Simple Content Marketing Framework
OCTOBER 9, 2014
Content marketing isn’t a panacea. More important, however, is that content marketing can hit diminishing returns very quickly, in a phenomenon first described by marketing expert Mark W. Earlier this year, Mark Schaefer proposed the idea of what he calls content shock. Put simply, everyone is creating content. Lots and lots of content. Here’s a fun infographic from the folks over at Domo about how much is happening in an Internet minute.