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How the Associated Press Fights Fake News on Facebook…and Everywhere Else

Cision

How is the average news consumer supposed to separate fact from fiction? Carvin is the point person in a partnership that began in December 2016 between the AP and Facebook that illustrates some of the efforts the AP is undertaking to scrub misinformation from readers’ views. Information is everywhere.

Facebook 303
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Faces & Markets of PRGN: Tokyo, Japan – Premier Destination for Business

Bianchi Biz Blog

In essence, Tokyo and Japan provide a unique blend of financial strength, technological leadership, cultural richness, consumer appeal, efficient infrastructure, and government support—making both Tokyo and Japan premier destinations for businesses navigating the dynamic landscape of the Asia-Pacific region.

Marketing 106
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Newsprint in pain as COVID-19 bites, so what’s next?

Stephen Waddington

Newspaper circulation during the COVID-19 crisis has been hit by as much as a third by newsagents closing and a reduction in footfall on the high street, across travel hubs and in supermarkets. In the first month of the crisis Facebook reported an increase of 50% in usage of its services. A fifth of the staff will be furloughed.

Print 102
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How the Associated Press Fights Fake News on Facebook…and Everywhere Else

Beyond PR

How is the average news consumer supposed to separate fact from fiction? Carvin is the point person in a partnership that began in December 2016 between the AP and Facebook that illustrates some of the efforts the AP is undertaking to scrub misinformation from readers’ views. Information is everywhere.

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3 Essential PR Trends to Monitor in the New Year and Decade

PRSay

When we began this decade, many local newspapers had at least 10 more pages of non-syndicated content than they do today. However, now that influencers have become commonplace and the FCC is cracking down on disclosures , consumers aren’t as easily captivated by celebrity promotions for hair regimens and face creams.

Trends 133
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What's to Like about Twitter's Rebrand

Mindful Marketing

I have no inside information on Musk’s strategy, but here are a few considerations that may have gone into the surprising decision: 1) Appeal to Gen Z: Overtime, virtually every brand loses followers simply because its core demographic’s wants and needs change as it gets older and those consumers age out of the market.

Twitter 100
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Tips for Promoting Your Special Event

Landis PR

You may have noticed that the “calendar” section in your neighborhood newspaper, online newsletter or event site is starting to populate with things to do. This free-to-the-public event was designed to create broad brand awareness and educate consumers about safety through interactive demonstrations, displays and lively presentations. .

Local 98