Remove Consumer Remove Social Media Remove Storytelling Remove YouTube
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The Future Of Video On Social Media: Five Predictions You Should Look Out For

Prohibition

Video has become an integral part of social media content and now comfortably leads still imagery across multiple platforms. As we embrace the ever-evolving landscape of videos on social media, it is essential to explore what the future holds for video on these platforms.

Video 118
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How to Utilize YouTube for Your Brand

Konnect Agency

With the rise in popularity of social media channels with a variety of platforms and uses — TikTok, Instagram, Facebook, Snapchat and more — YouTube is still just as great a platform to utilize for your brand. Why YouTube? YouTube is a space to express creative freedom and extend your brand story.

YouTube 98
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Why are many social media marketers still working from the 2015 playbook?

Communications Conversations

But, it’s also changed how social media marketing is working–in quite a big way. However, even with these big changes in the first half of 2020, many social media marketers seem to still be working from the 2015 social media playbook. TikTok has become social media’s darling of 2020.

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Business in the Digital Age: Aligning with the Social Commerce Evolution

Buchanan PR

One of the most impactful social media trends of the year is the rise of social commerce, a subcategory of e-commerce that allows for direct sales through social media platforms. In fact, a report from this year found that consumers ages 18-54 prefer to find new products on social media.

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Why should brands use social media for their business?

Landis PR

Social media users passed the 3.5 So what are some of the benefits of social media for business? From brand storytelling to new commerce opportunities, social channels offer companies an unmatched opportunity to reach and engage consumers: Engage with your target audience. Photo courtesy of Pexels.

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Best Practice When Using Video Across Different Social Media Channels

Prohibition

Videos are also a great storytelling device. Strong visuals or animation, supported with powerful audio, captivates audiences and can generate genuine feelings of sentiment among consumers towards your brand or business. This will support your brand ‘s content strategy for creating and optimising social posting moving forwards.

Video 62
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Why Brands Need to Get Emotional

Cision

Organizations are often successfully use emoting, manipulating or riding emotions as key strategic move when designing consumer campaigns. The ad itself has been viewed more than 63 million times on YouTube. Comments under the YouTube video emphatically declare the ad as a tear jerker. Duracell is “Trusted Everywhere”.

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