Contently - Strategy

MARCH 22, 2021

As it was announced, I couldn’t help but be reminded of the greatest television steal of all time—and the incredible innovations it introduced. It’d end up being the greatest television steal of all time. In the process, they did a few genius things that all marketers can learn from. Our story starts in 1993.

Television 104

Television Content Marketing Sports Marketing 104

Cision

NOVEMBER 14, 2017

At your first meeting, get input from this team on the following topics.You may be surprised at how varied the answers are from each team member. Before you can decide what to measure, and how to measure it, you need to identify the important benchmarks for your brand. What Matters to Our Brand?

Measurement 166

Measurement Strategy Media Analytics 166

ZudePR

JUNE 6, 2016

He's also a world-leading web strategist, content marketer, author, and speaker. According to Nielsen, the average American spends 158 hours each month watching television(!!). 10: Doug Kessler (London, UK) Doug is co-founder of B2B content marketing agency Velocity Partners. An all round nice guy.

Writing 114

Writing Social Media SEO Blogging 114

Cision

MAY 21, 2015

SocialZoomFactor is a podcast created for business and marketing leaders. If you want to learn how to integrate social media, content marketing, the latest technology and more, you won’t be disappointed in Pam’s podcasts, which she delivers each weekday. Online Marketing Made Easy. Content Inc.

Social Media 120

Social Media Marketing Pinterest Media 120

MaccaPR

MARCH 7, 2016

When your brand is mapping its media outreach strategy, it’s easy to get hung up on the usual suspects: public relations, paid advertising, social media and content marketing. As print and broadcast newsrooms shrink, a company’s ability to have its media-worthy content at the fingertips of inquiring journalists has never been so vital.

How To 48

How To Media Print Real Estate 48

Sword and the Script

DECEMBER 11, 2018

This year, more than 20 professionals – real people that do real marketing and PR work every day – responded and with high-quality ideas that I found to be invigorating and thought-provoking. Performance marketing companies will work to build out their creative capabilities. More content marketers will get frequency right.

Social Media 90

Social Media Marketing Media Creativity 90

Stuart Bruce

OCTOBER 30, 2014

But many companies jumping on the content marketing band wagon get it spectacularly wrong. But now as we reach maturity as young adults we’ve learnt how to listen and understand so social media becomes embedded in more and more aspects of the business moving from marketing and communications to customer service and beyond.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148