Presspage

JULY 25, 2023

In today's fast-paced world, where information overload is the norm and where everyone has access to unlimited information, standing out from the crowd when it comes to media relations is crucial. To make a lasting impact, you need to share information that truly interests your audience.

Media 78

Media System Analytics Privacy 78

Flack's Revenge

DECEMBER 20, 2018

Far too many brands delegate, and relegate social strategy development and implementation to their ad agencies, internal marketing departments, even their PR intern, with a mandate to replicate, share, and spread commercial messages. The thing about marketing is that to fill your net you have to fish where the fish are. Be Helpful.

Marketing 244

Marketing Facebook Social Media Community 244

Sword and the Script

OCTOBER 25, 2022

“Communications professionals are now responsible for producing videos and podcasts, hosting live stream events, playing photographer, designing graphics, learning the back end of websites and more to keep up with changes in the ways people consume information.”. More internal comms. More internal comms. climate.”. “A

Communications 120

Communications Crisis Internal International 120

Critical Mention

APRIL 17, 2019

With the data privacy scandal that rocked Facebook in 2018, transparency became a critical social media trend this year. It also stores user-related information that your sales agents can use to approach potential customers and seal the deal. Transparency. This new technology enables 24/7 availability. Stories are omnipresent.

Social Media 156

Social Media Trends Media Instagram 156

Deirdre Breakenridge

FEBRUARY 13, 2015

We’ll be exploring topics that include how healthcare organizations are creating quality content and marketing best practices, managing healthcare privacy online, understanding the social life of health information and consumer behavior, as well as the role that social media plays in educating patients.

Healthcare 150

Healthcare Community Twitter Communications 150

Newsfile

FEBRUARY 27, 2024

This vast reach can significantly sway market trends and consumer interests. By choosing the right media outlets, your announcement can become a key player in shaping market dynamics and consumer behavior. These global giants have immense reach and help propel your press release onto the international stage.

Financial 52

Financial Media Analytics Data 52

Reputation Us

JANUARY 11, 2016

With ongoing data breaches in the news, patients will continue to have concerns about privacy issues, as will providers and payers. One of our firm’s largest health care clients has dropped the need for obtaining Social Security numbers from its patients, helping to solidify privacy efforts. Make securing patient data a priority.

Communications 60

Communications Insurance Insurance Privacy 60

PR 20/20

SEPTEMBER 29, 2020

Regardless of whether marketers embrace AI, it is accelerating change in the industry: Consumers demand greater personalization, and want to control data and privacy. The strategy: Fill the content gap to address this market need, and create a frictionless experience to consume content and purchase additional resources.

Case Study 92

Case Study Study Brand Branding 92

Critical Mention

APRIL 17, 2019

With the data privacy scandal that rocked Facebook in 2018, transparency became a critical social media trend this year. It also stores user-related information that your sales agents can use to approach potential customers and seal the deal. Transparency. This new technology enables 24/7 availability. Stories are omnipresent.

Social Media 61

Social Media Trends Media Instagram 61

Shift Communications

SEPTEMBER 21, 2017

Currently, the skepticism is mainly focused on consumer facing vendors such as Google and Facebook. As we continue to see these trends, it’s logical that these companies will potentially face a level of criticism comparable to consumer facing tech companies. Reporting is starting to reflect this shift as well.

B2B 60

B2B Leadership Crisis Communications Technology 60

Sword and the Script

JANUARY 14, 2020

We provide resources that help those businesses thrive, and in turn, enable consumers like you and me to keep our vehicles on the road safer, longer through proper maintenance and repair. SM: I look at our challenges in two ways: internal and external. 3) Data privacy seems to be a marquee issue for the association.

Marketing 79

Marketing Data Wireless Industry 79

PR Conversations

AUGUST 7, 2014

In the end, I found myself dabbling with hindsight, thinking ahead to a few years from now, when the great and good will gather for the annual International History of Public Relations Conference and expound their views on how our profession dealt with one of its greatest challenges: The Internet of Everything and wearable technology.

Publicity 87

Publicity Ethics Technology Government 87

Sword and the Script

DECEMBER 20, 2022

They enable consumer brand marketers to connect with influencers who have large followings on Instagram, TikTok, and YouTube, in a straightforward transactional manner. Internal comms takes center comms stage in hybrid work. That’s the reason consumers and professionals are turning to online communities.

Marketing 187

Marketing Content Marketing Data Social Media 187

Sword and the Script

DECEMBER 26, 2023

Authentic storytelling continued to excel “For PR, authentic storytelling will continue to excel as consumers seek honest, genuine experiences and solutions. The prevalence of AI will increase but best, consumers and journalists will come to expect it, along the lines of having eco-friendly packaging. ” ~ Prof.

Writing 190

Writing Communications Marketing B2B 190

Sword and the Script

DECEMBER 10, 2019

And then knows how to leverage this information to persuade you to purchase or act in a certain way.” 11) Privacy regs bring back the basics. The consumer privacy battle will rage on, and marketers will be affected by new data privacy regulations. ” Scott Kaminski | Häfele America Co. 16: Ted Seward.

Marketing 99

Marketing Content Marketing Advertising Advertising 99

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2017

Unfortunately, that’s exactly what happened when the news broke that credit-reporting giant Equifax suffered a breach that could compromise the privacy of some 143 million consumers. In that time, it should have started an internal security investigation, and maybe it did. How did it escalate?

Crisis 149

Crisis Crisis Management Reputation Financial 149

Presspage

AUGUST 12, 2022

That’s the subject of this blog: how to ensure the tech you use covers all your needs across your organization, even if that spans thousands of people and millions of consumers. And with increasingly dense legislation coming into play worldwide, there are serious consequences for revealing sensitive information. Contact us!

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

Presspage

AUGUST 12, 2022

That’s the subject of this blog: how to ensure the tech you use covers all your needs across your organization, even if that spans thousands of people and millions of consumers. And with increasingly dense legislation coming into play worldwide, there are serious consequences for revealing sensitive information. Contact us!

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

PR 20/20

NOVEMBER 29, 2018

The report— Artificial Intelligence in Business Gets Real: Pioneering Companies Aim for AI Scale —broke responding companies into four groups: Pioneers (18%): Organizations that both understand and have adopted AI.These organizations are on the leading edge of incorporating AI into both their offerings and internal processes.

Marketing 47

Marketing Technology Training Privacy 47

Ethical Voices

AUGUST 21, 2023

.” We don’t think that’s a particularly high-risk use of emotion recognition, not as high risk as using it in schools or using it in the workplace and the potential privacy implications of that. And is that gathering too much information? There were some legal cases on it.

Agency 80

Agency Publicity Ethics Analysis 80

Stuart Bruce

OCTOBER 30, 2014

But public relations has always depended on persuasion, information, advocacy, the truth. But why be afraid of big government when we freely provide our life story to social networks and give up our privacy to airlines in return for a bribe of a few more air miles. Our notions of privacy and confidentiality will be challenged.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

ReimaginePR

SEPTEMBER 21, 2016

Depending on where you get your news from, you’re either constantly bombarded with information about the Trans-Pacific Partnership (TPP) agreement, or you have absolutely no idea what we’re talking about. But the TPP doesn’t place any emphasis on how companies should be protecting your personal information offshore. Click To Tweet.

Telecommunications 120

Telecommunications Privacy Software Data 120