PRSay

DECEMBER 20, 2023

These can be earned by attending conferences, seminars and workshops; writing articles about PR/communications; serving on your PRSA Chapter’s board; mentoring APR candidates; serving as an APR panel reviewer, and more. Some PRSA Chapters request that at least one APR review each entry.

Publicity 165

Publicity Case Study Ethics Study 165

Stern + Associates

APRIL 12, 2023

She also discusses the importance of prioritizing choice for businesses and when too many choices can actually become a bad thing for consumers. Minds Worth Meeting is a production of Stern Strategy Group and is a collaboration between Stern Speakers & Advisors and Stern PR & Executive Visibility.

Meeting 62

Meeting Groups Consumer Strategy 62

Stern + Associates

SEPTEMBER 26, 2023

Her accessible workshops and easily applied frameworks and management tools simplify the often complicated conversations about data and AI to help leaders learn how to maximize their data and AI investment returns. The post Demystify Your Data: Monetization Strategies for an AI-Driven World appeared first on Stern Strategy Group.

Data 77

Data Strategy System Enterprise 77

5W PR

JUNE 2, 2023

To stay relevant and appeal to consumers who prioritize sustainability, many fashion brands are adopting more eco-friendly practices and looking for ways to communicate these efforts to their customers. Consumers are increasingly concerned about the environmental impact of their purchases.

Fashion 88

Fashion Communications Brand Branding 88

5W PR

MARCH 29, 2023

The health and wellness industries have gained attention as consumer awareness of physical and mental well-being increases. This could involve hosting fitness classes or workshops , or setting up online forums for customers to connect and discuss their experiences.

Pharmaceuticals 88

Pharmaceuticals Healthcare Exercises Community 88

Burrelles Fresh Ideas

MARCH 19, 2024

From digital detox getaways in remote nature reserves to mindfulness workshops led by local healers, travelers seek immersive wellness experiences that rejuvenate the body, mind, and soul, fostering a deeper connection to self and surroundings. Hotel prices, however, have remained relatively stable, experiencing a marginal increase of only 0.7%

Travel 92

Travel Trends Tourism Transportation 92

5W PR

AUGUST 18, 2023

This could include wellness retreats, mindfulness workshops, fitness classes, or social gatherings centered around non-alcoholic beverages and mocktails. This could include sponsoring conferences, workshops, or online communities dedicated to sobriety and mindful living.

How To 78

How To Resources Storytelling Community 78

Stern + Associates

NOVEMBER 2, 2023

Utilizing the Modern Digital Marketing Playbook Sparked by a desire to understand what makes decision-makers tick – both the conscious and subconscious needs of everyone from consumers to B2B buyers – Lecinski became a digital marketing trailblazer. Sales & Service.

Marketing 62

Marketing Privacy Training Strategy 62

Wadds Inc.

JUNE 19, 2023

Examples of AI tools that can be applied in practice Ignoring AI tools, for now, is possible, however Adobe, Google and Microsoft will force mainstream adoption in the business and consumer environment as soon as they incorporate it into their applications. Please follow this link if you’d like a copy of the Wadds Inc. management paper.

Publicity 105

Publicity Policies Training Engineering 105

PRSay

NOVEMBER 8, 2023

14 workshop, a line of students waited to talk with Alex Ebanks. Prior to joining Essence, Ebanks led the consumer PR and multicultural communications on the global communications team for Xbox at Microsoft. Following her Oct. With a session titled “ Strategies for Success in Your Dream Industry ,” it’s no wonder.

Creativity 77

Creativity Writing Agency Internal 77

Stern + Associates

OCTOBER 17, 2023

Narang sees applications of her novel and previously unexplored quantum concepts in cybersecurity, GPT and other AI tools, consumer electronics, climate sensing quantum devices, and space systems and satellites. Her game-changing research and insights enable organizations to navigate a quickly changing world with confidence.

Technology 120

Technology System Government Groups 120

PRSay

OCTOBER 17, 2018

I know you cover new password managers,” is more convincing than “I know you cover consumer technology.” I was doing a phone-pitching training with a consumer PR firm and we found that this approach also tightened up their phone pitches and built a stronger connection with journalists right away.

Pitching 141

Pitching Training Media Relations Consumer 141

Stern + Associates

JULY 27, 2023

Sustainability isn’t a fad that is going away; it’s here to stay because investors, employees, consumers and regulators will keep pressing companies on it, but what has changed is that scrutiny will mount around what your company is actually doing, whether what it’s doing is necessary and how well your company is doing it.

Communications 86

Communications Corporate Government Energy 86

Stern + Associates

OCTOBER 24, 2023

Whether it’s altering consumer choices, enhancing employee experiences or making sense of algorithms, Sunstein proves that understanding human behavior is not just a study — it’s the master key to influence, persuasion, change and the art of thriving in an AI-integrated world. That can be a great motivator of behavior change.

Tools 110

Tools Employee Government Strategy 110

PR 20/20

JULY 11, 2019

But to do that, we must deliver our message to consumers at the right time, in the exact right way—so as not to be intrusive or irrelevant. What : Today’s consumers have more choices than ever and are less brand loyal than at any point in history. BONUS: Catch the Content Marketing Workshop on July 16.

Storytelling 63

Storytelling B2B Content Marketing Data 63

Prohibition

AUGUST 22, 2023

PR can help create a positive perception of your brand in the minds of consumers. Hosting events such as product launches, fashion shows, or workshops can generate buzz and attract a larger audience to your store. Public Relations plays a crucial role in creating awareness, driving footfall and increasing sales for stores.

Retail 62

Retail Marketing Measurement Product Launch 62

Barokas

DECEMBER 3, 2019

It took countless brainstorming sessions, messaging workshops, copy drafts and design meetings with our web partner for our vision to become clear. Consumer Lifestyle : Impactful and lasting impressions are what count for consumer lifestyle brands. Figuring out what that looked like was a process. It is second nature to us.

Case Study 78

Case Study Enterprise System Fashion 78

Stern + Associates

JULY 18, 2023

With this tool, leaders are able to assess the value consumers are gaining , even when they’re not paying for something. Let us arrange for these esteemed experts to advise your organization via virtual and in-person consulting sessions, workshops and keynotes.

Technology 76

Technology Measurement Government Policies 76

5W PR

JANUARY 13, 2020

If not, might a retreat or workshop to bring out differences or concerns result in a better understanding and support? While videos largely focus on answering consumer questions about a company’s products or services, there are many other ways to utilize it as well. . In many companies, staff wear several hats.

Marketing 78

Marketing Comparison Video Survey 78

PR 20/20

MAY 8, 2019

Today, we’re introducing three new services— Automated Press Releases , Automated Performance Reports and Piloting AI ™ Workshops —but, first, the backstory. And I’ve presented 60+ keynotes and workshops on AI at industry conferences and corporate events around the world. Piloting AI ™ Workshops. Piloting AI™ Workshop (beta).

Agency 84

Agency Enterprise Technology Analytics 84

Stern + Associates

FEBRUARY 13, 2024

I recommend reading widely and consuming media (podcasts, newsletters, blogs, etc.) Let us arrange for these esteemed experts to advise your organization via virtual and in-person consulting sessions, workshops and keynotes. And yet, there’s literally no other way if you’re committed to creating a diverse and inclusive workplace.

Internal 107

Internal International Groups Employee 107

Stern + Associates

DECEMBER 19, 2022

While the most recognizable platform businesses like YouTube and LinkedIn are consumer-focused, through his current research with the MIT Initiative on the Digital Economy , Parker says a shift is coming. Pointing to companies like Salesforce and SAP, he calls B2B platforms “the next emerging area for platform competition.”.

System 62

System Technology Engineering Data 62

The Hoffman Agency

JANUARY 26, 2021

The best advice I’ve received during my internship was during the workshop with Lou. It suggested there’s an educational responsibility from agencies to clients that will benefit both industries and those consuming the story.

Exercises 69

Exercises Pitching Storytelling Internal 69

The Hoffman Agency

JULY 18, 2023

Particularly with large-scale events, it can be difficult and time consuming to locate the companies and people you want to speak with. How do you identify the key panels/workshops that you decide to attend? I’ll also seek out panels and workshops where the topic is relevant to my existing clients.

Trade Shows 36

Trade Shows Meeting LinkedIn Big Data 36

Stern + Associates

MAY 23, 2023

Explaining that choice serves two main cognitive functions – as the tool we use to create and the tool we use to pick and find – she points out that the exercise of picking and finding has become much more complex in the modern day, concluding that businesses may simply be offering too many choices to consumers.

How To 62

How To Creativity Exercises Tools 62

Stern + Associates

DECEMBER 1, 2022

Let us arrange for these esteemed experts to advise your organization via virtual and in-person consulting sessions, workshops and keynotes. Dr. Gardner emphasizes that leaders who don’t consider the benefits of collaboration are leaving talent and treasure on the table.

Measurement 62

Measurement Automotive Employee Financial 62

Stern + Associates

JUNE 22, 2023

Being able to clearly communicate an organization’s purpose is paramount to both consumers and shareholders. “If Let us arrange for these esteemed experts to advise your organization via virtual and in-person consulting sessions, workshops and keynotes. If a business doesn’t have any purpose, what’s the purpose of that business?”

Strategy 62

Strategy Communications Crisis Communications Corporate 62

ImPRessions - Crenshaw Communications

JANUARY 3, 2017

If you spent New Year’s Day on an early flight to Las Vegas, odds are you’re part of a public relations team headed for CES, the mecca of consumer electronics and tech trade shows. If by some miracle, you find yourself with downtime, try to attend relevant workshops or breakout sessions that can be helpful to you and your clients.

Trade Shows 147

Trade Shows Pitching Product Launch Report 147

PR 20/20

OCTOBER 30, 2018

Through workshops, keynotes, and breakout sessions, MAICON will take you beyond the industry jargon to learn what’s possible. A New Reality: How to Engage Consumers with Augmented and Virtual Reality. Workshops to Plan, Pilot and Scale Marketing AI. Visit the workshops page for more information and to sign up today.

Conference 45

Conference Marketing Case Study Hotels 45

Cision

JANUARY 6, 2017

Adrienne and Greg Weiss sat down with us to explain their branding strategies, the importance of relevance and resonance with consumers, and the most important branding advice they’ve learned throughout their careers. Story telling, club making and building a culture that feels like a country is a powerful way to connect with consumers.

Retail 225

Retail Consumer Brand Branding 225

MaccaPR

NOVEMBER 24, 2014

Consumer, business or trade media relationships. Social Media Workshop presentation. Social Media Workshop with Paul Maccabee and Christina Milanowski from. Traffic to your content ships (owned online sites like your website, landing page or blog). Awareness of your product or service. Brand engagement. Customer loyalty.

Social Media 82

Social Media Media YouTube Film 82

Melissa Agnes

MARCH 14, 2015

million dollar loss that year; and b) jump-started Dave Carroll’s career as a consumer activist, speaker, musician and author. More on Dave’s story-telling workshop. the new US Department of Transportation’s decision that allows musicians to bring guitars onboard all US airplanes) – and a whole bunch more.

Airlines 113

Airlines Crisis Management Transportation Crisis 113

Cision

JUNE 6, 2017

This chart demonstrates the power of shared content…even when it’s “consumer opinions” coming from strangers: This suggests that we need to deeply understand who is sharing our content, where they are sharing it, and why—and then get them to do more of it! It comes from the transmission of content. 19 percent were piloting a program.

Marketing 239

Marketing Television Handbook Web 239

Cision

JANUARY 29, 2016

And with so many distribution channels to tune into, consumers can pick and choose what to ignore. Q: What’s the most profitable channel for your books: Amazon (or similar channel) or seminars/workshops/your website? So what should brands do? They need to revamp their approach to content marketing. A: Coursera is amazing.

Content Marketing 120

Content Marketing Education Retail Government 120

Stephen Waddington

MAY 12, 2017

Being expert pre-suaders, we can lead the way into educating the public to be better consumers of persuasive communications and minimise the risk of exploitation from pre-suasion. He’s developed a pre-suasion workshop that applies Robert Cialdini’s seven principles of influence to public relations. About Andy Green.

Insurance 105

Insurance Insurance Ethics Tools 105

Contently - Strategy

AUGUST 19, 2020

Fleetwood-Beresford worked in this capacity for Roche, joining a few in-person brainstorming workshops. Even when I’ve done whole-day workshops, they were designed with me in mind,” Fleetwood-Beresford said. Whether they’re ordering takeout from a new restaurant or buying a new laptop, consumers value online reviews.

Healthcare 110

Healthcare Content Marketing Marketing Instagram 110

MaccaPR

DECEMBER 17, 2014

As CEO of WomanWise , a Minneapolis-based insight and brand strategy firm specializing in marketing brands to women, Dori Molitor has helped companies from Land O’ Lakes and General Mills to UnitedHealthcare and 3M tap into the female psyche and connect with women consumers. Source: Self ).

Interviews 61

Interviews Marketing Consumer Advertising 61