Agility PR Solutions

NOVEMBER 28, 2022

The post Hey brands, consumers are ready to meet you in the metaverse—what marketers need to know appeared first on Agility PR Solutions.

Meeting 86

Meeting Consumer Brand Branding 86

5W PR

JANUARY 3, 2024

Understanding consumer preferences Consumer͏ surveys serve as a direct channel to und͏erstand the preferences of individuals in the health and wellness sector. Tailoring product offerings Armed with insights from co͏nsumer surveys , health brands can tailor their product offerings to meet specific de͏mands.

Survey 78

Survey Consumer Brand Branding 78

5W PR

OCTOBER 6, 2023

In the dynamic landscape of modern business, success hinges on the ability to connect with customers and deliver products that meet their needs. The integration of consumer insights not only drives innovation but also strengthens brand loyalty, fosters customer engagement, and establishes a competitive edge.

Consumer 88

Consumer Strategy Case Study Survey 88

5W PR

MARCH 8, 2024

Economic uncertainties from the past still affect consumers’ spending habits and their loyalty to brands. During economic downturns, consumers become wary, seeking brands they can confide in, brands they believe in. Consumers seek brands that offer solutions, not just products. That’s where authenticity reigns supreme.

Consumer 78

Consumer How To Customer Service Policies 78

ImPRessions - Crenshaw Communications

JUNE 20, 2023

While it’s now easy to generate beautiful content at the snap of a finger … the challenge is how to apply it across the consumer journey and actually breakthrough to customers with it? The post Cannes Lions 2023: AdTech Dominates At The World’s Biggest Creative Meet appeared first on Crenshaw Communications.

Creativity 156

Creativity Meeting Advertising Advertising 156

Bianchi Biz Blog

FEBRUARY 12, 2024

So if an ordinary consumer can’t access why some piece of news is important, I’m going to pass. What advice do you have for PR people that want to pitch you? My main focus is stories about transportation, technology and sustainability that can resonate with a mainstream audience.

Meeting 86

Meeting Report Transportation Automotive 86

Agility PR Solutions

DECEMBER 17, 2023

New holiday-shopping survey results should serve as a reminder to brands and retailers: Consumers know how they want to engage, and it’s vital to meet their expectations for where, when and how they prefer to shop.

Survey 94

Survey Consumer Retail Meeting 94

Stern + Associates

APRIL 12, 2023

In this episode of Minds Worth Meeting, host Whitney Jennings speaks with Columbia Business School Professor Sheena Iyengar , a global authority on decision-making and choice. She also discusses the importance of prioritizing choice for businesses and when too many choices can actually become a bad thing for consumers.

Meeting 62

Meeting Groups Consumer Strategy 62

Agility PR Solutions

JUNE 15, 2021

Consumers are putting extraordinary pressure on brands and businesses to meet their expectations and make their buyer journeys seamless, but new research from comms giant FleishmanHillard reveals that a large majority of brands and industries around the world are dropping the ball.

Consumer 157

Consumer Brand Branding Study 157

Prohibition

JUNE 2, 2023

We’re back this month with another meet the team! As well as trends, also develop your understanding of the different social media platforms, how they are used and consumed, and their demographics. For June, get to know all about B2B communications expert, and passionate cook in his spare time, our Account Manager – Nick.

Meeting 62

Meeting B2B Social Media Agency 62

Bianchi Biz Blog

JULY 10, 2023

I try to focus on stories and angles that are aimed directly at ordinary consumers (or car enthusiasts.) I like being able to help people with my work, as well as inform them. What elements or characteristics do you look for in a story, and why?

Meeting 83

Meeting Report Automotive Media 83

PRSay

JULY 20, 2021

The security and privacy of their personal data are top concerns for consumers, says a new study from FleishmanHillard. FleishmanHillard’s “2021 Authenticity Gap” study (PDF here ) examines the actions that brands must take to meet consumer expectations. Illustration credit: jozefmicic ].

Study 105

Study Consumer Company Privacy 105

5W PR

JULY 6, 2023

This approach demonstrates a commitment to meeting customers’ unique needs and exceeding their expectations. This strategy can help the consumers connect to the snack brand a lot better, and enhance the brand’s credibility too. Another way would be to leverage the influence of content creators or celebrities.

Consumer 78

Consumer Brand Branding Marketing 78

Agility PR Solutions

NOVEMBER 9, 2022

The post CMO Council study: Brands and retailers scrambling to meet demand for eCommerce delivery appeared first on Agility PR Solutions.

Retail 78

Retail Meeting Study Brand 78

Agility PR Solutions

SEPTEMBER 26, 2022

New research from customer engagement platform Braze provides guidance for financial services brands, specifically those that provide banking, budgeting, and wealth management services, to better understand and meet shifting customer needs.

Financial 78

Financial Consumer Banking Brand 78

5W PR

MAY 28, 2020

Consumers have clearly shifted to e-commerce, whether that means buying household items or stocking up on groceries. The impact on consumer mobility and supply chains, as well as the dramatic shift in media consumption habits, have made marketers everywhere concerned about how to proceed with the newfound situation. Do You Deliver?

Consumer 88

Consumer Exercises Crisis Customer Service 88

5W PR

JUNE 8, 2021

The research process also involves understanding where the consumers already are and meeting them there with any promotional efforts. Once companies have figured out all of the different elements regarding their marketing plans, they have to figure out how they’ll reach the consumers.

Consumer 88

Consumer Mobile Print Small Business 88

Bianchi Biz Blog

FEBRUARY 20, 2023

But I’m proud of any story that helps people learn and understand the topic I’m writing about or is if helps a consumer make a better purchase. An early piece on autonomous vehicles I did for Wired that was picked up by CNN and got millions of views. The title was: By 2030 You Won’t Need a Driver’s License.

Automotive 85

Automotive Meeting Media Mobile 85

OnePitch

JANUARY 11, 2024

Standing out from the crowd is vital in a consumer media landscape that is flooded with product pitches. Read how you should implement these five elements into every consumer product pitch based on insights we learned from our 2023 Coffee With A Journalist guests. I think you should only use this if we truly did meet.

Pitching 94

Pitching Consumer Trends Viral 94

Wadds Inc.

JANUARY 16, 2023

We are eager to learn and absorb all we can about and from our new employer, make new friends, meet new people, visit new places, exercise our creative muscles, and demonstrate our talents and skills. Most of us want to start our PR careers on the “right foot.” We desire to perform our work excellently with plenty of zest and zeal.

Meeting 98

Meeting Ethics Storytelling Publicity 98

Bianchi Biz Blog

MAY 3, 2021

I want a story that makes sense to the consumer, that shows them how their minivan is going to make the crazy of family life easier or how the four-wheel-drive on their SUV is going to help them make the most out of off-roading. I want a story that lets me relate a car to the consumer who might buy it.

Automotive 86

Automotive Meeting Media Pitching 86

Agility PR Solutions

JANUARY 21, 2021

As we have reported, consumer behavior and opinions have undergone significant shifts in the COVID age. In response, a majority of brands are rethinking superior customer experience and accelerating their technology development and deployment plans to meet the needs of the evolving consumer, reveals a new study from SAS.

Consumer 94

Consumer Brand Branding Study 94

Agility PR Solutions

SEPTEMBER 16, 2021

Retail brands are grappling with new consumer expectations in the looming post-COVID age, and meeting demands for personalized communication may be the most baffling challenge. Why it’s critical for meeting the demand for personalization appeared first on Agility PR Solutions. The post Is your brand using AI at scale?

Meeting 78

Meeting Retail Brand Branding 78

Axia PR

SEPTEMBER 10, 2022

How to guide your consumer on their buying journey. Don’t completely fix them, though, because your character in this StoryBrand (or consumer of your company) needs a guide. You need to help solve the character’s problems.

Meeting 62

Meeting Consumer Company How To 62

Bianchi Biz Blog

OCTOBER 18, 2021

We’re living in one of the most exciting times for that change, and I greatly enjoy meeting the people making it happen—both in products and behind the scenes in infrastructure and the supply chain. It didn’t occur to me that some form of journalism was the basis for the piles of magazines I consumed about science and technology and cars.

Meeting 75

Meeting Report Automotive Media 75

Solo PR Pro

JUNE 8, 2021

Nicole attended media meet-and-greet shows, traveled to meet with clients and even flew to Las Vegas for CES, the annual consumer electronics trade show. The post Spotlight on a Solo PR Pro: Meet Nicole Castro appeared first on Solo PR Pro.

Meeting 110

Meeting Public Affairs Trade Shows Journalism 110

Agility PR Solutions

DECEMBER 13, 2020

With the holiday shopping season so crucial for retailers this year, you’d think that retail execs would be studying consumer preferences obsessively so their brands can go above and beyond to meet their needs. The post Retailers face disconnect with consumers on holiday shopping—are senior execs to blame?

Retail 78

Retail Consumer Study Meeting 78

Prohibition

JULY 13, 2021

For our July meet the team feature, get to know all about Prohibition founder and Managing Director, Chris! I worked on a nuclear power station in Internal Comms in my first role and then moved to London and worked there for 5 years initially in consumer tech PR but then I moved into OTC medicine PR which I really loved.

Meeting 62

Meeting Social Media Banking Radio 62

Barokas

JULY 6, 2020

We wanted to share some of these insights with you, our blog followers, so I asked our consumer tech guru, Jason Michael, to participate in a Q&A. There’s nothing worse than setting unrealistic expectations and talking a big game, then working in fear to try and meet them. That said, our sweet spot is high growth tech startups.

Consumer 131

Consumer Product Launch Agency Sports 131

Bianchi Biz Blog

JANUARY 24, 2022

Automoblog is a consumer-focused website that helps readers understand more about cars and driving. Along this same line of thinking is consumer education. Similarly, I had the opportunity to meet a young automotive technician named Jose Campos. Stumpe is also an inspiration for women who aspire to an automotive career.

Meeting 78

Meeting Automotive Media Technology 78

Bianchi Biz Blog

SEPTEMBER 26, 2022

This meant we had to meet people and build relationships from scratch, too. I realize that we have to prove ourselves to them, and we strive to do that by sharing our metrics (we reach more than 2MM consumers a month across all our channels), content links and more. Meet the Media: Dennis Scimeca, Technology Editor at IndustryWeek.

Meeting 74

Meeting Automotive Media Journalism 74

Landis PR

APRIL 12, 2021

The great strength of broadcast is its ability to take news consumers directly to the scene and witness events — a wildfire, a debate, a demonstration, a major speech — as they unfold. The post Meet the Media – Dan Rosenheim appeared first on Landis PR. Flying robo-taxis eyed for Bay Area commuters.

Meeting 98

Meeting Media Print Enterprise 98

Bianchi Biz Blog

APRIL 5, 2021

While this might normally consume a small percentage of my time, it takes a far higher percentage of my time when positions open. We are consumed by electric vehicle development, autonomous vehicle technology and the supply chain crisis caused by a shortage of microchips and other key parts and raw materials.

Automotive 65

Automotive Web Meeting Media 65

Bianchi Biz Blog

APRIL 19, 2021

We are primarily focused on stories that affect the consumer. We’re looking for fresh angles on stories that affect the average consumer. The post Meet the Media: Nathan Bomey, Business Reporter at USA TODAY appeared first on Bianchi PR. I am constantly looking for fascinating stories on how business is changing.

Report 84

Report Meeting Automotive Media 84

Bianchi Biz Blog

NOVEMBER 1, 2021

Improving the charging experience is going to go a long way in improving the consumer EV adoption rate. You might also be interested in: Meet the Media: Bengt Halvorson, Editor of Green Car Reports. Meet the Media: Gary Witzenburg, Freelance Automotive Journalist. Describe the craziest or most fun story you have written.

Meeting 75

Meeting Automotive Media Newspapers 75

Melissa Agnes

OCTOBER 6, 2014

So how can you meet this demand while not compromising – but rather enhancing – your crisis management? Like it or not, it is in your organization’s best interest to meet this demand. The post How To Meet the Demand for Real-Time Communication in a Crisis appeared first on Agnes + Day. Crisis Communications'

Crisis 244

Crisis Meeting Communications How To 244

ImPRessions - Crenshaw Communications

JULY 6, 2022

For example, media monitoring, once a tedious and time-consuming daily ritual, is now far more efficient given AI-assisted tech. Although in-person meetings were all but shut down as a result of COVID-19, they had already been slipping out of vogue by 2000. Today’s PR business is definitely not your grandparents’ PR industry.

SEO 333

SEO Analysis Meeting Travel 333