hard pressed to find any business executive that is able to take time out of their day to do their own written content (that’s not to say the thoughts and ideas aren’t theirs!). Unless the writer is explicitly an industry expert on mobile telecommunications, learning and development, etc.

Telecommunications 48

Telecommunications Writing Guidelines Mobile 48