Remove Content Marketing Remove Crisis Remove Crisis Communications Remove Storytelling
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The 10 Best PR & Content Marketing Conferences to Attend in 2019

Onclusive

PR and content marketing are rapidly evolving with new access to data and insights, new methods of measurement and more channels to reach your audience than ever. Content Marketing World. Most conferences focus on media relations, crisis communications, social media, and measurement, plus a well-known awards show.

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How AI Will Be a PR Pro’s Dream Come True

Onclusive

Last week, AirPR hosted the webinar “How AI Will Be a PR Pro’s Dream Come True” with industry leaders Wendy Marx, President of Marx Communications, Sharam Fouladgar-Mercer, CEO of AirPR Software, and Heidi Sullivan, President of HKSully Consulting. How AI will impact the role of PR and content marketing professionals.

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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

Marketing investment was redirected towards demand generation (content marketing, paid media) as startups looked for deal flow. As the market lifts, brands will need to raise awareness and will be ready to invest for the longer term as their horizons extend. ” ~ Morgan McLintic , CEO, Firebrand Communications 6.

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PR Lessons to Learn from These Oscar Fails

Critical Mention

Storytelling is an effective approach to many communication challenges. You’ll find Michelle Garrett at the intersection of PR, content marketing and social media. Takeaway: Some of the most powerful moments are when the winners tell stories about their humble beginnings and how they made it big.

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Amplify Your PR Wins

Landis PR

Note: This is a reposted blog by our Public Relations Global Network Partner, Amanda Hill – Three Box Strategic Communications. For the original blog, please visit here. Photo courtesy of Pixabay Your audience’s attention is more fragmented than ever. We used to target seven touchpoints to reach the customer – now, it takes eight or nine.

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Be Human: 4 Lessons From xPotomac 2015

Cision

Discussions touched on the way technology has shaped how we share content, work together, report the news and respond in the midst of a crisis. One theme kept resurfacing throughout the day: we must remind ourselves to be human amidst the constantly changing and evolving communication horizon. Want your content to stand out?

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Is AI a threat or benefit to marketers and communicators? 2 PR pros weigh in

Landis PR

Solid storytelling, writing and editing skills are still very much in demand. You’re probably not going to ask AI what to do when you’re facing a really nuanced crisis,” Linda said. The post Is AI a threat or benefit to marketers and communicators? The job is too dependent on human elements that can’t be copied.