Cision
APRIL 28, 2015
Given what we’ve been hearing about Mark Schaefer’s content shock — people consume 10 hours of content per day, which won’t change, but the Internet is expected to grow 600 percent by the year 2020 — your engine needs some high octane content just to be able to stay ahead of the increased supply.
PR Fuel
JULY 14, 2021
Over 80% of consumers feel more positive about a brand after reading customized content. Developing your content marketing strategy can help you boost brand visibility. Learning how to write press releases can help you reach and appeal to your target audience. Only 20% of people will read the rest of your content, though.
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Onclusive
FEBRUARY 22, 2018
I came to the name after incorporating my initials — ‘MAS’ is Spanish for ‘more’ — and ‘ink’ references pen-to-paper; writing your story to build and manage your communications. AirPR: When business are launching a PR or content marketing campaign, what are the key elements they should focus on? We keep things simple.
Critical Mention
OCTOBER 25, 2021
He is left trying to write down individual tweets, which is both humorous and pathetic. A native New Yorker, he originally began his career in journalism and later moved to marketing, discovering a passion for branding and analytics. In his spare time, Eric loves to play as much golf as possible at courses across the country.
Prohibition
JULY 14, 2017
Consider the changing shape of the comms industry, and you will undoubtedly come across the phrase ‘content marketing’. Content has become the ‘buzz word’ for the industry – whether you specialise in SEO, digital marketing or indeed more traditional avenues such as online advertising and PR. But what does content mean?
Critical Mention
DECEMBER 10, 2021
Critical Mention users can now track audience and publicity values for their radio mentions. Plus, users have the ability to create reports with radio metrics and create audience and publicity alerts. Over 300 TV and radio channels have been added throughout the year. Senior Marketing Manager, Critical Mention.
Cision
JANUARY 11, 2018
Radio Stations. Despite the availability of streaming music services like Apple Music and Spotify good old fashion terrestrial radio is still hugely important. If you have an event or celebrity to promote in a major media market radio may be the way to go. How to Write a Press Release That Converts. Top 10 U.S.
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