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Top 10 Content Marketing Trends for 2020 [Infographic]

Inbound PR

I also hope you've got your goals set up and if you work in marketing or PR, you have your work goals as well. But to achieve those professional goals, you'll have to be aware of what's going on in the industry and consider what might make your job easier or more difficult, what could be an opportunity or a thread.

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Infographic: Why Content Is the Future of Healthcare Marketing

Contently - Strategy

When I talk to healthcare marketers, I often hear the same adage— that healthcare marketing is 20 years behind the times. When it comes to content, that’s kind of true. While industries like travel, financial services , and tech have embraced content marketing for over a decade, healthcare lags behind.

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Infographic: Why Content Is the Future of Healthcare Marketing

Contently - Strategy

When I talk to healthcare marketers, I often hear the same adage— that healthcare marketing is 20 years behind the times. When it comes to content, that’s kind of true. While industries like travel, financial services , and tech have embraced content marketing for over a decade, healthcare lags behind.

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12 Months of Content Marketing For 2018

Cision

Generating a stream of interesting and engaging ways to reach your audience through content marketing can be a pain. But a better strategy is to plan out your content several weeks or months — even quarters — ahead. This way you can better align it with whatever else you’re doing marketing-wise.

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PR Professional’s Guide to Content Marketing

5W PR

Developing and maintaining a blog is an excellent way for executives to establish relationships and engage with industry thought leaders. Content marketing is not a novel phenomenon and has been used as a marketing tool by PR executives for years. Content Factors. Creating Content.

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5 Incredible Examples of Content Marketing From Banks and the Finance Industry

Contently - Strategy

If you’re a content marketer at a financial institution, you’ve been asked to fulfill a particularly bright promise: not only do you need to establish a trusting relationship with your audience, but you need to develop a voice entertaining enough to make your bank stand out. Deloitte’s annual back to school survey.

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Inbound Marketing vs. Content Marketing: Which is Better?

PR 20/20

That's where inbound marketing and content marketing relate. Think of them as the smooth talkers of the marketing world—using engaging content and helpful information to attract and win over potential customers. What is inbound marketing? Some examples of inbound marketing tactics include: Social media.